Robertron Posted July 21, 2012 Share Posted July 21, 2012 My works head office has had us remove the Gangster Squad trailer due to the scene at the end where there is a shooting in the cinema.This incident had effected cinemas across the globe! Link to comment Share on other sites More sharing options...
BoxOfficeZ Posted July 21, 2012 Share Posted July 21, 2012 So no numbers for the whole weekend. WB banned reports. This is going to be tough for us. I can forsee two days of speculating. Link to comment Share on other sites More sharing options...
Sims Posted July 21, 2012 Share Posted July 21, 2012 This is probably a stupid question, but does WB's decision affect international numbers as well? Link to comment Share on other sites More sharing options...
MovieMan89 Posted July 21, 2012 Share Posted July 21, 2012 Guys we will still get numbers. Nikki herself said she still has access to them. Link to comment Share on other sites More sharing options...
theultimatebiu Posted July 21, 2012 Share Posted July 21, 2012 This is probably a stupid question, but does WB's decision affect international numbers as well?Probably....but international numbers normally come in late anyway. In the UK its doing record breaking numbers. Link to comment Share on other sites More sharing options...
HeyItsMoses Posted July 21, 2012 Share Posted July 21, 2012 I just hope some moron doesn't post a "The Dark Knight Rises: What Went Wrong?" thread, just because it didn't pass $200m, or cause it made less than $10m more than The Dark Knight adjusted, or even worse, because of the shootings.. TDKR was never gonna break records, it never had a chance. Link to comment Share on other sites More sharing options...
Sims Posted July 21, 2012 Share Posted July 21, 2012 Guys we will still get numbers. Nikki herself said she still has access to them.She was using Rentrak, which also said it would be suspending data reports. Link to comment Share on other sites More sharing options...
MovieMan89 Posted July 21, 2012 Share Posted July 21, 2012 She was using Rentrak, which also said it would be suspending data reports.Oh shit, really? Wow, I guess we really won't have #'s till Mon then. This could get crazy. Link to comment Share on other sites More sharing options...
Chrestomanci Posted July 21, 2012 Share Posted July 21, 2012 If the shooting had a big effect today, Saturday would see a much better day than many of you are extrapolating due to a potentially deflated Fri gross.Not saying that's going to happen, but your weekend numbers and IMs are going to be all out of whack if this did influence the movie-going public today, and I certainly believe it did. Then it depends on if those people who skipped it, come back tomorrow, or later on down the road.But I think its a mistake to assume, if it made "just" $75m today, that you can extrapolate that under normal conditions to say $160 million. I think that would potentially be very wrong. This is uncharted territory.You're right that better than usually expected holds over the weekend are possible if today was deflated by the shooting, but much of the audience decides to set that aside and go see the movie on Saturday or Sunday. But my guess would be that if there really was a significant amount of discomfort about going to the movie on Friday, whether due to fear of copycats or just not being in the mood for a fairly dark movie under the circumstances, that is unlikely to dissipate overnight.Honestly, if the shooting really had much negative impact at all on the box office for TDKR today, I would expect the impact to be greater on Saturday, not less. I don't work for a theater, so this is just a guess, but it seems likely that a significant portion of the non-midnight pre-sales that this movie had were for opening day and that there are far fewer for Saturday and even less for Sunday. Which means that Saturday and Sunday's numbers will be far more dependent on walk-ups than Friday's was and walk up business is precisely where the effects of the shooting would be felt. (Despite some comments about people returning pre-bought tickets, I doubt most people are aware that's even an option.) Basically, Friday's number was probably shielded to some extent from the effects of the shooting, but Saturday and Sunday will most likely have much less protection.So if audiences did feel uncomfortable about seeing TDKR today and they don't suddenly change their minds about that tomorrow, then the internal multipliers people are expecting for the weekend might in fact be too high, not too low. 1 Link to comment Share on other sites More sharing options...
Sims Posted July 21, 2012 Share Posted July 21, 2012 TDKR was never gonna break records, it never had a chance.International numbers and domestic legs will give us some insight but we'll never actually know this. Link to comment Share on other sites More sharing options...
Sims Posted July 21, 2012 Share Posted July 21, 2012 You're right that better than usually expected holds over the weekend are possible if today was deflated by the shooting, but much of the audience decides to set that aside and go see the movie on Saturday or Sunday. But my guess would be that if there really was a significant amount of discomfort about going to the movie on Friday, whether due to fear of copycats or just not being in the mood for a fairly dark movie under the circumstances, that is unlikely to dissipate overnight.Honestly, if the shooting really had much negative impact at all on the box office for TDKR today, I would expect the impact to be greater on Saturday, not less. I don't work for a theater, so this is just a guess, but it seems likely that a significant portion of the non-midnight pre-sales that this movie had were for opening day and that there are far fewer for Saturday and even less for Sunday. Which means that Saturday and Sunday's numbers will be far more dependent on walk-ups than Friday's was and walk up business is precisely where the effects of the shooting would be felt. (Despite some comments about people returning pre-bought tickets, I doubt most people are aware that's even an option.) Basically, Friday's number was probably shielded to some extent from the effects of the shooting, but Saturday and Sunday will most likely have much less protection.So if audiences did feel uncomfortable about seeing TDKR today and they don't suddenly change their minds about that tomorrow, then the internal multipliers people are expecting for the weekend might in fact be too high, not too low.You could very well be right, and this would basically be the worst case scenario for the film's box office. I can see it going either way. Link to comment Share on other sites More sharing options...
