China Box Office Thread | Oppenheimer-August 30

[Mojoguy]

Does China like The Rock?

[A Marvel Fanboy]

Why JW releases on Wed instead of Fri?

This is actually a good question but the answers, which we can only speculate, probably are a bit complicate.

 

As we all know, the release dates of (revenue-sharing) imported films in China are basically up to China Film Group Corporation (CFGC). Those people at CFGC deciding release dates work close with SARFT (or the Film Bureau to be specific), which is the ultimate official regulator of China's film market. 

 

Every single pick of imported films and their corresponding release dates is carefully made to make sure that the overall box office can grow at a healthy rate while revenues of foreign films must not overshadow that of domestic ones, particularly on a yearly basis.

 

Under this condition, inevitably, foreign films including Hollywood productions almost always get the worse box office slots and opening dates while the better opportunities are kept for Chinese domestic films. As unfair as it sounds, however, we should take note that, despite its not-so-friendly release date, the Chinese audiences would flock to a Hollywood blockbuster anyway if they are truly appealed by it. Quality talks.

 

Of course, this is not the best way to protect and develop China's film market and the local film industry. In a perfect world, SARFT should immediately lift all its censoring and most of its regulations but ... let's back to this specific question.

 

We can only speculate that since Avengers: AOU, Tomorrowland and San Andreas, the latest three Hollywood revenue-sharing films before Jurassic World, had all opened on Tuesdays,  JW opening on the next Wednesday seems a perfect continuation. Under this logic, JW opening on Friday would have been something of abnormal (and unfair to Uni's fellow Hollywood studios, Disney and WB). Plus, Friday (6.12) would be obviously closer than Wed (6.10) to next weekend's Dragon Boat Festival (6.20) where a few major Chinese local releases are to bow, including Bona's action sequel SPL2 starring Wu Jing.

 

As for why is JW not opening right on Tuesday (6.09) because, I think, that would make China undoubtedly the earliest place in the world to receive the film which is never something the Film Bureau is enthusastic to do. Same reason goes for Monday (6.08), which is arguably the worst opening date around. No point of CFGC being so harsh on JW as they themselves have a stake in the film. (Several international markets open JW on June 10 but no territory on June 9 or earlier: http://www.imdb.com/title/tt0369610/releaseinfo?ref_=tt_ov_inf+.)

 

Finally, is Wed (6.10) good or bad for JW in China ?  I would say it is actually a very good release date, maybe even better than Friday (6.12) to both JW and the local films released afterward.

 

Opening right after the Chinese College Entrance Examination (6.07~6.09), JW could see a decent boost from high school student audience yet still enjoy that Dragon Boat Festival bump in 2nd weekend. Plus, as San Andreas is proving, family audience skewing films with great WOM opening before the weekend can earn themselves enough time to get the WOM spreading out. Especially with the relative soft presales, JW definitely needs that Wednesday and Thursday to spread WOM among audience, creating some great weekend increase.

Edited June 6, 2015 by firedeep

[A Marvel Fanboy]

Does China like The Rock?

Of course ...

[POTUS 2020]

Why JW releases on Wed instead of Fri?

short answer, only gets 4 weekends instead of 5. anything to mute the imports

[POTUS 2020]

Gewara

03.06.2015 Beijing time 02:50 -- JW - 151

03.06.2015 Beijing time 13:50 -- JW - 280

03.06.2015 Beijing time 17:50 -- JW - 401

03.06.2015 Beijing time 22:50 -- JW - 584

04.06.2015 Beijing time 02:20 -- JW - 697

04.06.2015 Beijing time 11:10 -- JW - 949

04.06.2015 Beijing time 13:50 -- JW - 1128

04.06.2015 Beijing time 16:20 -- JW - 1349

04.06.2015 Beijing time 20:20 -- JW - 1618

04.06.2015 Beijing time 23:00 -- JW - 2020

05.06.2015 Beijing time 00:20 -- JW - 2122

 

approximately   1,450 tickets sold on the day 4/6/2015

I hope that in the coming days strongly accelerate

Olive  how many days JW will be played in Chaina ?

How is the number looking?

I beg to differ with others. AOU had a huge Gewara and it did perform similarly to FF7(was not misleading) for OW then dropped off due to WOM

Plenty of geeks out there for dinosaurs as there are SHs. I wouldn't call this a family movie. Its PG 13 and people get eaten. Don't think many 6 year olds will be in attendance.

[sgchn40]

Nope: http://www.therichest.com/celebnetworth/category/celeb/actress/?sort=net

But Zhao Wei has quickly earned millions through her stakes of Alibaba Film.

Ah looks like she can only be the second. I believe she is very close to if not a billionaire by now. She was in the news for making profits of more than $100m on two occasions recently. She is really a legend who excels in just about everything she touches!

[mredblood]

Any news of Mad Max Fury Road release date ??

