Weekend Actuals: Mockingjay - $121,897,634 (It Went SO Wrong!)

[Ozymandias]

Sub 300m would make for epic meltdowns.

[ban1o]

We'll get a good grasp on the WOM and legs after Thanksgiving weekend

[MovieMan89]

1st Sat holds:

CF: -25.8%

MJ1: -25.8%

 

1st Sun holds:

CF: -34.4%

MJ1: -36.8%

 

Yep, clearly we can prove the WOM is already horrid compared to CF.

[CloneWars]

So, this is  a WWW thread now. I can get behind that.

[John Marston]

1st Sat holds:

CF: -25.8%

MJ1: -25.8%

1st Sun holds:

CF: -34.4%

MJ1: -36.8%

Yep, clearly we can prove the WOM is already horrid compared to CF.

It's not a direct comparison as CF was dropping from bigger numbers

[ChD]

Um, it followed CF's OW holds nearly to a fault, except for a slightly larger Sunday drop. So again, enlighten me on these facts that WOM is so clearly worse. That remains to be seen.

 

Usually, the weekend number is done without including the midnights because of obvious reasons. Without midnights, it followed Potter.

[CloneWars]

What went wrong? I don't know. Marketing sucked, but really, I don't see how a film drops $37M OW from the previous film. CF had good WOM and lots of people loved it, so it is shocking that MJ1 dropped this much. And, I don't think WOM would take effect this rapidly for MJ1 to cause such a decrease. Actually, I don't really buy the whole MJ1 WOM argument just yet. I have not heard anyone in real life say any bad things about it.

[CloneWars]

This might do what none of us in our wildest dreams imagined. This might make less than $300M. No one saw that coming.

[cory]

1st Sat holds:

CF: -25.8%

MJ1: -25.8%

 

1st Sun holds:

CF: -34.4%

MJ1: -36.8%

 

Yep, clearly we can prove the WOM is already horrid compared to CF.

Without midnights 

 

1st Sat holds:

CF: +15.1%

MJ1: +7.3%

[DAR]

Did lack of IMAX have any impact?

[MovieMan89]

What went wrong? I don't know. Marketing sucked, but really, I don't see how a film drops $37M OW from the previous film. CF had good WOM and lots of people loved it, so it is shocking that MJ1 dropped this much. And, I don't think WOM would take effect this rapidly for MJ1 to cause such a decrease. Actually, I don't really buy the whole MJ1 WOM argument just yet. I have not heard anyone in real life say any bad things about it.

 

Exactly. IF (and I do say if) this has a better multi than the first two that will 100% confirm to me the utter lack of any marketing was at fault for such a massive OW drop. If it has a shitty multi, then I honestly have no explanation for its performance.

[John Marston]

What went wrong? I don't know. Marketing sucked, but really, I don't see how a film drops $37M OW from the previous film. CF had good WOM and lots of people loved it, so it is shocking that MJ1 dropped this much. And, I don't think WOM would take effect this rapidly for MJ1 to cause such a decrease. Actually, I don't really buy the whole MJ1 WOM argument just yet. I have not heard anyone in real life say any bad things about it.

 

 

just not hearing bad things about it isn't enough to prevent a sub 60% drop. 

[ban1o]

What went wrong? I don't know. Marketing sucked, but really, I don't see how a film drops $37M OW from the previous film. CF had good WOM and lots of people loved it, so it is shocking that MJ1 dropped this much. And, I don't think WOM would take effect this rapidly for MJ1 to cause such a decrease. Actually, I don't really buy the whole MJ1 WOM argument just yet. I have not heard anyone in real life say any bad things about it.

I've heard a lot of people in real life say "nothing happened. "

[John Marston]

Audience rating on RT is dropping, it is already at 79% while CF is at 90% . On IMDB MJ1 is at 7.2 already while CF is at 7.7 after more than one year of release

Edited November 24, 2014 by John Marston

[CloneWars]

Man, this year is truly unpredictable. 

[MovieMan89]

just not hearing bad things about it isn't enough to prevent a sub 60% drop. 

That makes no sense right now. CF dropped 53% releasing the same time of year and making nearly 40m more on OW (and dealing with a certain other box office juggernaut I might add). WOM will truly need to be toxic for it to fall 60%+ next weekend.

Edited November 24, 2014 by MovieMan89

[Jandrew]

Me and Nebula/Karen Gillan are so getting married. Like, Im in love with blue redheads now thanks to her. Lawd.

[John Marston]

That makes no sense right now. CF dropped 53% releasing the same time of year and making nearly 40m more on OW (and dealing with a certain other box office juggernaut I might add). WOM will truly need to be toxic for it to fall 60%+ next weekend.

 

 

again there are many reasons why it won't hold as well as  CF. Making 40m more has nothing to do with how it will drop 

Edited November 24, 2014 by John Marston

[kitik]

Sub 300m would make for epic meltdowns.

 

 

but nothing went wrong

[redfirebird2008]

Meanwhile, Interstellar's overseas estimate increased by $1.6m and it's over $451m worldwide.