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Brazil Box Office Thread

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19 hours ago, Purple Minion said:

Inside Out 2 became the highest grossing movie ever, as per reports.


Only in local currency, Inside Out 2 is still fairly away from Endgame record in dollars (Endgame made USD 85M in Brazil, while IO2 didn’t even cross USD 70 yet); Endgame also is still the number one in Brazil considering admissions (almost 20 million).

Edited by leoh
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On 7/12/2024 at 4:45 PM, titanic2187 said:

USD is much more meaningful than you think. Avatar 2 drop about 30% in admit globally and that USD worldwide gross reflect that drop pretty well. 

 

In Brazil, Titanic's admit was about 17m+ which translate to $70m back in 1997-98. Today, IO2's admit in Brazil run pretty close to Titanic and that USD gross reflect this relative strength too, unlike lc which IO2 is like more than triple of Titanic while in fact both have similar number of admits. Admit is very useful but failed to account for  variety of viewing format of PLF which only happened in current cinematic landscape. 

 

It is only valuable as in the fact that it aproximates preformance in admission and local currency (less valuable with high varience currencies).

 

2 hours ago, leoh said:


Only in local currency, Inside Out 2 is still fairly away from Endgame record in dollars (Endgame made USD 85M in Brazil, while IO2 didn’t even cross USD 70 yet); Endgame also is still the number one in Brazil considering admissions (almost 20 million).

 

It is weird to have records in USD, I mean imagine if we had a domstic top 100 list but in Euro or Pounds, that would be wild... Like others have said, admission numbers ofc are valid and are more robust.

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1 hour ago, pepsa said:

 

It is only valuable as in the fact that it aproximates preformance in admission and local currency (less valuable with high varience currencies).

 

 

It is weird to have records in USD, I mean imagine if we had a domstic top 100 list but in Euro or Pounds, that would be wild... Like others have said, admission numbers ofc are valid and are more robust.


It is weird to have records in USD”

 

I mean, it’s not that weird considering that Disney is an American company and as such it only matters how much dollars they take from overseas markets, their profits are in dollars. For a local movie, of course, local currency would be more meaningful.

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44 minutes ago, leoh said:


It is weird to have records in USD”

 

I mean, it’s not that weird considering that Disney is an American company and as such it only matters how much dollars they take from overseas markets, their profits are in dollars. For a local movie, of course, local currency would be more meaningful.

It is weird because we are talking country specific. If you are going to make a list of the best performing movies in country you will always look at admission and the local currency because that what the country uses. USD is just a conversion for the global boxoffice but has no effect on the 'all time' tittle associated with a specific country. I mean look at the UK, the pound was once 2x the dollar, no clearminded person is going to make a list saying x movie is the number 1 in UK because it had a 60% currency advantage.

 

And yeah even in countries own currency you have inflation and ticket price hikes so even those records will be call in to question (the same as we do when new DOM boxoffice records are set).

 

I do agree that the money is the most important thing for the company, thats why we have global gross list in USD and compare all movies worldwide. But for recordholing in specific countries USD has no real place and should only be used if there is nothing else.

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3 hours ago, pepsa said:

 

It is only valuable as in the fact that it aproximates preformance in admission and local currency (less valuable with high varience currencies).

 

Which happened most of the time, even to Japanese Yen lately. In any case, USD record list is just another record list, I don't see how USD record being less reasonable, compared to let's say highest grossing animated film, highest grossing R-rated film or highest grossing local film.  

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1 hour ago, titanic2187 said:

Which happened most of the time, even to Japanese Yen lately. In any case, USD record list is just another record list, I don't see how USD record being less reasonable, compared to let's say highest grossing animated film, highest grossing R-rated film or highest grossing local film.  

 

I work with box office numbers for nearly 20 years. Used hundreds of local sources. No one listed records in USD, only a few had weekend numbers,  Absolutely meaningless. People pay in local currencies, exchange rates always change and nowadays it happens more often because of political factors rather than economical. Trade magazines also use for comparisons only local currencies. 

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Box office 11-14 august

  Movie Box Office (R$)             Change (%) Total (R$)    Admissions    Admissions total (Est)    Weeks
1 Inside Out 2 29.460.000 -39.3% 361.690.000 1.330.000 18.020.000 4
2 Despicable Me 4 19.730.000

-29.8%

70.090.000 916.880 3.430.000 2
3

Twisters

4.640.000 --- 4.640.000 194.220 194.220 1
4 A Quiet Place: Day One 2.700.000 -50.9% 24.127.000 24.170.000 1.190.000 3
5 MaXXXine 1.030.000 +329.2% 1.420.000 48.570 66.820 2
6

Fly Me to the Moon

730.000 --- 730.000 24.350 24.350 1
7 Luccas e Gi em: Dinossauros 350.000 --- 350.000 17.340 17.340 1
8 Interview With the Devil 160.000 -80.2% 1.540.000 7.390 76.600 2
9 To de Graça: O Filme 140.000 -67.4% 2.910.000 7.170 160.450 3
10 Bad Boys: Ride or Die 111.000 -78% 35.510.000

4.380

1.960.000

6

 

 

R$59M and 2.6M admissions were made this weekend, down 30% from last weekend.

