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Heretic

UK Box Office Thread

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Sam Mendes’ sophomore outing at the helm of a 007 pic hit a jackpot at the UK box office in its opening previews last night. Spectre loomed large with $6.4M in 647 locations after starting showings at 8:15PM local, just a quarter of an hour after the world premiere began at London’s Royal Albert Hall. That didn’t beat Skyfall‘s opening day in local currency (£4.1M for Spectre, £6.2M for Skyfall), but that 2012 film saw its first shows on a full Friday. 

http://deadline.com/2015/10/spectre-uk-box-office-opening-1201595185/

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Tue is looking around £5.9-6.0 cume £10.1 so far. I personally didn't like it, pedestrian compared to CR, Skyfall or any of this year's actions, FF, MM or MI5. I'm rooting for a record OW though however its legs won't come close to Skyfall.

Edited by The Dark Alfred
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19 hours ago, Heretic said:

I think high teens.

Rough (optimistic) projection:

Mon - £4.1m, Tue - £6.2m, Wed £6m, Thu - £5.5m, Fri - £6m, Sat - £6.5m, Sun, £5.5m.

£18m Fri-Sun, £39.8m ($60m) 6.5 day. 

That's crazy.

To put that into context, that would be roughly equivalent to a film doing $400m or so in the first 7 days in the US. 

Or to put it another way, an OW on the scale of AoU after 4 days of burnt off demand. 

$100m UK is done - 2 x 7day opening (approx $120m) would be a great target 

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3 hours ago, SchumacherFTW said:

Skyfall got a 5x multiplier from the second biggest opening weekend of all time. Whatever way you look at it, getting anywhere near that is very very tough. 

It does not have to get a 5x multiplier to beat Skyfall in the UK, if 1/ it opens on a Monday, not a Friday, and/or 2/ It has a bigger opening weekend. 

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4 minutes ago, solaris said:

That's crazy.

To put that into context, that would be roughly equivalent to a film doing $400m or so in the first 7 days in the US. 

Or to put it another way, an OW on the scale of AoU after 4 days of burnt off demand. 

$100m UK is done - 2 x 7day opening (approx $120m) would be a great target 

We are talking about the sequel to the all time highest grossing movie in the UK. The rule book was thrown away for Skyfall. James Bond has been pushed into a different league. Why assume the new Bond flick will follow any rules? 

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31 minutes ago, Bond Bug said:

We are talking about the sequel to the all time highest grossing movie in the UK. The rule book was thrown away for Skyfall. James Bond has been pushed into a different league. Why assume the new Bond flick will follow any rules? 

Skyfall had the ultimate perfect storm with the Olympic coverage, the 50th anniversary, a lot of hyperbole about it being the best one yet, and people in general were really up for going to see Movies in 2012. Plus the opening weekend fueled the half term week that followed giving it a £50m 10 day total. Spectre in comparison only has 6.5 days with the same number of people available to see it. I'm not denying it'll be big, but it beating Skyfall just will not happen. 

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59 minutes ago, SchumacherFTW said:

Skyfall had the ultimate perfect storm with the Olympic coverage, the 50th anniversary, a lot of hyperbole about it being the best one yet, and people in general were really up for going to see Movies in 2012. Plus the opening weekend fueled the half term week that followed giving it a £50m 10 day total. Spectre in comparison only has 6.5 days with the same number of people available to see it. I'm not denying it'll be big, but it beating Skyfall just will not happen. 

I agree that Skyfall had a lot going for it, but I think the impact of James Bond parachuting into the Olympics is widely over-exaggerated. I also think Skyfall set the bar, not as a high-water mark as far as box office goes, but as the new normal. 

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Quote

Spectre” has hauled a record-breaking $9.2 million on its first full day, giving the 24th Bond pic the biggest Tuesday gross of all time in the U.K. and topping “Skyfall’s” first day earnings.

“Spectre” also made $6.4 million on its opening night in the U.K. on Monday, bringing its two-day total to $15.6 million.

 

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1 hour ago, Bond Bug said:

I agree that Skyfall had a lot going for it, but I think the impact of James Bond parachuting into the Olympics is widely over-exaggerated. I also think Skyfall set the bar, not as a high-water mark as far as box office goes, but as the new normal. 

I dunno - Skyfall's performance at the UK box office is a pretty big outlier. All of the Craig Bonds have been huge - Casino Royale was the 6th biggest film ever at the UK box office at time of release, QoS was 11th. Skyfall capitalised on a number of factors:

- The huge success of CR & QoS at the box office, home video & on TV. The Craig Bond era is essentially a franchise in it's own right - and a huge one.

- Casino Royale was (and remains) a beloved film critically and to the moviegoing public- Skyfall was ultimately seen as the true sequel to this (in the sense that QoS was CR part 2).

- Pent up demand after four years with no Bond film.

- The 'special' factors - Olympics, Adele, 50th Anniversary.

- Skyfall also just had a certain 'watercooler' appeal - say what you want about the film but Mendes and co did a great job of creating something memorable after the charisma vacuum of QoS. The blend of Craig-era grit with classic Bond motifs, combined with the novelty of having M as the Bond girl, the Home Alone-esque finale, Silva's entrance (and flirtation with Bond) all added up to something that transcended the usual (and already very wide) Bond audience in the UK. 

Hence, a film which opened to a huge £20m was able to sustain massive numbers on subsequent weekends and get to a 5 multiplier. This is definitely not 'the new normal'.

We're seeing crazy numbers for Spectre's opening as a result of this pent up demand, but I just can't see it getting to that £100m mark. £80m feels like a reasonable target on the strength of this opening (good for top 3 all time UK) but I think legs will quickly get cut down and w're probably looking at something more like £70-£75m (good for top 5).

The fact that we're throwing HUGE numbers like this around so casually is a testament to the strength of Craig's Bond over here, but let's not take Skyfall's unique run for granted.

 

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1 hour ago, Heretic said:

“Spectre” has hauled a record-breaking $9.2 million on its first full day, giving the 24th Bond pic the biggest Tuesday gross of all time in the U.K. and topping “Skyfall’s” first day earnings.

“Spectre” also made $6.4 million on its opening night in the U.K. on Monday, bringing its two-day total to $15.6 million.

Ok THAT is fucking crazy. I take it back!

Edited by solaris
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