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K1stpierre

Jurassic World Weekend Thread | Official Est. 204.6M | 208.8M - Actuals

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Okay where was the hype that indicated a 200 m OW?

And why did only 1 person come close to that prediction if the hype was so obvious?

I'm talking about excitement and awareness in real life, with real people. As I just said in the post above, I wasn't sure if the hype was the same in the US.

 

Here in England, Universal has been pushing one of the best marketing campaigns I've ever seen. Much more talk, more ads, better awareness than I've seen for virtually anything pre-opening.

 

E.g. do you have anything like this in New York subway stations? -

476338076-jurassic-world-waterloo-take-o

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How on earth was 3D that high? Just a matter of spillover to 3D from sold out 2D showings?

3D was actually a lower share than TA1 (52%) despite having a larger IMAX gross.

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