94th Academy Awards Discussion Thread | WHAT JUST HAPPENED

[Barnack]

I am not sure people suspected how strong Kevin Hart has a host cancellation campaign shilling effect would have been at the time, maybe we will never have an official host until the show stop being a relevant thing.

 

3 hosts could be a sign that no one wanted too, it was already an extreme difficult and unpaid gig that people only did for the prestige and dreaming to do it has a kid (you do not want a host that would like the exposure). James Franco debacle probably had a chilling effect on the non-comedian/hosting experience talent poll has well.

 

And now you add to it that everything you ever said or wrote will be past into an algorithm searching for bad words/thought.... with a giant list of bad faith and good faith people ready to create content and traffic about it....

Edited February 11, 2022 by Barnack

[filmlover]

17 minutes ago, Barnack said:

I am not sure people suspected how strong Kevin Hart has a host cancellation campaign shilling effect would have been at the time, maybe we will never have an official host until the show stop being a relevant thing.

 

3 hosts could be a sign that no one wanted too, it was already an extreme difficult and unpaid gig that people only did for the prestige and dreaming to do it has a kid (you do not want a host that would like the exposure). James Franco debacle probably had a chilling effect on the non-comedian/hosting experience talent poll has well.

It's been an open secret for a while (and there have even been articles about) how being the host of the Oscars has become The Gig Nobody Wants within the industry. There have definitely been a lot more cons than pros to taking on the job over the past decade or so, especially when even people who have memorably hosted other awards shows like Neil Patrick Harris have completely flopped at it.

Edited February 11, 2022 by filmlover

[grim22]

18 hours ago, filmlover said:

Honestly the problem with these awards shows isn't that they need to nominate more popular stuff but that they need to understand that a lot of people just don't have time or the patience for all the padding anymore. The audience willing to sit through 3 hours of overproduced musical numbers and comedy bits that fail to land that serve no purpose but to get the ceremony to end at the desired time is shrinking every year, and only comes across as an open invitation to criticize the ceremony for being behind the times (like when Billy Crystal ended up hosting following the whole Brett Ratner fallout a decade ago and proved to the world that the shtick he did during his previous hosting gigs was extremely dated). The sooner all these awards shows accept that streaming is their future, the better, but that's not happening as long as there are network contracts in place.

The only recent ceremony which I think was perfectly paced, hit all the right notes with the comedic bits and was almost perfect was 2017. Unfortunately, the ending of that ceremony overshadowed everything to the point that even now it's the only thing people talk about when talking about the ceremony.

 

It had a great start with Can't Stop The Feeling, a really good monologue by Kimmel, a perfect mix of expected and surprise winners (Suicide Squad being the big talking point), some great bits (like the Matt Damon We Bought a Zoo stuff), but everything went away when the La La Land-Moonlight thing happened.

 

Kimmel's second time was good but was not as tight or efficient. The first hostless ceremony was okay, but the past 2 ceremonies have just been bad. It doesn't help that most people probably don't want big musical numbers since its the Oscars and not the Tonys, but Meron and Zadan who produced it for the best part of a decade just kept loading the show with more and more musical performances.

 

17 hours ago, cookie said:

I'm pretty sure the Oscars would have twice the views if they allowed it to be streamed on Youtube and other places instead of being trapped on ABC. The Game Awards this past December scored 85 million views by being available on basically every online platform, and it's stupid that the Oscars can't do the same because of existing contracts.

I genuinely think the Academy should split out streaming rights and award them on a 5 year basis. Twitter getting the Oscars with a live tweet chat next to it would do wonders for engagement and ratings.

[filmlover]

2 minutes ago, grim22 said:

The only recent ceremony which I think was perfectly paced, hit all the right notes with the comedic bits and was almost perfect was 2017. Unfortunately, the ending of that ceremony overshadowed everything to the point that even now it's the only thing people talk about when talking about the ceremony.

 

It had a really good monologue by Kimmel, a perfect mix of expected and surprise winners (Suicide Squad being the big talking point), some great bits (like the Matt Damon We Bought a Zoo stuff), but everything went away when the La La Land-Moonlight thing happened.

 

Kimmel's second time was good but was not as tight or efficient. The first hostless ceremony was okay, but the past 2 ceremonies have just been bad. It doesn't help that most people probably don't want big musical numbers since its the Oscars and not the Tonys, but Meron and Zadan who produced it for the best part of a decade just kept loading the show with more and more musical performances.

I thought Kimmel was okay as a host (better than the likes of NPH and Seth MacFarlane were during their hosting duties), but even then there was still the padding issue where everything came to a halt for bits that were unnecessary and could've easily been cut to save time. Nobody watching the Oscars tunes in for the "regular people interacting with celebrities" silly skits he does on his own talk show all the time.

