May 4, 2012 Weekend (AVENGERS Opening Discussion): ACTUAL 207.4 mill!!!!

[Fake]

Matinees are looking absolutely enormous, well ahead of anything I've seen since Spider-Man 3. OMG I'm getting so excited!

Good news just keeps piling up!!

[Heretic]

December. Nothing ever opens big in December.

The Hobbit will change that.

[redfirebird2008]

IMAX lowers TDK admissions to around Shrek 2 and SM1 roughly 70-71M.

71m.

[Jack Nevada]

How much will The Hobbit make? My guess is about 430M

[stiger]

I'm wondering, why it had such a "weak" opening.

December. And lowest grossing day during that month for it was 11M+. Make of that what you will.

[redfirebird2008]

LOL my bad.I mean a couple of million...

Yeah, it's around 5 million tickets. But it's a lot closer than you would think seeing $750m vs. $533m.

[Shawn Robbins]

I know, I've done the math quite a few times over the years. IMAX *and* 3D lowers Avatar's admissions as well. The problem is that the average ticket price we're given is hardly accurate for every individual film. Its a collective average of hundreds of movies each year. Hence, there's a margin for error that is not large enough to declare which really sold more tickets. They're in the same league, essentially. Edited May 5, 2012 by ShawnMR

[Magic]

$65+m is really the minimum, I think. Matinees are looking absolutely enormous, well ahead of anything I've seen since Spider-Man 3. OMG I'm getting so excited! :rotfl:Basically, if $70m happens, then you can pencil in a gross around Titanic, lol.

Go Avengers, GO!

[iceroll]

Pretty good hold for THG considering everything. Is it still on track for 400m?

[JohnnY]

80m is huge, did the foreign release helped to build this hype? I mean, it was being well received all around the world, I guess that could've made north american people even more crazy about it.

[redfirebird2008]

I know, I've done the math quite a few times over the years. IMAX *and* 3D lowers Avatar's admissions as well. The problem is that the average ticket price we're given is hardly accurate for every individual film. Its a collective average of hundreds of movies each year. Hence, there's a margin for error that is not large enough to declare which really sold more tickets. They're in the same league, essentially.

The other thing that makes it difficult is Avatar made a ton of cash in two different years, not just one. If I remember right, the average ticket price in early 2010 was quite a bit higher than 2009.

[Dementeleus]

This has nothing to do with anything, but WTF Avatar had an only 77M OW? Somebody explain.

And a 75m 2nd weekend. CRAY-CRAY

[Jack Nevada]

Pretty good hold for THG considering everything. Is it still on track for 400m?

I dont know. Probably not, it'll end up around 389M

[Shawn Robbins]

80m is huge, did the foreign release helped to build this hype? I mean, it was being well received all around the world, I guess that could've made north american people even more crazy about it.

No offense to our overseas friends here, but most people in America don't give a rat's you-know-what about what overseas audiences are watching. The vast majority have no idea that the film has been out there for the past week.

[druv10]

The problem is that the average ticket price we're given is hardly accurate for every individual film. Its a collective average of hundreds of movies each year. Hence, there's a margin for error that is not large enough to declare which really sold more tickets when two films are close in the rough math as TDK and Avatar are.

No doubt. S2, Avatar, SM1 and TDK are in similar ballpark admission wise.

[Fake]

Our good friend Ray:

Since midnight grosses were only a small part of The Avengers' tally on Friday, it's unlikely that demand is even close to satisfied at this point. Using past summer kick-off comic book movies as a comparison, The Avengers has a legitimate shot at reaching $200 million this weekend.

[Shawn Robbins]

The other thing that makes it difficult is Avatar made a ton of cash in two different years, not just one. If I remember right, the average ticket price in early 2010 was quite a bit higher than 2009.

True. Ticket prices were gouged in early 2010 once exhibitors started seeing the dollars pouring in from Avatar's 3D showings. That kick-started our little industry recession around March/April 2010.

[Shawn Robbins]

No doubt. S2, Avatar, SM1 and TDK are in similar ballpark admission wise.

Yep. Shrek 2 might even be the favorite of the bunch, or Spidey. They were arguably more kid-friendly and probably sold more matinee tickets throughout their runs. But again, that's just my opinion -- certainly not a fact that we can establish.

[Jandrew]

10 years ago today, in 2002, this weekend, SpiderMan (a Marvel movie) became the first movie too make $100M in one weekend, now in 2012, The Avengers (Marvel) could be the first movie to crack $200M in a weekend! That is just IN-SANE. Thats like when Avatar (Cameron) passed Titanic (Cameron) as all time. I <3 the box office!

[Fake]

No offense to our overseas friends here, but most people in America don't give a rat's you-know-what about what overseas audiences are watching. The vast majority have no idea that the film has been out there for the past week.

Agreed. Thankfully it is true the other way around as well.I think WOM was the major factor here, especially looking at how the late shows picked up. If OS opening had any effect, it would have resulted in bigger midnight gross and stronger matinees.