Impact Posted May 28, 2013 Share Posted May 28, 2013 (edited) Interesting fact here-if you think about it-TH3 is the first disappointing debut for a live action comedy on Memorial day weekend since Beverly Hills Cop 3! Edit: For tentpoles/sequels only. Edited May 28, 2013 by Impact Link to comment Share on other sites More sharing options...
TLK Posted May 28, 2013 Share Posted May 28, 2013 I am surprised by Avengers numbers. It made over $600 million with only 40% participation from female audience. If they can somehow up that participation then the sequel has the potential to match the original. Link to comment Share on other sites More sharing options...
Sam Posted May 28, 2013 Share Posted May 28, 2013 Gitesh Pandya @giteshpandya 1m Female demo on action pics: StarTrekID 36%, IronMan3 39%, Avengers 39%, MI4 39%, Skyfall 40%, Fast&Furious6 49%. Dat female demo percentage! Link to comment Share on other sites More sharing options...
redfirebird2008 Posted May 28, 2013 Share Posted May 28, 2013 I am surprised by Avengers numbers. It made over $600 million with only 40% participation from female audience. If they can somehow up that participation then the sequel has the potential to match the original. I don't believe they give the numbers after opening weekend, so there is no telling how it performed with women after the first weekend. My guess is once the fanboys rushed out to see it, the audience later on was more mixed gender. Link to comment Share on other sites More sharing options...
grey ghost Posted May 28, 2013 Share Posted May 28, 2013 Woman like their action fast and furious They like the sexual tension between Vin and Walker. 1 Link to comment Share on other sites More sharing options...
Captain Craig Posted May 28, 2013 Share Posted May 28, 2013 How do they calculate any demo? What's to stop me from thinking that's just a guess? You don't say, "One please for 'x' film, male, mid-30s, white" Link to comment Share on other sites More sharing options...
Impact Posted May 28, 2013 Share Posted May 28, 2013 I don't believe they give the numbers after opening weekend, so there is no telling how it performed with women after the first weekend. My guess is once the fanboys rushed out to see it, the audience later on was more mixed gender. Also most fanboy films it seems that men will see it on the OW. BTW-I have never been to a cinescore grade or whatever for a film even though I've seen tons on the first day. Link to comment Share on other sites More sharing options...
Impact Posted May 28, 2013 Share Posted May 28, 2013 How do they calculate any demo? What's to stop me from thinking that's just a guess? You don't say, "One please for 'x' film, male, mid-30s, white" And since some people look older/younger then they are... Link to comment Share on other sites More sharing options...
Sam Posted May 28, 2013 Share Posted May 28, 2013 I am surprised by Avengers numbers. It made over $600 million with only 40% participation from female audience. If they can somehow up that participation then the sequel has the potential to match the original. Isn't that 40% just from OW? It could be a higher percentage later in its run. I know a lot of female fans, especially the older ones, wait for later weekends, when it's less crowded. A good amount of female audience members are repeat viewers too. 3 Link to comment Share on other sites More sharing options...
Impact Posted May 28, 2013 Share Posted May 28, 2013 And older audiences tend to go later in the run. Link to comment Share on other sites More sharing options...
Impact Posted May 28, 2013 Share Posted May 28, 2013 You don't say, "One please for 'x' film, male, mid-30s, white" I am now tempted to say at the next film I see "1 31 year old White Male + whoever goes with me" Link to comment Share on other sites More sharing options...
TLK Posted May 28, 2013 Share Posted May 28, 2013 We are comparing oranges to oranges - first weekend demo of all action movies. Maybe FF6 will also increase its female participation in the coming weeks. Link to comment Share on other sites More sharing options...
DAR Posted May 28, 2013 Share Posted May 28, 2013 Woman like their action fast and furious Furious yes, fast you get mocked 3 Link to comment Share on other sites More sharing options...
redfirebird2008 Posted May 28, 2013 Share Posted May 28, 2013 We are comparing oranges to oranges - first weekend demo of all action movies. Maybe FF6 will also increase its female participation in the coming weeks. That's fine, but you took the 40% number and applied it to Avengers' entire run. Link to comment Share on other sites More sharing options...
Jay Beezy Posted May 28, 2013 Share Posted May 28, 2013 After Earth is tracking at 40M or so? RS has it at low 30s, but we'll see more tracking numbers soon. Link to comment Share on other sites More sharing options...
CJohn Posted May 28, 2013 Share Posted May 28, 2013 Furious yes, fast you get mocked True, true Link to comment Share on other sites More sharing options...
TLK Posted May 28, 2013 Share Posted May 28, 2013 That's fine, but you took the 40% number and applied it to Avengers' entire run. Yes but it isn't like that first weekend number has no relation to the demo in its subsequent weeks. We know Twilight had 80% female participation in the first week and we can be reasonably sure that females dominated the demo in the subsequent weeks. I am applying the same logic to TA and other action movies. If more women end up seeing TA2 then more women will show up on the opening weekend as well and the interest will also show up in pre-release surveys. Link to comment Share on other sites More sharing options...
Jay Beezy Posted May 28, 2013 Share Posted May 28, 2013 Furious yes, fast you get mocked According to Tyrese, fast is meant to be a compliment. Link to comment Share on other sites More sharing options...
Dragon Posted May 28, 2013 Share Posted May 28, 2013 117 im good with that 3 Link to comment Share on other sites More sharing options...
kayumanggi Posted May 28, 2013 Share Posted May 28, 2013 STID increased! Link to comment Share on other sites More sharing options...
