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The Box Office Buzz and Tracking Thread (December 2021 - July 2023)

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I think Morbius did ok considering the horrible reviews/reactions. Next 2 weekends look like doing better than tracking. Sonic 2 will be backloaded. Whatever I could see OD PS well ahead of Previews PS. Definitely thinking 60m+. Even FB3 looks like doing better than what I thought some time ago though there is still time and hopefully reviews are not so bad. 

 

The coming week Dr Strange 2 PS is starting. hopefully @ZackM will provide tracking data for Alpha. MTC2 have been pain to track for sure but I will try to get some data though wont be able to track final number as its taking too long as things stand. 

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2 hours ago, Eric the Living Vampire said:

Fantastic Beasts 3 Greater Philadelphia Area Seat Report T-11 and Counting

  Sellouts Showings Seats Sold Total Seats Perct Sold
TOTALS 0 75 598 15949 3.75%

 

Total Seats Sold Today: 69

 

Comp

0.566x of Shang-Chi T-11 (4.98M)

0.900x of No Time to Die T-11 (5.67M)
0.795x of Dune T-11 (4.05M)

0.351x of Eternals T-11 (3.33M)

1.137x of Ghostbusters: Afterlife T-11 (5.11M)

 

THE CRIMES OF GRINDELWALD made $9.1M in previews for a $62.1M weekend. If the high-end NO TIME TO DIE comparison bore out, the same ratio would give THE SECRETS OF DUMBLEDORE $38.6M. FBAWTFT's $8.8M/$74.4M would get TSOD to $47.9M.

 

But that was pre-Covid, who knows how pre-sale heavy it will be with the longer gap, all the usual asterisks.

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2pm previews probably puts a minor thumb on the scale as well with FB3.

 

Mind, I'm not seeing as many post 10pm showtimes as normal, so maybe it's a bit of a wash.  Still more potential showtimes on Thr should depress the internal multiplies for the OW.

 

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On 4/2/2022 at 11:47 PM, Porthos said:

 

Secrets of Dumbledore Greater Sacramento Area Premiere Night Seat Report: T-12 days and counting

 

 

Capped

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

0

154

22503

23260

757

3.25%

 

Total Seats Sold Today

54

 

T-12 Comps

 

   

%

 

Sold
T-12

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

SC

65.88

 

85

1149

 

0/101

15853/17002

6.76%

 

5847

12.95%

 

5.80m

NTTD

93.23

 

32

812

 

0/135

20447/21259

3.82%

 

7712

9.82%

 

5.78m

Dune

107.99

 

55

701

 

0/75

11130/11831

5.93%

 

2915

25.97%

 

5.51m

GB:A

188.78

 

37

401

 

0/108

16294/16695

2.40%

 

3034

24.95%

 

8.50m

Morbius

101.61

 

54

745

 

0/127

17997/18742

3.98%

 

3477

21.77%

 

5.79m

FINAL SOLD NOTES: "Final sold" is the number of tickets sold for the movie in question at stop of tracking while "% of final" is the percentage of Secrets of Dumbledore's current tickets sold versus that final number.

 

PRE-SALE NOTE: No Time to Die tickets had been on sale for four days more than Secrets of Dumbledore has been at this at this point in tracking while Shang-Chi, Dune. Ghostbusters: Afterlife, and Morbius's tickets have all been on sale for one more day than FB3.

  

Regal:      120/5540  [2.17% sold]
Matinee:    42/3307  [1.27% | 5.55% of all tickets sold]

 

Secrets of Dumbledore Greater Sacramento Area Premiere Night Seat Report: T-11 days and counting

 

Capped

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

0

154

22435

23263*

828

3.56%

*NOTE: One theater adjusted its seat maps resulting in three more seats available region wide.