 

No need to repeat what have been said in this thread, but let us go: IO2 have become the highest grossing movie in Brazil, beating Endgame (Though it still have tt the 19M admissions of it). And the fact that is STILL doing 1M+ admissions going a MONTH after release consolidates as the most insane run from a movie in brazilian history. R$400M+ is locked, R$450M is possible if Deadpool do not eat away too many screens from it.

 

DM4 have become the 2nd highest grossing movie this year, 2 weeks in only. This week will beat the second movie (R$80M) and going after the third (R$126M). A Quiet Place passed 1 million admissions and became the highest grossing from the trilogy and MaXXXine also became the best selling from the trilogy with the opening alone. Luccas e Gi bombed and had the worst opening from Luccas Neto, almost 5x lower than his previous movie (words cannot describe how idiotic that release date was).

 

Slow week with releases next week, as we will have Blue Lock, Hachiko and Wake Up.

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This weekend's screen count:

 

- Wake Up: 290 screens

- Hachiko: 228 screens

- Kidnapped: The Abduction of Edgardo Mortara: 33 screens

- Blue Lock: 32 screens

- Greice: 25 screens

- The Fisherman's Daughter: 11 screens

 

No new release is opening on more than 300 screens this week.

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Mid-week box office (15-17 july)

 

 

1) Inside Out 2: R$19.44M/  1.08M admissions

2) Despicable Me 4: R$14M/    770k admissions

3) Twisters: R$2.26M/   130.3k admissions

4) A Quiet Place D1: ???

5) MaXXine: R$480k/  33k admissions

6)  Luccas e Gi: R$290k/  19.3k admissions

7)  Fly Me to the Moon: R$270k /   14.4k admissions

 

 

IO2 is now only 600k away from Endgame to become the most watched movie ever in Brazil. Thing that will be achieved this weekend, where it should also become the first movie ever to make R$400M.

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Just a rumour for now, but the next Cinema Week (When tickets get cheaper and box offices get a nice boost) will probably be at the last weekend of september, alongside the release of Transformers One and shortly after The Substance, Speak no Evil and Silvio.

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Box office 18-21 august

  Movie Box Office (R$)             Change (%) Total (R$)    Admissions    Admissions total (Est)    Weeks
1 Inside Out 2 19.420.000 -34.1% 403.990.000 875.060 19.970.000 5
2 Despicable Me 4 16.740.000

-15.1%

100.790.000 782.060 5.000.000 3
3

Twisters

3.130.000 -32.5% 10.060.000 132.090 448.000 2
4 A Quiet Place: Day One 1.950.000 -27.8% 27.490.000 84.960 1.315.000 4
5 MaXXXine 490.000 -52.4% 2.410.000 22.880 122.000 3
6

Wake Up

450.000 --- 450.000 20.950 20.950 1
7 Fly Me to the Moon 340.000 -53.4% 1.400.000 10.610 49.000 2
8 Luccas e Gi em: Dinossauros 200.000 -42.9% 900.000 11.190 36.000 3
9 Hachiko 160.000 --- 160.000 7.050

7.050

1
10 Bad Boys: Ride or Die 130.000 +17.1% 35.700.000

5.270

1.970.000

7

 

R$43.5M was made this weekend and 1.9M admissions, down 27%.

 

IO2 have beaten records left to beat. It is the first movie to reach R$400M ever and the highest movie on both fronts of all time, box office and admissions. The movie truly had an insane and one-of-a-kind run in Brazil and now we can only wonder how higher it can even go yet.

 

DM4 though sneakly had an achievement this weekend besides beating R$100M, is the first weekend since release it had a better screen average than IO2. With Disney taking some screens of IO2 to give to Deadpool next weekend, Despicable Me 4 can even dream of being on a higher position than the Pixar movie next weekend in a twist of fate.

 

Next weekend is time for Deadpool & Wolverine (Pre-release this wednesday), Wicked Little Letters, Teca & Tuti, Votos and Evil Does Not Exist.

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DEAPOOL & WOLVERINE T-1 PRE-SALES COMPS

 

Despicable Me 4 (364%): R$9.8M

Inside Out 2 (72%): R$12.8M

GotG3 (636%): R$19.7M

Oppenheimer (734.2%): R$16.9M

Barbie (46.3%): R$10.5M

 

Pre-sales have slowed down a little since last time I tracked. To be clear I am not sure anymore on a possible R$90M opening anymore despite the Guardians of the Galaxy 3 comp pointing at one. The comps with IO2 and Barbie points out to an opening on the R$70M range, what would still be insane mind out, and it would be a top 5 opening of all time.

 

All in all, it will be a hard one to track since the 18+ rating makes it a little uncharted territory and makes the weekend legs really unpredictable.

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