Weekend Numbers...pg 29 (Lucy 44M, Herc 29...big drops for most holdovers)

[Olive]

Hollywood Reporter ‏@THR  2m

Box Office: 'Lucy' Rakes In $2.5 Million, 'Hercules' Nabs $2.1 Million Thursday Night http://j.mp/1mN64nm 

2nd UPDATE, Friday, 9:46AM: The actual number for Lucy just came in: $2.746M.

 

 

 

 

Lucy 14.8-16.5,Herc 9.5-11,Apes 4.3-5,PA4-4.8,pla2 2-3

 

SATURDAY

RTH: very rough

Lucy 14.5-16,Herc 10-11, Apes 6-7

Edited July 27, 2014 by CJohn

[Ezen Baklattan]

Darn you! 

 

Pretty great numbers for both.

[The Panda]

Good numbers, I'm surprised

[MovieMan89]

Hercules will probably beat it for the weekend if the previews are that close since I definitely think Lucy would be more of a midnight movie.

[jj99]

Much closer than I thought it would be.

[alisson23]

Hercules will probably beat it for the weekend if the previews are that close since I definitely think Lucy would be more of a midnight movie.

???? This doesn't make sense

[kitik]

Hercules is obviously the type of movie that pulls in the walk-up/GA crowd. Sorta like the F&F movies or TF movies.

[The Panda]

Hercules will probably beat it for the weekend if the previews are that close since I definitely think Lucy would be more of a midnight movie.

I'm not entirely sure, Hercules will skew younger which means more frontloaded typically. Lucy will win the weekend, Hercules might not bomb as hard as I thought.

[Bernie86]

Apes 2?

[Donald]

Herc. Will win sat and sun....huge ga appeal!

[Tau Ceti]

Deadline: http://www.deadline.com/2014/07/box-office-preview-lucy-to-outpower-hercules-and-apes/

 

Lucy: 2.5 / Herc: 2.1 / Apes: 3.28 / Purge: 2.12

[MovieMan89]

Hercules is obviously the type of movie that pulls in the walk-up/GA crowd. Sorta like the F&F movies or TF movies.

Exactly. Lucy seems more like a fanboy affair to me and should be more frontloaded. On the flipside I can't imagine anyone feeling the need to rush out and see Hercules on Thursday night. So that number is very impressive for it.

[Donald]

This weekend might be more of a horse race than people think due to the family crowd...And lucy-R Herc-pg13

[baumer]

Hercules will probably beat it for the weekend if the previews are that close since I definitely think Lucy would be more of a midnight movie.

 

Why?  I would think Herc would be more of one.

[Ezen Baklattan]

Exactly. Lucy seems more like a fanboy affair to me and should be more frontloaded. On the flipside I can't imagine anyone feeling the need to rush out and see Hercules on Thursday night. So that number is very impressive for it.

I'm not sure if Lucy is a huge fanboy film if a lot of fanboy communities were too busy mocking the whole 10% thing...It's more likely that bad WOM spreads among general audiences.

[efialtes76]

Deadline: http://www.deadline.com/2014/07/box-office-preview-lucy-to-outpower-hercules-and-apes/

 

Lucy: 2.5 / Herc: 2.1 / Apes: 3.28 / Purge: 2.12

Lucy:2.74

[Olive]

2nd UPDATE, Friday, 9:46AM: The actual number for Lucy just came in: $2.746M.

[John Marston]

Why? I would think Herc would be more of one.

No way. Hercules is a total walk up movie. I can see Lucy being frontloaded Edited July 25, 2014 by John Marston

[KATCH-2D2]

2nd UPDATE, Friday, 9:46AM: The actual number for Lucy just came in: $2.746M.

WOW..That's quite impressive!

[Jay Beezy]

No way. Hercules is a total walk up movie. I can see Lucy being frontloaded

Exactly. Let's not forget how Lucy is significantly different from what was advertised.