Weekend Estimates: The Purge 28.3M | Apes 36M | Sex Tape 15M | Planes 18M | Godzilla 470k +91% 198.9m!!! | More Numbers on Page 1

[kitik]

Considering we're now well into the summer (compared to early June), I doubt it.

 

The first one's internal multiplier was heavily effected by the huge online hype leading up to the film.

 

This one won't be.

[zackzack]

 

Remember Purge 1 did $16.7M in 2013.

But it is still impressive to see a so-so low budget horror

sequel holding up well. It will certainly crash

more than 37% that Purge 1 did in its 1st Sat.

[RthDeadWov]

Pardon me for not paying close enough attention but do the Friday estimtates not become actuals on Saturday afternoon?

not all theatres are collected (we are talking hundreds) and further more audited (ie if something happens to go in at 10k instead of 1k or vice versa) till monday. When missing grosses are collected ,corrections made, estimates for anything can't get by the deadline etc  The rest of the week people are at work so figures from monday night get worked on Tues am.

 

Also Matinee/hourly  tracking is only for max of 1/2 theatres, so say extropolating from a 2pm number what the whole day might look like  may only be based on for example 2000 of 4000 theatres

Edited July 19, 2014 by Rth

[Tau Ceti]

Merci

[The Panda]

Everyone be saving for the real R-rated comedy of the month"What happens if she hits 100%?""I have no idea"

That is comedic gold right there.

[The Panda]

Good number for Apes2!But if 10.5 is the high end is 38mil weekend still possible?

So far Apes has continually been going towards the high end (or even above it), hopefully that trend continues.

[John Marston]

So far Apes has continually been going towards the high end (or even above it), hopefully that trend continues.

 

 

actually last week the numbers were 27-31 and it ended up being 27

[The Panda]

actually last week the numbers were 27-31 and it ended up being 27

I believe it started at around 24-26 early in the day and moved up to 27 afterwards.

[RthDeadWov]

I assume they like the sense of expectancy the delay gives and the latitude to shift numbers over the three days. Obviously, there's plenty of people at work at the studios from Fri - Sun.

lol its called getting out of bed early on Sat/sunday morning or staying up till 3am in the morning, boot up you computer look at numbers, work out an estimate give it to media etc..Then go back to bed or have breakfast and go play golf or something.

[Tau Ceti]

lol its called getting out of bed early on Sat/sunday morning or staying up till 3am in the morning, boot up you computer look at numbers, work out an estimate give it to media etc..Then go back to bed or have breakfast and go play golf or something.

 

You've succeeded in making me feel guilty. My (admittedly uninformed) view of studio operations was rather like a large bank where you always have a core of people on the clock monitoring incomings and outgoings.

 

Blame Canada. We expect bureaucracies even where they don't exist.

[baumer]

Amazing how everyone knew Sex Tape was going to open softly AFTER the Friday number is reported.

[Dementeleus]

Amazing how everyone knew Sex Tape was going to open softly AFTER the Friday number is reported.

I can send you my spreadsheet table from yesterday where I pegged it at a 19m OW (which admittedly is overestimated).

[Dragon]

damn i thought sex was going to break out. Good numbers on purge.

[The Panda]

Amazing how everyone knew Sex Tape was going to open softly AFTER the Friday number is reported.

That's what always happens.

[narniadis]

Amazing how everyone knew Sex Tape was going to open softly AFTER the Friday number is reported.

I left it off my top 15 cause I didn't think it would do well. Good call for once. Course my planes 2 predict makes up for that. :/ Edited July 19, 2014 by narniadis

[Claire of Themyscira]

lol its called getting out of bed early on Sat/sunday morning or staying up till 3am in the morning, boot up you computer look at numbers, work out an estimate give it to media etc..Then go back to bed or have breakfast and go play golf or something.

With me.

 

Edited July 19, 2014 by Claire Nolan Holt

[superduperm]

Any further updates? Central and Eastern shows are pretty much done, and not much left on the west coast.

[filmlover]

Amazing how everyone knew Sex Tape was going to open softly AFTER the Friday number is reported.

I figured it would do well since it seemed to have a lot for going until the weekend came along. But in the end, it had almost everything working against it so, yeah, I can't say I'm too surprised.

[kitik]

Amazing how everyone knew Sex Tape was going to open softly AFTER the Friday number is reported.

 

If you'd like some future knowledge, I can tell you that Lets Be Cops will be a lot bigger than Sex Tape, TMNT will open to over 40M (maybe even over 50), and there's a chance that If I Stay might even open bigger than Sin City 2.

 

(Of course, my future knowledge also told me that HTTYD2 was going to be a lot bigger than it was.)

 

Now raise your hand if you've even heard of If I Stay.

[filmlover]

Now raise your hand if you've even heard of If I Stay.

I've seen the trailer a few times. It looks blah, but I like Chloe Moretz so I hope it succeeds for her.