Fake Posted July 21, 2012 Share Posted July 21, 2012 Nice to see the Hollywood giants uniting in their effort to ease the suffering of victims families by not reporting the numbers. ughh.... Link to comment Share on other sites More sharing options...
Fake Posted July 21, 2012 Share Posted July 21, 2012 Has rallax reported the numbers for his theater? it is a good gauge generally. Link to comment Share on other sites More sharing options...
ecstasy Posted July 21, 2012 Share Posted July 21, 2012 This is probably a stupid question, but does WB's decision affect international numbers as well?Well they canceled the Paris premiere. I think it was Paris. Some of the actors were already there ready to promote the opening. So I think it will in fact effect some areas overseas. Link to comment Share on other sites More sharing options...
MovieMan89 Posted July 21, 2012 Share Posted July 21, 2012 Nice to see the Hollywood giants uniting in their effort to ease the suffering of victims families by not reporting the numbers. ughh....Oh please. They're doing it out of sensitivity just in case it would be offensive to some and come off as inappropriate gloating. Sit the fuck down. Link to comment Share on other sites More sharing options...
Sims Posted July 21, 2012 Share Posted July 21, 2012 Has rallax reported the numbers for his theater? it is a good gauge generally.He checked in midday and said it was likely not going to match The Avengers. I don't think he posted since, though I could have missed it. Link to comment Share on other sites More sharing options...
ecstasy Posted July 21, 2012 Share Posted July 21, 2012 You're right that better than usually expected holds over the weekend are possible if today was deflated by the shooting, but much of the audience decides to set that aside and go see the movie on Saturday or Sunday. But my guess would be that if there really was a significant amount of discomfort about going to the movie on Friday, whether due to fear of copycats or just not being in the mood for a fairly dark movie under the circumstances, that is unlikely to dissipate overnight.Honestly, if the shooting really had much negative impact at all on the box office for TDKR today, I would expect the impact to be greater on Saturday, not less. I don't work for a theater, so this is just a guess, but it seems likely that a significant portion of the non-midnight pre-sales that this movie had were for opening day and that there are far fewer for Saturday and even less for Sunday. Which means that Saturday and Sunday's numbers will be far more dependent on walk-ups than Friday's was and walk up business is precisely where the effects of the shooting would be felt. (Despite some comments about people returning pre-bought tickets, I doubt most people are aware that's even an option.) Basically, Friday's number was probably shielded to some extent from the effects of the shooting, but Saturday and Sunday will most likely have much less protection.So if audiences did feel uncomfortable about seeing TDKR today and they don't suddenly change their minds about that tomorrow, then the internal multipliers people are expecting for the weekend might in fact be too high, not too low.I agee with this. Link to comment Share on other sites More sharing options...
American Eagle Posted July 21, 2012 Share Posted July 21, 2012 You're right that better than usually expected holds over the weekend are possible if today was deflated by the shooting, but much of the audience decides to set that aside and go see the movie on Saturday or Sunday. But my guess would be that if there really was a significant amount of discomfort about going to the movie on Friday, whether due to fear of copycats or just not being in the mood for a fairly dark movie under the circumstances, that is unlikely to dissipate overnight.Honestly, if the shooting really had much negative impact at all on the box office for TDKR today, I would expect the impact to be greater on Saturday, not less. I don't work for a theater, so this is just a guess, but it seems likely that a significant portion of the non-midnight pre-sales that this movie had were for opening day and that there are far fewer for Saturday and even less for Sunday. Which means that Saturday and Sunday's numbers will be far more dependent on walk-ups than Friday's was and walk up business is precisely where the effects of the shooting would be felt. (Despite some comments about people returning pre-bought tickets, I doubt most people are aware that's even an option.) Basically, Friday's number was probably shielded to some extent from the effects of the shooting, but Saturday and Sunday will most likely have much less protection.So if audiences did feel uncomfortable about seeing TDKR today and they don't suddenly change their minds about that tomorrow, then the internal multipliers people are expecting for the weekend might in fact be too high, not too low.Somehow, reading this made me feel smarter. Link to comment Share on other sites More sharing options...
Fake Posted July 21, 2012 Share Posted July 21, 2012 Oh please. They're doing it out of sensitivity just in case it would be offensive to some and come off as inappropriate gloating. Sit the fuck down.If they were so sensitive, they could have helped all those families financially.....and why the fuck are rival studios not giving numbers? That would not be gloating now, would it? Link to comment Share on other sites More sharing options...
Noctis Posted July 21, 2012 Share Posted July 21, 2012 (edited) I have very mixed feelings about the film. There were some incredible scenes, and Anne Hathaway is right up there with Heath Ledger in terms of how magnetic their performances are. She hands down stole the show.It's just so insanely bloated. The fact that I was shocked when I found out only an hour had passed when I thought it must have been two says more than enough regarding its length. Edited July 21, 2012 by Noctis Link to comment Share on other sites More sharing options...