 

Total Seats Sold Today

71

 

T-11 Comps

 

   

%

 

Sold
T-11

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

SC

67.81

 

72

1221

 

0/101

15781/17002

7.18%

 

5847

14.16%

 

5.97m

NTTD

94.52

 

64

876

 

0/134

20340/21216

4.13%

 

7712

10.74%

 

5.86m

Dune

110.84

 

46

747

 

0/75

11084/11831

6.31%

 

2915

28.40%

 

5.65m

GB:A

192.11

 

30

431

 

0/108

16261/16692

2.58%

 

3034

27.29%

 

8.65m

Morbius

104.55

 

47

792

 

0/127

17950/18742

4.23%

 

3477

23.81%

 

5.96m

FINAL SOLD NOTES: "Final sold" is the number of tickets sold for the movie in question at stop of tracking while "% of final" is the percentage of Secrets of Dumbledore's current tickets sold versus that final number.

PRE-SALE NOTE: No Time to Die tickets had been on sale for four days more than Secrets of Dumbledore has been at this at this point in tracking while Shang-Chi, Dune. Ghostbusters: Afterlife, and Morbius's tickets have all been on sale for one more day than FB3.

  

Regal:      128/5540  [2.31% sold]
Matinee:    49/3307  [1.48% | 5.92% of all tickets sold]

Edited by Porthos
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On 4/2/2022 at 11:48 PM, Porthos said:

 

Sonic the Hedgehog 2 Greater Sacramento Area Premiere Night Seat Report: T-5 days and counting

 

 

Capped

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

0

92

11748

12937

1189

9.19%

 

Total Seats Sold Today

145

 

T-5 Unadjusted Comps

 

   

%

 

Sold
T-5

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

TSS

194.92

 

56

610

 

0/87

14514/15124

4.03%

 

2352

50.55%

 

7.99m

SC

55.43

 

183

2145

 

0/113

15466/17611

12.18%

 

5847

20.34%

 

4.88m

LTBC

59.21

 

183

2008

 

0/173

26190/28198

7.12%

 

7712

15.42%

 

6.87m

GB:A

129.24

 

122

920

 

0/117

16629/17549

5.24%

 

5847

20.34%

 

5.82m

FINAL SOLD NOTES: "Final sold" is the number of tickets sold for the movie in question at stop of tracking while "% of final" is the percentage of Sonic 2's current tickets sold versus that final number.

 

 

T-5 Adjusted Comps

 

   

%

 

Sold
T-5

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

F9

68.49

 

113

1606

 

0/89

11878/13484

11.91%

 

4407

24.96%

 

5.09m

Sonic (adj)

---

 

119

1100

 

0/80

9818/10918

10.08%

 

---

---

 

---

ADJUSTMENT NOTE:  Sonic (adj) is the amount of seats sold that does not include the theaters that had unreliable data polluting their seat maps that that point in F9's track.

COMP NOTE: The F9 comp has been adjusted to reflect the absence of Ontario theaters in the DOM market during F9's pre-sale run (what would normally be the comp/0.955).

 

***EXTREMELY UNOFFICIAL COMP***
Sonic 2 = 0.94371x Detective Pikachu at the same sources of tracking at T-5 [4.6m adj]

NOTE: Comp has been adjusted downward by 15% to account for differences in comping in Sacto from 2019 to 2022.

 

Wednesday sales:    328/1700   [19.29% sold]   +31 tickets]
Thursday sales:      861/11237   [7.66% sold]   +114 tickets]
---    
Regal:      201/3088  [6.51% sold]
Matinee:    70/2387  [2.93% | 5.89% of all tickets sold]

 

Sonic the Hedgehog 2 Greater Sacramento Area Premiere Night Seat Report: T-4 days and counting

 

 

Capped

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

0

92

11557

12918*

1361

10.54%

*NOTE: Corrected an error on one seat map, resulting in 19 fewer seats available region wide.

 

Total Seats Sold Today

172

 

T-4 Unadjusted Comps

 

   

%

 

Sold
T-4

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

TSS

181.23

 

141

751

 

0/87

14373/15124

4.97%

 

2352

57.87%

 

7.43m

SC

56.57

 

261

2406

 

0/113

15205/17611

13.66%

 

5847

23.28%

 

4.98m

LTBC

55.30

 

453

2461

 

0/183

26301/28762

8.56%

 

7712

17.65%

 

6.42m

GB:A

136.78

 

75

995

 

0/117

16554/17549

5.67%

 

5847

23.28%

 

6.16m

FINAL SOLD NOTES: "Final sold" is the number of tickets sold for the movie in question at stop of tracking while "% of final" is the percentage of Sonic 2's current tickets sold versus that final number.

