kayumanggi Posted February 13, 2015 Share Posted February 13, 2015 (edited) FIFTY SHADES OF GREY took in a strong $8.6M from Thursday shows beginning at 8pm in 2,830 theaters. #FiftyShadesOfGrey — BoxOffice (@BoxOffice) February 13, 2015 Edited February 13, 2015 by kayumanggi Link to comment Share on other sites More sharing options...
pepsa Posted February 13, 2015 Share Posted February 13, 2015 Meh 1 Link to comment Share on other sites More sharing options...
Frozen Posted February 13, 2015 Share Posted February 13, 2015 Don't delete this thread. This is Thursday thread. The other is the Weekend thread. 1 Link to comment Share on other sites More sharing options...
La Binoche Posted February 13, 2015 Share Posted February 13, 2015 Hmm, in line with Fault In Our Stars. But unlike Fault, it won't have a huge Saturday drop. Link to comment Share on other sites More sharing options...
Aplandg Posted February 13, 2015 Share Posted February 13, 2015 Link to comment Share on other sites More sharing options...
Hatebox Posted February 13, 2015 Share Posted February 13, 2015 Eh, but it's safe to say the Saturday will be huge. 1 Link to comment Share on other sites More sharing options...
eXtacy Posted February 13, 2015 Share Posted February 13, 2015 Not exactly mind blowing numbers Link to comment Share on other sites More sharing options...
Filmovie Posted February 13, 2015 Share Posted February 13, 2015 I expected twice as much Link to comment Share on other sites More sharing options...
kayumanggi Posted February 13, 2015 Author Share Posted February 13, 2015 What was AS midnights? 1 Link to comment Share on other sites More sharing options...
CaptainJackSparrow Posted February 13, 2015 Share Posted February 13, 2015 I expected twice as much. Link to comment Share on other sites More sharing options...
Neo Posted February 13, 2015 Share Posted February 13, 2015 There is a thread for Shades (weekend) already. Link to comment Share on other sites More sharing options...
kayumanggi Posted February 13, 2015 Author Share Posted February 13, 2015 Where does FIFTY SHADES OF GREY's Thursday night gross land against comparisons? Our early analysis...... http://t.co/wdaJtTk3U2 — BoxOffice (@BoxOffice) February 13, 2015 1 Link to comment Share on other sites More sharing options...
kayumanggi Posted February 13, 2015 Author Share Posted February 13, 2015 So that's the second best R-rated late nights ever. 1 Link to comment Share on other sites More sharing options...
kayumanggi Posted February 13, 2015 Author Share Posted February 13, 2015 Universal reports this morning that Fifty Shades of Grey bagged an impressive $8.6 million from Thursday's opening night shows beginning at 8pm in 2,830 theaters. That figure represents the second-highest R-rated late night debut ever, trailing only The Hangover Part II ($10.4 million). Grey also claimed the best late night figure ever in February, while surpassing Fast & Furious 6's $6.5 million to become Universal's best preview gross in company history. Also of note, Fifty Shades blew past Gone Girl's $1.3 million Thursday night debut last fall. Even though both films were highly anticipated book adaptations, Fifty Shades shares a portion of the Twilight audience segment given its origins in connection to the latter series -- hence the much stronger Thursday turnout than Gone Girl. Additionally, moviegoer curiosity appears to be a major driving force behind Grey's interest levels considering its controversial aspects. Despite the fan rush last night, Grey's audience will continue expanding throughout the next 48 hours based on MovieTickets.com's report that those pre-shows only accounted for 14.5 percent of advance sales as of Wednesday -- compared to Friday's 28.3 percent and Saturday's (Valentine's Day) 42.3 percent. BoxOffice previously broke down the full potential of what Fifty Shades could accomplish as it expands into 3,646 theaters this weekend. 1 Link to comment Share on other sites More sharing options...
kayumanggi Posted February 13, 2015 Author Share Posted February 13, 2015 #50ShadesOfGrey opens to big $8.6M THU pre-shows from 8p on - more than GoneGirl, MagicMike & GreatGatsby combined. #50Shades — Gitesh Pandya (@giteshpandya) February 13, 2015 1 Link to comment Share on other sites More sharing options...
kayumanggi Posted February 13, 2015 Author Share Posted February 13, 2015 Massive THU pre-show start for #50ShadesOfGrey. But not in same ballpark as recent PG13 HungerGames, Twilight & Potter pics. — Gitesh Pandya (@giteshpandya) February 13, 2015 1 Link to comment Share on other sites More sharing options...
Frozen Posted February 13, 2015 Share Posted February 13, 2015 So it looks like most people will be seeing this on Saturday. 1 Link to comment Share on other sites More sharing options...
eXtacy Posted February 13, 2015 Share Posted February 13, 2015 Pre-sales for Thursday were only 14.5% on movietickets, based on that 8.6m Thursday that would translate to 59m total. Link to comment Share on other sites More sharing options...
kayumanggi Posted February 13, 2015 Author Share Posted February 13, 2015 Sources report that KINGSMAN: THE SECRET SERVICE brought in $1.4M on Thursday night. #Kingsman — BoxOffice (@BoxOffice) February 13, 2015 Link to comment Share on other sites More sharing options...
CJohn Posted February 13, 2015 Share Posted February 13, 2015 I was expecting something like the double of that number Link to comment Share on other sites More sharing options...
