Weekend (8/10-12/12) Estimates: Bourne Legacy 40.3M; Campaign 27.4M; Hope Springs 15.6M

[Fake]

Very nice for Bourne.People were underpredicting it for no reason.I hope the weekend stays over 40m.

[Rthmessiah]

I had BL wkend estimate at 45 & Camp 25, atm I don't see BL getting to 18m for friday 15.5-16.5 and Camp 8-9, HS should at least get 4, see how it looks later

[tommycruise]

Pretty strong for Bourne I always had a feeling it would open above 40m just because people would be curious, but if the WOM is bad then we could be looking at Prometheus legs here.

[iceroll]

Dang it, I was hoping Bourne would go up, not down.

[MrPink]

I had BL wkend estimate at 45 & Camp 25, atm I don't see BL getting to 18m for friday 15.5-16.5 and Camp 8-9, HS should at least get 4, see how it looks later

Any word on TDKR?

[wileECoyote]

Can/do they really do that?NBC is always so desperate for ratings/cash I'm surprised if they'd give anything for free especially with how much they must be able to charge for adspace in the Olympics.

Marketing for the movie really kicked into gear during the olympics. It seemed like every other movie spot was for BL. And I'm pretty sure they account for the cost of the advertisement as either direct transfer between divisions. Or it will be accounted as opportunity cost of the ad spot was given for free. Still means lost revenue/added cost one way or another.

[druv10]

Finally, we're back. :congrats: :congrats:Last 48 hours showed me how addicted I'm to the forums, I was refreshing every 5 minutes. Back on topic, great for Bourne and Campaign.

[Fake]

I had BL wkend estimate at 45 & Camp 25, atm I don't see BL getting to 18m for friday 15.5-16.5 and Camp 8-9, HS should at least get 4, see how it looks later

Thanks.Those numbers are more in the expected range.So:Fri: 16MSat: 16MSun:12MWeekend: 44MNot bad.

[ecstasy]

Thanks.Those numbers are more in the expected range.So:Fri: 16MSat: 16MSun:12MWeekend: 44MNot bad.

Well it's only 4m more than Safehouse. Not bad but I want more.

[kitik]

Not bad.

Anything over $40M would be great.

[Fake]

Well it's only 4m more than Safehouse. Not bad but I want more.

Well it can hold better on Saturday and Sunday. But at this point 50m looks very unlikely.

[ecstasy]

Well it can hold better on Saturday and Sunday. But at this point 50m looks very unlikely.

Was hoping for 50 or more with Expendables lurking. Budget is 125m.

[vc2002]

Finally, we're back. :congrats:

Last 48 hours showed me how addicted I'm to the forums, I was refreshing every 5 minutes.

Back on topic, great for Bourne and Campaign.

You no-life loser. How could you do that. I have a much better life than you,

because I was refreshing every 10 minutes.

Edited August 11, 2012 by vc2002

[filmnerdjamie]

Word of mouth is going to be deadly on Legacy. My audience was PISSED.

[wileECoyote]

Thanks.Those numbers are more in the expected range.So:Fri: 16MSat: 16MSun:12MWeekend: 44MNot bad.

Actually like the higher range better :)16.516.9 (+2.5)12.7 (~25)46.1 OWBut agree more expected and pretty good considering the resistance to the side-quel

[MrPink]

Word of mouth is going to be deadly on Legacy. My audience was PISSED.

Man I had no intention to see this but now I'm mildly intrigued due to the reactions.

[filmnerdjamie]

Man I had no intention to see this but now I'm mildly intrigued due to the reactions.

It ain't hitting $48M based on audience reactions. No way. Fully expect Hulk size drop next weekend.

[ecstasy]

Actually like the higher range better :)16.516.9 (+2.5)12.7 (~25)46.1 OWBut agree more expected and pretty good considering the resistance to the side-quel

I knew with the resistance it would open 40 or more. I figured it's Bourne people would be curious. When are you going to see it?

[ecstasy]

Gitesh Pandya ‏@giteshpandyaSource tells me FRI heading to about $17M for #Bourne, $11M #Campaign. Wknd may reach mid40s, hi20s. #TDKR -40%.

[wileECoyote]

I knew with the resistance it would open 40 or more. I figured it's Bourne people would be curious. When are you going to see it?

Can't tonight. Totally exhausted and heading back to SF soon. Most likely tomorrow. You?