 

T-4 Adjusted Comps

 

   

%

 

Sold
T-4

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

F9

75.36

 

200

1806

 

0/89

11678/13484

13.39%

 

4407

28.80%

 

5.22m

Sonic (adj)

---

 

169

1269

 

0/80

9630/10899

11.64%

 

---

---

 

---

ADJUSTMENT NOTE:  Sonic (adj) is the amount of seats sold that does not include the theaters that had unreliable data polluting their seat maps that that point in F9's track.

COMP NOTE: The F9 comp has been adjusted to reflect the absence of Ontario theaters in the DOM market during F9's pre-sale run (what would normally be the comp/0.955).

 

***EXTREMELY UNOFFICIAL COMP***
Sonic 2 = 0.99278x Detective Pikachu at the same sources of tracking at T-4 [4.8m adj]

NOTE: Comp has been adjusted downward by 15% to account for differences in comping in Sacto from 2019 to 2022.

 

Wednesday sales:    400/1701   [23.52% sold]   +72 tickets]
Thursday sales:       961/11217   [8.57% sold]   +100 tickets]
---    
Regal:      218/3088  [7.06% sold]
Matinee:    89/2387  [3.73% | 6.54% of all tickets sold]

Edited by Porthos
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I think what a lot of people might not be considering is how positive the reactions are for The Secrets of Dumbledore.  There's no reason for it to change considering how many of them make a point of saying it's the best of the three (which is a tall order imo), and it's interesting to see quite a few saying it restored their faith into the series. So positive reviews could only help.

 

So it'll likely open lower than CoG, which makes total sense due to the pandemic, but its legs and WOM will likely be far far better than CoG. Seems like it's going to be a crowdpleaser. By the way, tracking isn't taking into account the early screenings (like IMAX) I'm guessing? I've been seeing that the IMAX ones have been selling out fast.

Edited by MadGoose
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22 hours ago, YourMother said:

Sonic The Hedgehog 2 (4 days before previews, 5 before release)

4/3/22

North Shore Cinema 

Mequon, Wi

 

3:00 - 13/301

4:15 - 4/146

6:30 - 10/301

7:15 - 9/146


Comparisons: 

38.7% of Toy Story 4 ($4.64M previews/$46.8M OW)

81.8% of Aladdin ($5.72M previews/$74.86M OW)

128.6% of Pokémon: Detective Pikachu ($7.32M previews/$69.9M (nice) OW)

171.4% on Onward ($3.42M previews/$66.86M OW)

 

All of these comparisons are pre-COVID but they suggest really good numbers around $65m-70m with an average of $5.275M as I especially like the Aladdin and Pikachu comparisons so long as it continues to hold. However, I’m going about my gut this time with it, while I think previews wise it makes sense and my gospel for a theater in Wisconsin shouldn’t be an apt comparison but I’ve been getting Lego Batman and Pikachu vibes from it for the past few weeks now. I think if $60m was likely or even $55m+, it’d be at 50 tickets sold here. Especially when Sonic will probably skew older and male-er than most of these comparisons, alongside the kind of numbers @Porthos has been seeing in one of the biggest movie markets. 36 is respectable but I do worry about the bump leading up to this Tuesday. I’m thinking $45m-$55m with around $4.5M-$5.0M in previews.

Hmmmm, Sonic had a pretty decent bump last night, currently at 47 tickets. I won’t do another update until like afternoon Tuesday but if Sonic 2 does like 52-57 tickets by the time of Tuesday as now my comparisons are Onward and Aladdin (as Pikachu was never recorded T-2 due to a site update/outage), I think I’ll feel confident in over $55m-$60m.

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I think many will be surprised at Dumbledore's ability to be a more fun, family-friendly adventure movie than the latter, there's a way it casts a wide net.

I still see a smaller weekender than CoG but sturdier legs.

53m$/140m$.

Edited by Noiret Jak
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Might also throw in some reports from Menomonee Falls Cinema. It’s one of the biggest in my state, according to our number god.
 

