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Olive

Weekend Est: 22JUMP 60.0M| HTTYD2 50.0M|Male 19.0M|EOT 16.1M|Fault 15.7M|DOFP 9.5M

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It's really baffling to me if the GA think the movies this summer are not 'appealing'. So X-M: THE LAST STAND (without 3D) was more appealing to them than X-M: DOFP?

but now we have more platforms and more contents.

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Dragon really better have a sub-40% drop next weekend. 

With the lack of competition, great reviews and smallish $50-55 million opening... it will. I'd say 25-35% just might happen. 

 

The slight underperformance just sets up Planes 2 to do really well, sadly. I think Maleficent hurt HTTYD2's demand as well. Even though it's not animated, it was still the first major family movie since Rio 2.

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Dragon 2 is a sequel, so fans shouldn't expect amazing legs or anything like the original movie. Sequels are typically much more frontloaded. :ph34r:

but the fact that it has almost zero competition would make up for it being a sequel.

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I think Maleficent hurt HTTYD2's demand as well. Even though it's not animated, it was still the first major family movie since Rio 2.

 

This. and Maleficent is more girl-friendly too. 

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It's really baffling to me if the GA think the movies this summer are not 'appealing'. So X-M: THE LAST STAND (without 3D) was more appealing to them than X-M: DOFP?

Why not? Back then X-fever was still in full swing, while today it's all about Avengers.
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Why not? Back then X-fever was still in full swing, while today it's all about Avengers.

 

No. If the past years accommodated many comic book properties, why can't this year? TASM and TDKR did well even with THE AVENGERS making 600 M.

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Why not? Back then X-fever was still in full swing, while today it's all about Avengers.

Yeh of course now the Marvel universe is the undoubted king of the comic book box office even it's minor characters do huge business!

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Nikki

 

2ND UPDATE, FRIDAY 10:30PM:  Congrats to the Los Angeles Kings for winning the 2014 Stanley Cup! Now let’s get down to summer box office biz. It’s another great weekend for the top pair of newcomers.  #1 is  22 Jump Street (Sony Pictures – 3,306 theaters) opening with at least $23M (including $5.5M from Thursday late shows) today. But West Coast late shows could push that total higher. The Channing Tatum-Jonah Hill laugher has a real shot at $60+M. That would make this the 2nd biggest R-rated comedy ever, behind only Hangover 2(which sucked, as you know). Not only did critics love this pic but so did audiences who gave it an A- Cinemascore to keep the word-of-mouth strong. ( 21 Jump Street received only a B.)

 

#2 is PG-rated  How To Train Your Dragon 2 (DreamWorks Animation/Fox- 4,253 theaters) targeting $18M today which is pretty great, too. With a 3x multiple (on the high end for summer ) that’s a big $54M with the Saturday kiddie bump. This is Jeffrey Katzenberg’s biggest toon opening since 2012′s Madagascar 3. Audiences gave it an A Cinemascore which will help word-of-mouth. Overall, this weekend is pushing $200M with 57% of the grosses in the Top 2 . That’s just about even with last year’s big FSS. I’ll write my full report  on Saturday.

 

3. The Fault In Our Stars (Fox – 3,273 Runs) Week 2 PG13Friday $6.5M (-75%), Weekend $21.5M, Cume $87.4M4. Maleficent (Disney – 3,623 Runs) Week 3 PGFriday $6.1M (-40%), Weekend $21M, Cume $165.5M5. Edge Of Tomorrow (Warner Bros – 3,505 Runs) Week 2 PG13Friday $4.7M (-55%), Weekend $16.5M, Cume $57.0M

 

---

 

Deadline

 

01). 22 Jump Street (SONY), 3,306 theaters / $24M Fri. / 3-day estimated cume: $61.7M to $62M / Wk 1

 

02). How to Train Your Dragon 2 (FOX), 4,253 theaters / $18.1M to $18.5M Fri. / 3-day cume: $50.8M to $53M / Wk 1

 

03). Maleficent (DIS), 3,623 theaters (-325) / $5.9M Fri. / 3-day cume: $19M to $20M+ (-42%) / Total expected cume: $164.5M / Wk 3

 

04). The Fault In Our Stars (FOX), 3,273 theaters (+100) / $6.4M to $6.6M Fri. / 3-day cume: $18.5M to $19M (-61%) / Total cume: $84.5M / Wk 2

 

05). Edge of Tomorrow (WB), 3,505 theaters (+15) / $4.2M to $4.5M Fri. / 3-day cume: $15.6M to $16M (-46%) / Total cume: $56.5M / Wk 2

 

06). X-Men: Days of Future Past (FOX), 3,042 theaters (-597) / $2.6M Fri. / 3-day cume: $9M+ (-39%) / Total cume: $205.7M / Wk 4

 

07). Godzilla (WB), 2,088  theaters (-1,022) / $962K Fri. / 3-day cume: $3.3M (-46%) / Total cume: $191.4M / Wk 5

 

08). A Million Ways to Die in the West (UNI), 2,413 theaters (-747) / $925K Fri. / 3-day cume: $2.7M to $3M (-59%) / Total cume: $36.9M / Wk 3

 

09). Neighbors (UNI), 1,896 theaters (-778) / $805K Fri. / 3-day cume: $2.5M (-53%) / Total cume: $143.2M / Wk 6

 

10). Chef (OPRD), 1,102 theaters (-196) / $583K Fri. / 3-day cume: $2.1M (-19%) / Total cume: $13.9M / Wk 6

Edited by kayumanggi
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