Weekend Estimates: Minions - 115.2M; JW - 18.1M; Inside Out - 17.1M; Gallows - 10M; Self/Less - 5.4M; MMXXL - 9.6M; T5 - 13.7M

[Ethan Hunt]

But look at it's Sunday drop. I dont see any evidence at all of bad WOM. It is just such a huge opener. And it is an animation. It's legs will be good. Can't see anything lower than 350m, which would barely be a 3 multi, and that is if it doesn't increase again from estimates.

This will be more front loaded than the typical animation, because it had an immediate rush factor and the WoM is kinda meh (maybe) I would not be surprised if this had under a 3x multi

[bcf26]

Weekend Report: 'Minions' Mop Up

by Keith Simanton

 

 

That title

I can't even...

[Ethan Hunt]

There are too many people here who think that just because a film doesn't hit what they predicted it to, then it is a disappointment.

I don't see how anyone can look at a 115M OW for an animation that has 85M dollar budget and is already doing gangbusters overseas.

[baumer]

If anyone thinks this is getting less than a 3x please bet me in the casino thread.

[goldenstate5]

We've noticed.

Yeah, Illumination for life!

[MinaTakla]

This will be more front loaded than the typical animation, because it had an immediate rush factor and the WoM is kinda meh (maybe) I would not be surprised if this had under a 3x multi

Can't judge when the film is just 3 days in  - and OS holds have been stellar. Too early.

[redfirebird2008]

Yeah, Illumination for life!

 

lmao, I have my biases too...haven't seen an animated movie in the theater since Shrek 2. Animation just isn't my thing, lol.

[goldenstate5]

Weekend Report: 'Minions' Mop Up

by Keith Simanton

That title

I can't even...

Is he just going for shitty alliteration now? Sigh

[KATCH-2D2]

I'm fine with simple kids flicks as long as they don't dominate and control the market. IO has shown that both can co-exist still, and for that I'm happy. Obviously I have my biases, but at the end of the day both sides won in this case, pretty safe to say.

I thought that crowds would be turned off by Minions as I thought it was duller than DM1 and DM2, but looks like it'll be just fine.

They won't. The success of Minions = more cutie, fluffy movies aimed at very young kids and those young at hearts, but they aren't going to outnumber the real big-budget blockbusters just for the fact that we're going to the cinemas far more often than kids do.  

Edited July 13, 2015 by KATCH 22

[The Dark Alfred]

3x multiplier gives Minions 345m, let's round that to 350m the number I was predicting for weeks. That is the ceiling and it's clearly not enough to beat IO, that ship is long sailed, Pixar is victorious in NA yet again

[goldenstate5]

They won't. The success of Minions = studios are going to make more of them = more cutie, fluffy movies aimed at very young kids and those young at hearts, but they aren't going to outnumber the real big-budget blockbusters just for the fact that we're going to the cinemas far more often than kids do.

I think you misread my comment there. Talking solely about animation there.

[redfirebird2008]

3x multiplier gives Minions 345m, let's round that to 350m the number I was predicting for weeks. That is the ceiling and it's clearly not enough to beat IO, that ship is long sailed, Pixar is victorious in NA yet again

 

So a Nolanite is also a Pixarian. Somehow that seems...appropriate.

[Ethan Hunt]

So a Nolanite is also a Pixarian. Somehow that seems...appropriate.

Because both Nolan and Pixar amazing?

[keysersoze123]

So a Nolanite is also a Pixarian. Somehow that seems...appropriate.

 

Why is that weird. That is quite common. I am both as well. its all about quality being the best business plan.

[redfirebird2008]

Why is that weird. That is quite common. I am both as well. its all about quality being the best business plan.

 

I didn't say it was weird, I said it was appropriate given the antics of both fanbases on this forum and elsewhere on the Internet.

Edited July 13, 2015 by redfirebird2008

[Asyulus]

dp

Edited July 13, 2015 by Antermanus

[MinaTakla]

Talk about legs for Minions in the UK - a good DOM indicator!

From Screen Daily - Minions is tracking ahead of DM2 EVEN WITH the DM2 previews!

 

Not content with its films setting records, Universal has become the first ever distributor to achieve a 1-2-3 treble at the top of the UK box office.

Minions retained its UK lead with a superb $6.5m (£4.15m) third weekend for $43m (£27.6m) to date.

It is now tracking ahead of Despicable Me 2, which stood at $42.1m (£27.1m) at the same stage and with extra days due to previews.

It also means that Minions is now the year’s biggest animation, topping Fox’s Home, and it has a further week to prosper before the arrival of Disney’s Inside Out on July 24.

Edited July 13, 2015 by MinaTakla

[Chaz]

If anyone thinks this is getting less than a 3x please bet me in the casino thread.

How the hell can you post on a Box Office forum and then say things like "toxic WOM" and "no 3x multiplier" about an animated film like get REAL.

Get that $ b.

Edited July 13, 2015 by Chaz

[MinaTakla]

3x multiplier gives Minions 345m, let's round that to 350m the number I was predicting for weeks. That is the ceiling and it's clearly not enough to beat IO, that ship is long sailed, Pixar is victorious in NA yet again

I don't think so. Minions 360 and IO 350.

[mahnamahna]

If anyone thinks this is getting less than a 3x please bet me in the casino thread.

Less than a 3x isn't likely but certainly possible.

 

Look at Shrek the Third... similar OW, similar reviews, similar anticipation, 2.6x. 

 

I could see $325-335 million, if it gets a 50-55% 2nd weekend drop, and another 45-50% drop for its 3rd weekend. 

 

Is it likely? no. But Minions is definitely not locked for a 3x+. Especially when it dropped from its actual Fri to Sat.