Also will say this, I think The Bad Guys might be slightly underestimated. I don’t see $30m+ but I don’t see $10m-$15m. $17m-$25m would be my guess, it’s doing really well at Menomonee Falls, and if I compared between theaters, it’d be one of the better selling family films.

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22 hours ago, katnisscinnaplex said:

Day Movie Area TC Shows Seats Sold New % Sold
T-11 Fantastic Beasts 3 Jacksonville 6 53 10,314 215 38 2.08%
    Phoenix 6 43 8,541 230 20 2.69%
    Raleigh 8 41 5,253 310 35 5.90%
  Fantastic Beasts 3 Total   20 137 24,108 755 93 3.13%
T-3 Sonic (EA) Jacksonville 5 6 942 115 10 12.21%
    Phoenix 1 1 208 92 2 44.23%
    Raleigh 1 1 261 39 11 14.94%
  Sonic (EA) Total   7 8 1,411 246 23 17.43%
T-4 Ambulance Jacksonville 6 14 2,457 7 2 0.28%
    Phoenix 6 12 2,309 26 6 1.13%
    Raleigh 8 10 1,163 19 3 1.63%
  Ambulance Total   20 36 5,929 52 11 0.88%
T-4 Sonic Jacksonville 6 40 6,196 231 44 3.73%
    Phoenix 6 23 4,080 288 34 7.06%
    Raleigh 8 25 3,364 255 23 7.58%
  Sonic Total   20 88 13,640 774 101 5.67%

 

Sonic 2 T-4 comps (Thu sales only)

 - Ghostbusters - .96x (4m)

 - Uncharted - missed

 - F9 - .62x (4.43m)

 - Lost City - 3.23x (8.06m)

 

Here's how Sonic is performing against more similar movies:

 - Boss Baby - 10.6x (13.89m)

 - Peter Rabbit - 11.38x (10.244m)

 - Jungle Cruise - 3.79x (10.244m)

 - Encanto - 4.78x (7.167m)

 

I don't know where this will end up, but sales are looking really good so far.

 

Ambulance T-4 comps

 - Snake Eyes - .41x (569k)

 - Resident Evil - .51x (481k)

 - Green Knight - .81x (609k)

 

Sonic 2 EA T-3 comp

 - Sing 2 EA - .39x

 

Fantastic Beasts 3 T-11 comps

 - Shang Chi - .937x (8.24m)

 - Ghostbusters - 1.732x (7.186m)

 - NTTD - 1.66x (8.63m)

 - F9 - 1.01x (7.195m)

Day Movie Area TC Shows Seats Sold New % Sold
T-10 Fantastic Beasts 3 Jacksonville 6 53 10,314 254 39 2.46%
    Phoenix 6 43 8,541 245 15 2.87%
    Raleigh 8 41 5,253 341 31 6.49%
  Fantastic Beasts 3 Total   20 137 24,108 840 85 3.48%
T-2 Sonic (EA) Jacksonville 5 6 942 128 13 13.59%
    Phoenix 1 1 208 119 27 57.21%
    Raleigh 1 1 261 58 19 22.22%
  Sonic (EA) Total   7 8 1,411 305 59 21.62%
T-3 Ambulance Jacksonville 6 14 2,457 9 2 0.37%
    Phoenix 6 12 2,309 29 3 1.26%
    Raleigh 8 10 1,163 22 3 1.89%
  Ambulance Total   20 36 5,929 60 8 1.01%
T-3 Sonic Jacksonville 6 40 6,196 269 38 4.34%
    Phoenix 6 23 4,080 342 54 8.38%
    Raleigh 8 25 3,364 274 19 8.15%
  Sonic Total   20 88 13,640 885 111 6.49%

 

Sonic 2 T-3 comps (Thu sales only)

 - Ghostbusters - .97x (4.01m)

 - Uncharted - 1.31x (4.84m)

 - F9 - .61x (4.34m)

 - Lost City - 3.24x (8.1m)

 

Here's how Sonic is performing against more similar movies:

 - Boss Baby - 8.85x (11.59m)

 - Peter Rabbit - 10.17x (9.155m)

 - Jungle Cruise - 3.7x (9.997m)

 - Encanto - 4.63x (6.95m)

 

I don't know where this will end up, but sales are looking really good so far.

