THR: Midnight Numbers: Need for Speed $1.1M / Singles Mom's Club around 200K

[mcclaine]

http://www.hollywoodreporter.com/news/box-office-need-speed-races-688629

 

 

Edited March 14, 2014 by mcclaine

[BadAtGender]

Whoa. Breakout opening?

[mcclaine]

Similar midnight numbers others than the ones mentioned in the article:

 

Texas Chainsaw Massacre The Beginning: (Feb 2013) 1.15M / 21.7M OW

Act of Valor: (Feb 2012) 1.1M / 24.5M OW

Clash Of The Titans 2: (March 2012) 1.0M / 33.5M OW

Paranormal Activity The Marked Ones: (Jan 2014) 1.2M / 18.3M OW

 

[lab276]

Would 20-25m be considered breakout territory?

[Hiccup]

Should open between 20-25M. 

[Hiccup]

Would 20-25m be considered breakout territory?

 

No..expected territory. Anything over 30M is break out. 

[grim22]

Looks like 20-25M OW.

[mcclaine]

Oblivion and Ride Along, as THR pointed out, both did closed to 1.1M midnight, and ended up opening at 37.1M and 48.6M. 

Do you think there's a chance NFS could breath the 35M mark? mmm, i don't.

[Chewy]

High twenties, I think. Not great, not bad.

[lab276]

Oblivion and RA had some star power.

[Hiccup]

Oblivion and Ride Along, as THR pointed out, both did closed to 1.1M midnight, and ended up opening at 37.1M and 48.6M. 

Do you think there's a chance NFS could breath the 35M mark? mmm, i don't.

 

No it won't break 30M. It might get high 20's at best. Of course I'd love to see this break out over 35M OW but the chances are so so so low. 

[Ando918]

It is going to fall really, really hard after its opening weekend and disappear, especially with Divergent controlling the box office over the next 2 weekends.  It has a terrible 24% approval rating from critics on Rotten Tomatoes and only a 67% approval rating from audiences.

[Hiccup]

High twenties, I think. Not great, not bad.

 

Budget is 65M so i think Disney will be happy with it. It will at least break even. 

[mcclaine]

Oblivion and RA had some star power.

 

Exactly. 

[Hiccup]

It is going to fall really, really hard after its opening weekend and disappear, especially with Divergent controlling the box office over the next 2 weekends.  It has a terrible 24% approval rating from critics on Rotten Tomatoes and only a 67% approval rating from audiences.

 

Need for Speed and Noah are both getting fucked on their second weekends. 

[John Marston]

High twenties is what it is looking like. Not bad

[efialtes76]

Budget is 65M so i think Disney will be happy with it. It will at least break even. 

Dreamworks.

[mcclaine]

When it comes to this kind of movies (generic action packed, 3D, etc) international numbers always go to the rescue. 

 

NFS opened yesterday here in Argentina, and I was a bit surprised when i read that it opened half to 300 RoaE second week. This market is mostly a good indicator for movies like this, the ones that flop in the US but somehow make more money OS (% wise), like Hansel and Gretel last year or Robocop and Pompeii this year (both have over 70% of their gross made outside US). 

[Shawn Robbins]

I'm not entirely convinced there's not some frontloading going on. Thinking Ender's Game might make for a fair comparison point. That made $1.4m on Thu.

[Mango]

As far as the video game adaptation genre goes Need For Speed is probably one of the highest.