WKND BO: #StarTrek $70.6M/$84.1M, IronMan3 $35.2M/$337.1M, Gatsby $23.4M/$90.2M

[redfirebird2008]

Either the Trek franchise simply has a relatively low ceiling due to decades of ridicule, or they made a big fucking mistake waiting four years to release a sequel to one of the most beloved blockbusters of the last decade.

 

 

Probably both.

[theultimatebiu]

And here we go with Phase 2: Hope.

 

 

Phase 3: Orgasm, coming to forums on saturday.

 

 

Everything follows the plan.

 you forgot phase 4: relpase which happens after mondays numbers

[Sam]

Why would anyone expect a 200% increase is beyond me.

[Dementeleus]

I originally had $83m for the 3-day before I raised it to $86-ish. (Of course, I completely screwed thepooch for Thursday).

[DAR]

Everyone good? Anyone need a warm glass of milk?  Perhaps a cream soda?

[Orestes]

Decades of ridecule???

 

Yes. Star Trek is very strongly associated with nerdom, more so than just about any other franchise, except maybe Dungeons & Dragons.

[The Dark Alfred]

Why would anyone expect a 200% increase is beyond me.

 

Because the date change came late. Many people thought it's coming out on Friday. 150% increase is happening if the evening shows are selling well it can come close to 200%,

[RichWS]

I originally had $83m for the 3-day before I raised it to $86-ish. (Of course, I completely screwed thepooch for Thursday).

 

I liked this post only because it hurts. I went so high on Thursday I must have been high.

[Newbie]

Seriously fought with my whole family and my local Trek group, about the date change when it was first announced. No one believed me. By the time they did (about Monday) they already booked there group for Friday.In fact at the midnight I didn't see one other member of my local trek/ comic/ scotia group. That's over 100 people who most should have been there. I know a few went out of town for the IMAX special but just a few.I knew soon as I got to the midnight that based just on the diehards in my town it wasn't going to hit until Friday.

[bapi]

So 240-270 DOM and similar numbers OS. 500-550M WW finish looks realistic, I think.

[Biggestgeekever]

Why would anyone expect a 200% increase is beyond me.

Well, I'd wait until tomorrow before saying something like that. Trek is going to pick up so much tonight compared to yesterday.

[Sam]

Because the date change came late. Many people thought it's coming out on Friday. 150% increase is happening if the evening shows are selling well it can come close to 200%,

Well, okay then. If you say so 

[Lordmandeep]

No way over 30 million below ta 2 nd weekend here

[FilmBuff]

I had around 135 million for the 4 day. 

 

 

[ChD]

I had around 135 million for the 4 day. 

 

 

 

A over 100 3 Day weekend? Wow... That's ... Wow...

[ecstasy]

Why would anyone expect a 200% increase is beyond me.

 

 

Nolanite. Must beat Iron Man 3, lol.

[dashrendar44]

I had around 135 million for the 4 day. 

 

 

 

I had it at 100M and it won't make it.

[Sam]

Nolanite. Must beat Iron Man 3, lol.

   

 

I want it to do well, but to expect 35M for today is just 

[theultimatebiu]

I had around 135 million for the 4 day. 

 

 

[Jawa]

I think there are two big things holding back its opening:

 

1. They waited too long. Last year would have been the perfect time to release a new Star Trek film (or even 2011).

 

2. The marketing focused mainly on Cumberbatch and barely on what made the first film (and series as a whole) so well-liked: the crew of the Enterprise.