[grim22]

2 minutes ago, filmlover said:

I thought Kimmel was okay as a host (better than the likes of NPH and Seth MacFarlane were during their hosting duties), but even then there was still the padding issue where everything came to a halt for bits that were unnecessary and could've easily been cut to save time. Nobody watching the Oscars tunes in for the "regular people interacting with celebrities" silly skits he does on his own talk show all the time.

 

The first year worked, that was the one where we got the picture of that lady with Ryan Gosling. The second year, with the test screening audience for A Wrinkle In Time was just random bloat for no reason.

[Eric Lasagna]

57 minutes ago, grim22 said:

I genuinely think the Academy should split out streaming rights and award them on a 5 year basis. Twitter getting the Oscars with a live tweet chat next to it would do wonders for engagement and ratings.

I think they're heading for that direction. For the Oscar nominations announcement, you could watch it as it went on via a livestream on Disney+. You can still watch a replay of that livestream on Disney+. I think that means we're getting a Disney+ livestream for the Oscars this year. Still not great compared to free on YouTube or Twitter, but these are baby steps.

[filmlover]

It still astounds me that studios don't use the Oscars as prime real estate to promote their upcoming movies. The only time they truly did it was in 2009 (the Slumdog ceremony) where they ended the show with a whole bunch of first look clips from a slew of movies that were coming out later that year and yet they've done nothing of the sort ever since.

[Barnack]

27 minutes ago, filmlover said:

still astounds me that studios don't use the Oscars as prime real estate to promote their upcoming movies

It is quite strange, why it is not like half the ads time going into it, I mean:

Categories this year include apparel, auto, beverage, consumer packaged goods, entertainment, financial services, healthcare, insurance, luxury spirits, media & entertainment, pet care, pharmaceutical, retail, streaming, technology, telecom and tourism.  

 

The fact that it was tried and not redone, there is probably good reasons.

 

Something like that:

https://www.thewrap.com/west-side-story-in-the-heights-summer-of-soul-trailers-to-debut-during-oscars/

‘West Side Story,’ ‘In the Heights,’ ‘Summer of Soul’ Trailers to Debut During Oscars

 

Make a lot of sense to me and should be just a lot more of it, there is so many ridiculous amount of ads, but if many of them were debut trailer that would not be a bad time has a viewer.

 

[BoxOfficeFangrl]

20 minutes ago, filmlover said:

It still astounds me that studios don't use the Oscars as prime real estate to promote their upcoming movies. The only time they truly did it was in 2009 (the Slumdog ceremony) where they ended the show with a whole bunch of first look clips from a slew of movies that were coming out later that year and yet they've done nothing of the sort ever since.

They has trailer premieres during the telecast last year...for next year's Oscar contenders:

 

 

Quote

Among the three trailers will be for 20th Century Studios’ “West Side Story” directed by Steven Spielberg, which will be the first look at the film after it was delayed from release at the end of last year. They’ll also premiere a new look at “In the Heights” based on Lin-Manuel Miranda’s Broadway musical and a trailer for “Summer of Soul,” Questlove’s documentary that premiered at Sundance and will be released by Searchlight Pictures.

 

On one hand, the audience for those movies was highly likely to be watching the Oscars. On the other hand, those weren’t exactly tentpoles that would've gotten massive trailer views, even in the before times. 

 

Quote

It’s not uncommon to see trailer premieres during the Super Bowl or other big sporting events, but it hasn’t always happened at the Oscars, with rules in place that you can’t advertise for the films nominated during the show, among other restrictions. But it’s something that Oscars pundits have been harping on as a way to boost ratings for the show and make it more of an event. This year in particular, Chloé Zhao is nominated for Best Director on behalf of “Nomadland,” but she’s also the director of Marvel’s upcoming blockbuster “Eternals.”

I mean, The Eternals ended up being a flop by MCU standards, but no one knew that last spring.  A trailer premiere for it and similar tentpoles during last year's telecast would've generated some badly-needed hype. The problem is that at least some of the Oscar purist snobs would throw a fit about trailers for those "theme park spectacles" sullying their sacred celebration of "cinema", even if it was just during commercial breaks. AMPAS and ABC are being pulled in a lot of different directions over the Oscars and can't possibly please everyone.

[Eric Lasagna]

4 hours ago, filmlover said:

It still astounds me that studios don't use the Oscars as prime real estate to promote their upcoming movies. The only time they truly did it was in 2009 (the Slumdog ceremony) where they ended the show with a whole bunch of first look clips from a slew of movies that were coming out later that year and yet they've done nothing of the sort ever since.

