There are no movie stars anymore but the few that are a leftover from old times (Leo, Denzel, Cruise, The Rock, Jason, Sandra, Meryl, Willy). Franchise/brand is the king now and people's attachment to the franchise character doesn't necessarily extend to an actor/actress outside of the franchise. They have success sometimes if they play a role similar to their big brand role (Lucy) but not always (GitS). In short, they have no drawing power on their own because they aren't groomed for that anymore unlike movie stars of the old where movies were made specially for them. Now there are too many actors and all of them replaceable outside of their designated brand (and even inside of it).