[POTUS 2020]

SA going to be up 90-100% today, on course for 95-100m

$32-33m weekend

close to $50m opening week

Edited June 6, 2015 by M F Lawrence

[POTUS 2020]

FF7______Gewara______JW

04-01 10:45 - 15

04-02 08:39 -139

04-03 07:57 - 856

04-04 08:11 - 4,166

04-05 08:03 - 9,352     06.03 17:50 -- 401

04-06 18:11 - 22,717   06.04 16:20 -- 1349

04-07 18:40 - 81,588   06.06 00:20 - 4008

04-08 07:25 -101,494   06.06 17:00 - 5750

04-09 17:31 -167,068

04-10 19:37 -286,403

04-11 23:36 -472,900

 

It started a couple days later. Lets see if it quadruples up per day in the next few days and catches up.

I believe it'll need to show some momo if its going to have a 100m-140m OW

[Olive]

Saturday estimates:

1). San Andreas, ￥88M/ cume: ￥242M ($39M)

2). Stand by Me Doraemon, ￥38M/ cume: ￥424M ($68.4M)

3). Avengers: Age of Ultron , ￥8M / cume: ￥1448M ($233.4M)  

4). P.K., ￥6M / cume: ￥97.4M ($15.7M)

5). Tomorrowland ,  ￥3.5M / cume: ￥108M ($17.4M)

 

Doraemon Chinese gross has beaten its home market.

[keysersoze123]

Good run for San Andreas so far. It should easily hit 50m for the 6-day weekend. So it already exceeded what Olive expected on OD. I think even with JW it could co-exist like Doraemon is doing. Could end up around 500m.

[abra]

Gewara

03.06.2015 Beijing time 02:50 -- JW - 151
03.06.2015 Beijing time 13:50 -- JW - 280
03.06.2015 Beijing time 17:50 -- JW - 401
03.06.2015 Beijing time 22:50 -- JW - 584
04.06.2015 Beijing time 02:20 -- JW - 697
04.06.2015 Beijing time 11:10 -- JW - 949
04.06.2015 Beijing time 13:50 -- JW - 1128
04.06.2015 Beijing time 16:20 -- JW - 1349

04.06.2015 Beijing time 20:20 -- JW - 1618

04.06.2015 Beijing time 23:00 -- JW - 2020

05.06.2015 Beijing time 00:20 -- JW - 2122

06.06.2015 Beijing time 00:20 -- JW - 4008

06.06.2015 Beijing time 00:20 -- JW - 6889

approximately  ~ 2900  tickets sold on the day 6/6/2015

[TalismanRing]

Gewara

03.06.2015 Beijing time 02:50 -- JW - 151

03.06.2015 Beijing time 13:50 -- JW - 280

03.06.2015 Beijing time 17:50 -- JW - 401

03.06.2015 Beijing time 22:50 -- JW - 584

04.06.2015 Beijing time 02:20 -- JW - 697

04.06.2015 Beijing time 11:10 -- JW - 949

04.06.2015 Beijing time 13:50 -- JW - 1128

04.06.2015 Beijing time 16:20 -- JW - 1349

04.06.2015 Beijing time 20:20 -- JW - 1618

04.06.2015 Beijing time 23:00 -- JW - 2020

05.06.2015 Beijing time 00:20 -- JW - 2122

06.06.2015 Beijing time 00:20 -- JW - 4008

06.06.2015 Beijing time 00:20 -- JW - 6889

approximately  ~ 2900  tickets sold on the day 6/6/2015

 

 

These pre-sales seem surprisingly weak for a blockbuster opening in 4 days

[TalismanRing]

Good run for San Andreas so far. It should easily hit 50m for the 6-day weekend. So it already exceeded what Olive expected on OD. I think even with JW it could co-exist like Doraemon is doing. Could end up around 500m.

 

Doraemon has a strong appeal for young children so it's serving a different demographic. SA and JP4 pretty much have the same audience

[abra]

These pre-sales seem surprisingly weak for a blockbuster opening in 4 days

 

I agree that I will be much higher

[Olive]

I think  JW will have wider appeal than AOU, it will have more walk up business.

When its 5-day comes under 600M yuan, then call it a disappointment.

[fmpro]

These pre-sales seem surprisingly weak for a blockbuster opening in 4 days

Very very weak

[fmpro]

I think  JW will have wider appeal than AOU, it will have more walk up business.

When its 5-day comes under 600M yuan, then call it a disappointment.

Still. Its surprisingly extremely low in presales

[JennaJ]

Low presales probably mean that either the Jurassic franchise isn't as well known / well liked in China, or that the promotional effort there wasn't that great.

 

I guess if the movie is good and WOM gets out, the low presales won't matter as much, but we'll see.

[keysersoze123]

JW should have done better especially with imax deals happening. Even with great walk up I dont see how it hits uber blockbuster levels. We will know in < 48 hours.