 

Ambulance T-3 comps

 - Snake Eyes - .36x (509k)

 - Resident Evil - .536x (501k)

 - Green Knight - .69x (517k)

 

These three comps are converging around 500k; let's see if it can pick up any momentum this week.

 

Sonic 2 EA T-2 comp

 - Sing 2 EA - .41x

 

Fantastic Beasts 3 T-10 comps

 - Shang Chi - .978x (8.605m)

 - Ghostbusters - 1.776x (7.37m)

 - NTTD - 1.78x (9.254m)

 - F9 - 1.04x (7.381m)

 

Increased against all four comps again

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On 3/30/2022 at 9:42 AM, katnisscinnaplex said:

Took a look at the 10 IMAX shows for FB2 on 4/6.  Sales are looking pretty good - I'd expect most of these to sell out.

 

Movie Theaters Sold Capacity % Sold Sales
Secrets of Dumbledore 10 2,621 3,634 72.12% $58,899.97

 

Movie Theaters Sold Capacity % Sold Sales
Secrets of Dumbledore 10 3,000 3,634 82.55% $66,782.88

 

Half of the shows are nearly sold out (0-10 tickets available).  

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2 hours ago, Noiret Jak said:

I think many will be surprised at Dumbledore's ability to be a more fun, family-friendly adventure movie than the latter

Having seen it, I do not agree. At least on the “fun, family-friendly angle”. Not in comparison to any actual “family” movie. Too dark and convoluted still. This kind of perception is still a problem for this brand i think - hopes for cute kids entertainment are butting heads with the reality of the stories Rowling writes, and so people go in thinking “cute beasts movie” and then go “wait, what? Infanticide, WWII imagery, and child abuse?”
 

But, that’s kind of the Potter brand at this point. 

Edited by earthtne
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3 hours ago, earthtne said:

Having seen it, I do not agree. At least on the “fun, family-friendly angle”. Not in comparison to any actual “family” movie. Too dark and convoluted still. This kind of perception is still a problem for this brand i think - hopes for cute kids entertainment are butting heads with the reality of the stories Rowling writes, and so people go in thinking “cute beasts movie” and then go “wait, what? Infanticide, WWII imagery, and child abuse?”
 

But, that’s kind of the Potter brand at this point. 

I’m going to guess the person reacting to my post with a confused Winona Ryder emoji doesn’t know Crimes of Grindelwald has two infanticides, WWII imagery, and magical rape-and-revenge as a backstory? 
 

It’s outright comedic that the general consensus is still trying to sell this IP as “a family franchise! Very G rated! Fun for all the kids!”. Lol, like, when?

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8 minutes ago, Eric the Living Vampire said:

Moderation

 

@earthtne This isn't the Fantastic Beasts thread. I get you're mad people are calling it a kid's movie (which is something we've seen one specific poster do ever since 2016. A little suspicious if you ask me), but it's getting super off-topic.

Um…okay? That imputation aside, no, I’m not “mad”. I’m pointing out how the content of the series is not what I’d consider “pure, fun, light, family-friendly adventure material”, and I think it’s Cinemascore and audience reception will continue to suffer if that’s how it’s sold. Everyone from Grace Randolph to Forbes to the LA Times has discussed how this “kiddie” reputation conflicts with the adult nature of the stories Rowling is writing - which presents problems for this series’ mainstream potential. It’s just not necessarily “family fantasy IP” material, no matter how much some people want to selectively attend to the 5-minute Niffler appearance. 

Edited by earthtne
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4 hours ago, earthtne said:

Having seen it, I do not agree. At least on the “fun, family-friendly angle”. Not in comparison to any actual “family” movie. Too dark and convoluted still. This kind of perception is still a problem for this brand i think - hopes for cute kids entertainment are butting heads with the reality of the stories Rowling writes, and so people go in thinking “cute beasts movie” and then go “wait, what? Infanticide, WWII imagery, and child abuse?”
 

But, that’s kind of the Potter brand at this point. 

 

LMFAO

 

 

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