They did last year. They put out trailers for Heights and West Side Story and those didn't really grant them any favors.

[filmlover]

2 hours ago, Eric Poirot said:

They did last year. They put out trailers for Heights and West Side Story and those didn't really grant them any favors.

To be fair, that was before anyone knew that any movie that wasn't either a comic book movie or a horror flick or aimed at teenage-to-30-something males was destined to struggle at the box office in the COVID era.

[Eric Lasagna]

https://www.hollywoodreporter.com/business/digital/oscars-twitter-2022-1235092124/

 

Quote

Members of the Academy won’t be the only ones voting for their favorite films ahead of the 94th Academy Awards.

Beginning this Monday, Twitter users will get to vote on their favorite films that were released in 2021 — regardless of if the film was nominated for an Oscar — using the hashtag #OscarsFanFavorite. The film that receives the most fan votes by March 3 will be recognized during the awards broadcast on March 27.

 

The Twitter love won’t end there, either. Three Twitter users who cast their votes during the Feb. 14 to March 3 period will be selected — along with their guests — to have an all-expenses-paid trip to Los Angeles to present an Oscar award at the following ceremony in 2023.

 

“We’re thrilled to partner with Twitter to help build an engaged and excited digital audience leading up to this year’s ceremony,” Meryl Johnson, the vice president of digital marketing at the Academy of Motion Picture Arts and Sciences, said in a statement to The Hollywood Reporter. “Through these activations, social media users around the world now have more opportunities to engage with the show in real-time, find a community and be a part of the experience in ways they’ve never been able to before.”

 

Though the fan-favorite film selected by Twitter users won’t be a formal Oscars category, it will give eager fans the opportunity to weigh in with their opinions of 2021’s best films, especially if they didn’t receive a nomination by the Academy, paving the way for a snubbed hit like Spider-Man: No Way Home to potentially find its way into the ceremony.

 

As part of the partnership between the Academy and Twitter, Twitter users will also be able to tweet about their favorite scene from a 2021 film using #OscarsCheerMoment. The winning scenes will be shown at the Oscars ceremony, alongside the fans tweets, and five users who participated in the campaign will receive a hefty prize pack that includes a full year of free movie tickets at the theater of their choice, subscriptions to streaming services and exclusive items from the Academy Museum store.

 

[lorddemaxus]

The only way this would be cool if someone rigs it and something trashy and cool like Venom 2 or Malignant wins this instead of the obvious movie everyone will choose.

Edited February 14, 2022 by lorddemaxus

[filmlover]

Hopefully they have set list of options in place otherwise this is basically an open invitation for trolls to try and game the system with a Vote For The Worst pick.

 

Meanwhile...

 

 

TOMORROW on @GMA: We reveal who is hosting this year's #Oscars! Tune in to find out! 🤫#OscarsOnGMAhttps://t.co/kWY5S6eOU4 pic.twitter.com/8RRTmRzDHb

— Good Morning America (@GMA) February 14, 2022

[Eric Lasagna]

36 minutes ago, lorddemaxus said:

The only way this would be cool if someone rigs it and something trashy and cool like Venom 2 or Malignant wins this instead of the obvious movie everyone will choose.

I'm already on the case. Please go on Twitter and tweet out "#OscarsFanFavorite Clifford the Big Red Dog" to support my campaign and a delightful film that is family fun for all the family. Do it 20 times a day if possible!

 

 

[titanic2187]

seem like they have found a way to substitute best popular feature film with some twitter movement. You may very well see a MCU vs DC Stan in the near future

[Eric Lasagna]

Just now, titanic2187 said:

seem like they have found a way to substitute best popular feature film with some twitter movement. You may very well see a MCU vs DC Stan in the near future

Again, this is why it's necessary for us that we all support Clifford the Big Red Dog here as the #OscarsFanFavorite. Get your tweets out ladies and gentlemen!

 

[filmlover]

Godspeed the people who tweet "Candyman for Best Picture" 5 times. 

 

[filmlover]

Wait there's more:

 

 

Make movie history this year with #OscarsFanFavorite and #OscarsCheerMoment.

Head to https://t.co/HjaTjZfexf for more information. pic.twitter.com/GCPtespLqP

— The Academy (@TheAcademy) February 14, 2022

 

See every movie from 2021 before the ceremony because there will be spoilerz.

[filmlover]

lol so much for the GMA exclusive.

 

Amy Schumer, Regina Hall, Wanda Sykes Eyed to Host Oscars (EXCLUSIVE)

Oscars: Regina Hall, Wanda Sykes and Amy Schumer to Host - Variety