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Monday Actuals: Transformers - 10.5M

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At the end of the day, what does it get Paramount, if they over estimate?  Headlines.  Big fucking deal.  I hate, hate, hate to keep harping on this but as explained to me by Mario FREAKIN Kassar, this happens all the time.  Why studios have chosen this weekend to lose their minds is laughable.  As the saying goes, those who live in glass houses....

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At the end of the day, what does it get Paramount, if they over estimate?  Headlines.  Big fucking deal.  I hate, hate, hate to keep harping on this but as explained to me by Mario FREAKIN Kassar, this happens all the time.  Why studios have chosen this weekend to lose their minds is laughable.  As the saying goes, those who live in glass houses....

 

 

Why? Puerto Rico, my friend...Puerto Rico... ;)

 

Or...fool me once, shame on you. Fool me twice, shame on...shame on...you can't get fooled again.

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Why? Puerto Rico, my friend...Puerto Rico... ;)

 

Or...fool me once, shame on you. Fool me twice, shame on...shame on...you can't get fooled again.

 

Now watch this golf shot.

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The $400k fudge. LMAO

 

400k today, 500k tomorrow, and they'll be balanced by the end of the weekend. ;)

 

The part that surprises me is the 10.9 number being the "actual" and they fudged from there. I expected 11.5ish, when compared to past TF films. I think due to the Friday opening, it's burning off demand at a faster rate...so far.

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DAY Captain America 2 The Amazing Spider-Man 2 Godzilla X-Men: Days of Future Past Transformers 4
WEEK 1
Fri $36,926,192

- / -

$36,926,192 / 1

$35,167,017

- / -

$35,167,017 / 1

$38,410,607

- / -

$38,410,607 / 1

$35,511,974

- / -

$35,511,974 / 1

$41,868,135

- / -

$41,868,135 / 1

Sat $34,666,864

-6.1% / -

$71,593,056 / 2

$33,161,137

-5.7% / -

$68,328,154 / 2

$32,160,363

-16.3% / -

$70,570,970 / 2

$29,283,650

-17.5% / -

$64,795,624 / 2

$32,434,708

-22.5% / -

$74,302,843 / 2

Sun $23,430,665

-32.4% / -

$95,023,721 / 3

$23,280,183

-29.8% / -

$91,608,337 / 3

$22,617,414

-29.7% / -

$93,188,384 / 3

$26,028,036

-11.1% / -

$90,823,660 / 3

$25,735,547

-20.7% / -

$100,038,390 / 3

Mon $6,219,552

-73.5% / -

$101,243,273 / 4

$5,168,281

-77.8% / -

$96,776,618 / 4

$7,672,038

-66.1% / -

$100,860,422 / 4

$19,752,944

-24.1% / -

$110,576,604 / 4

$10,504,274

-59.2% / -

$110,542,664 / 4

 

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DAY Captain America 2 The Amazing Spider-Man 2 Godzilla X-Men: Days of Future Past Transformers 4 WEEK 1 Fri $36,926,192

- / -

$36,926,192 / 1 $35,167,017

- / -

$35,167,017 / 1 $38,410,607

- / -

$38,410,607 / 1 $35,511,974

- / -

$35,511,974 / 1 $41,868,135

- / -

$41,868,135 / 1 Sat $34,666,864

-6.1% / -

$71,593,056 / 2 $33,161,137

-5.7% / -

$68,328,154 / 2 $32,160,363

-16.3% / -

$70,570,970 / 2 $29,283,650

-17.5% / -

$64,795,624 / 2 $32,434,708

-22.5% / -

$74,302,843 / 2 Sun $23,430,665

-32.4% / -

$95,023,721 / 3 $23,280,183

-29.8% / -

$91,608,337 / 3 $22,617,414

-29.7% / -

$93,188,384 / 3 $26,028,036

-11.1% / -

$90,823,660 / 3 $25,735,547

-20.7% / -

$100,038,390 / 3 Mon $6,219,552

-73.5% / -

$101,243,273 / 4 $5,168,281

-77.8% / -

$96,776,618 / 4 $7,672,038

-66.1% / -

$100,860,422 / 4 $19,752,944

-24.1% / -

$110,576,604 / 4 $10,504,274

-59.2% / -

$110,542,664 / 4

 

 

 

bad comparison. Some are in school months and X-Men had Memorial Day

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