The Box Office Buzz and Tracking Thread: Electric Boogaloo

[HesAPooka]

Anyone have any pulse numbers for this?

[UNDERDOG]

[TalismanRing]

1 minute ago, UNDERDOG said:

 

  I hope they got  a rebate on that ad spot.

[Jayhawk the Hutt]

2 minutes ago, TalismanRing said:

 

  I hope they got  a rebate on that ad spot.

It's actually just a live look into a local sports network from MLB Network. That's why the logos are covering the ad (at least I'm pretty sure that's the case).

Edited June 9, 2017 by Jayhawk

[M37]

4 hours ago, CJohn said:

Lmao at people thinking The Mummy is touching 30M, let alone 40M.

Ye of little faith ...

[TheMovieman]

49 minutes ago, M37 said:

Ye of little faith ...

 

Given the trailers and TV spots, they haven't given me a reason to have faith. That said, I think it'll get above $30M.

 

I'll give my money to a Cruise film, but that will be Mission Impossible 6 next year...

[dxmatrixdt]

Does anyone else here think Megan Leavey will open past 20 million Opening weekend???

[DAJK]

1 minute ago, Matrix4You said:

Does anyone else here think Megan Leavey will open past 20 million Opening weekend???

Do you mean 2*?

[M37]

9 minutes ago, TheMovieman said:

 

Given the trailers and TV spots, they haven't given me a reason to have faith. That said, I think it'll get above $30M.

 

I'll give my money to a Cruise film, but that will be Mission Impossible 6 next year...

 

I'll put it this way: is the advertising for Mummy demonstrably worse than TMNT2 or the ID4 sequel no one asked for, which were similarly panned by critics and opened to $35M and $41M respectively last June?  

 

There is enough of built in audience for Cruise/Mummy/"popcorn action" that $30 million is almost assured.   It can get to $40+, and I believe the chances of that happening will improve when the preview gross is reported over $3 million in the morning.  

[TheMovieman]

5 minutes ago, M37 said:

 

I'll put it this way: is the advertising for Mummy demonstrably worse than TMNT2 or the ID4 sequel no one asked for, which were similarly panned by critics and opened to $35M and $41M respectively last June?  

 

There is enough of built in audience for Cruise/Mummy/"popcorn action" that $30 million is almost assured.   It can get to $40+, and I believe the chances of that happening will improve when the preview gross is reported over $3 million in the morning.  

 

We'll see. Though ID4 sequel got what it did out of nostalgia for the first. While the 99 Mummy is well regarded, people will see this as yet another reboot.

[dxmatrixdt]

Interesting fact:

 

DRACULA UNTOLD

23% RT score

58% audience score

 

locations: 2,885

opening weekend: $23,514,615

opening per theater average: $8,151

Thursday previews: 1.3 million

opening weekend minus previews: $22,214,615

opening per theater average minus previews: $7,700

 

If you take the $7700 true PTA and apply it to the 4,034 locations Mummy is at, you get $31,061,800.

Doubling Dracula's 1.3M previews for Mummy give 2.6M and adding that to the 7700PTA, you get an OW of: $33,661,800

 

One thing that does not support this comparison (for opening near 35M) is the discouraging reserved seating reports and the pre-sales figures on movietickets and fandango.

Edited June 9, 2017 by Matrix4You

[BadAtGender]

3 hours ago, TalismanRing said:

 

  I hope they got  a rebate on that ad spot.

 

I don't think they have room to complain. They had a billboard that makes it look like the film is called "The UMM":

 

[IronBatman]

Its not getting to 40 million don't forget about Wonder Woman

[MrGlass2]

Fandango

 

1. Wonder Woman

2. The Mummy (2017)

3. Wonder Woman 3D

4. Captain Underpants The First Epic Movie

5. Pirates of the Caribbean Dead Men Tell No Tales

[MCKillswitch123]

7 hours ago, UNDERDOG said:

 

Starring Lisa Ann and Kendra Lust!

[UNDERDOG]

14 minutes ago, MCKillswitch123 said:

 

Starring Lisa Ann and Kendra Lust!

 

Finally, a Mummy movie that will actually make money!

[franfar]

7 hours ago, UNDERDOG said:

Rated NC-17 

[YM!]

58 minutes ago, MCKillswitch123 said:

 

Starring Lisa Ann and Kendra Lust!

Asa Akira better be The Mummy.

[Rolling Thunder]

Final in-house tracking for The Mummy was $28m.  Bombs away, at least domestically. 

[TheMovieman]

23 minutes ago, Rolling Thunder said:

Final in-house tracking for The Mummy was $28m.  Bombs away, at least domestically. 

 

Yikes. If that holds, it's amusing that Wonder Woman would make more on its opening weekend than The Mummy in its entire domestic run.