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Weekend Estimates: JW: 102 IO 91...RTH: Sun JW 38.3 | IO 25.3 with possible upsides PG 287, possible 107M for JW weekend

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So is:

JW doing $650 million+ DOM (but it's happening)

IO doing $325 million+ DOM (but it's happening) 

 

If there's any franchise that could defy crazy talk, it's Star Wars. If it's a great continuation of the franchise, $700 million+ DOM should happen. Especially if Christmas and New Year's keep its 2nd and 3rd weekends above $80 million DOM. 

 

2015 has been crazy in general (Sniper, Furious 7, JW, IO, soon to be Minions and Pixels IMO), so this is the year for Star Wars to do record-breaking numbers. 2016/2017 won't be as ridiculously huge as 2015, sadly..

If JW beats the 2nd record I will be with you on the Star Wars over 800M+ talk. 

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Wtf is going on with the box office in the last 2 weeks? These numbers are insane. Inside out is going to open north of 80 million? I truly do not understand why. This is a great time to be following the box office though.

Not to be revisionist, but it's the first animated film in 3 months, it has excellent marketing for an animated movie that's not involving Minions, and Pixar being gone for two years+original concept gave the perception of the semi-dormant "quality" Pixar brand returning after five years of absence.

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Not to be revisionist, but it's the first animated film in 3 months, it has excellent marketing for an animated movie that's not involving Minions, and Pixar being gone for two years+original concept gave the perception of the semi-dormant "quality" Pixar brand returning after five years of absence.

 

And it helps Disney owns a network that a lot of kids watch. Captive audience is easier to reach.

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So is:

JW doing $650 million+ DOM (but it's happening)

IO doing $325 million+ DOM (but it's happening) 

 

If there's any franchise that could defy crazy talk, it's Star Wars. If it's a great continuation of the franchise, $700 million+ DOM should happen. Especially if Christmas and New Year's keep its 2nd and 3rd weekends above $80 million DOM. 

 

2015 has been crazy in general (Sniper, Furious 7, JW, IO, soon to be Minions and Pixels IMO), so this is the year for Star Wars to do record-breaking numbers. 2016/2017 won't be as ridiculously huge as 2015, sadly..

If SW gets past Avatar this December then you'll be getting a lot of drunk excited Kelli. :lol: (in contrast to drunk depressed Kelli when MJ2 comes out)

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1). Jurassic World[(UNI), 4,291 theaters (+17)/ $30.7M Fri. (-63%)/ 3-day cume: $106.8M (-49%)/Total Cume: $405.1M / Wk 2

2). Inside Out (DIS), 3,946 theaters / $32.8M Fri. / 3-day cume: $83M / Wk 1

3). Spy (FOX), 3,558 theaters (-157)/ $2.9M Fri. (-38%)/ 3-day cume: $9.7M (-38%) / Total cume: $73.7M / Wk 3

4). San Andreas (WB), 3,177 theaters (-358) / $2.1M Fri. (-34%) / 3-day cume: $7.3M (-33%) / Total cume: $131.2M/ Wk 4

5). Dope (OPRD), 2,002 theaters / $2.1M Fri. / 3-day cume: $5.9M / Wk 1

6). Insidious Chapter 3 (FOC), 2,553 theaters (-461)/ $1.4M Fri. (-46%) / 3-day cume: $4.2M (-43%) / Total cume: $45.5M / Wk 3

7). Pitch Perfect 2 (UNI), 2,146 theaters (-531) / $1.3M Fri. (-39%)/ 3-day cume: $3.9M (-39%)/ Total cume: $178M / Wk 6

8). Mad Max: Fury Road (WB), 1,424 theaters (-810) / $701K Fri. (-%) / 3-day cume: $2.5M (-38%) / Total cume: $143.3M / Wk 6

9). Avengers: Age of Ultron (DIS), 1,662 theaters (-494) / $615K Fri. (-42%) / 3-day cume: $2.3M (-38%) / Total cume: $448.9M / Wk 8

10). Entourage (WB), 1,304 theaters (-1,804) / $559K Fri. (-60%)/ 3-day cume: $1.7M (-59%) / Total cume: $29.4M/ Wk 3

Top 10 227.3m (although a bit optimistic on JW IMO) vs 135.8m last year and 228.6m (2013).

Edited by lab276
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Not to be revisionist, but it's the first animated film in 3 months, it has excellent marketing for an animated movie that's not involving Minions, and Pixar being gone for two years+original concept gave the perception of the semi-dormant "quality" Pixar brand returning after five years of absence.

 

I think social media has helped a lot.

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Not to be revisionist, but it's the first animated film in 3 months, it has excellent marketing for an animated movie that's not involving Minions, and Pixar being gone for two years+original concept gave the perception of the semi-dormant "quality" Pixar brand returning after five years of absence.

 

I really feel like this has been the most assured marketing campaign Pixar's done in quite a while. They set the tone with the teaser trailer and never wavered from it, unlike Brave's wildly uneven campaign.

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Pretty high especially if your kids are girls in the 0-to-15 age range. 

Even without it, the most emotional scene in the movie is one that will effect anyone who has experience growing up; AKA everyone but Baumer

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Even without it, the most emotional scene in the movie is one that will effect anyone who has experience growing up; AKA everyone but Baumer

So you are telling me Baumer was born as a 20-something badass?

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