The Box Office Buzz and Tracking Thread: Electric Boogaloo

[redfirebird2008]

My local Regal will have Dunkirk in IMAX and Atomic Blonde in RPX. Valerian is in RPX until Thursday evening. 

[WrathOfHan]

Atomic Blonde is getting all but one PLF in Orlando; Dunkirk is keeping the Cinemark XD and one of Epic's XL screens (the other is going to AB). One of the RPXs and 4DX are a split between Atomic Blonde and Emoji. 

[dxmatrixdt]

On 7/25/2017 at 11:56 PM, Matrix4You said:

Dunkirk - 23.7%

Girls Trip - 16.6%

Spider-Man - 12.2%

Apes - 8.9%

DM3 - 7.7%

Dunkirk - 26.4%

Girls Trip - 15.1%

Spider-Man - 10.5%

Apes - 8.2%

DM3 - 5.9%

[KeepItU25071906]

4 hours ago, Matrix4You said:

Dunkirk - 26.4%

Girls Trip - 15.1%

Spider-Man - 10.5%

Apes - 8.2%

DM3 - 5.9%

Dunkirk - 28.2%

Girls Trip - 13.8%

Spider-Man - 9.4%

Emoji- 8.2%

DM3 - 6.2%

[filmlover]

Emoji still looking good for about $30M for the weekend. Market's wide open for a family film right now after DM3 didn't set the world on fire.

[WrathOfHan]

Pulse:

 

1. Girls Trip

2. Atomic Blonde

3. Emoji

4. SMH

5. Dunkirk

[WrathOfHan]

My theater added 3 showings for Emoji tonight. Hm.

[filmlover]

5 minutes ago, WrathOfHan said:

My theater added 3 showings for Emoji tonight. Hm.

So bring the family.

 

It doesn't even have to be your family.

[WrathOfHan]

And Pulse literally just updated lmao

 

1. Girls Trip

2. Emoji

3. Dunkirk

4. Atomic Blonde

5. DM3

[Brainbug]

34 minutes ago, WrathOfHan said:

And Pulse literally just updated lmao

 

1. Girls Trip

2. Emoji

3. Dunkirk

4. Atomic Blonde

5. DM3

 

[filmlover]

Emoji is in so many theaters that it's probably gonna default its way to a #1 opening.

[TwoMisfits]

57 minutes ago, WrathOfHan said:

My theater added 3 showings for Emoji tonight. Hm.

Both my locals also added Thursday Emoji showings overnight - one for 5 and 6:15pm (but nothing later) and the other for 3 traditional times (5, 7ish, 9ish)...Apes and Big Sick lost showings at one, and Apes lost 2 showings at the other...

 

Fandango has a new code, so I guess it was time to try a new movie to get people to go, since Apes has fallen off the top 5 on internet sales on both sites:)...

[WrathOfHan]

Tonight at my theater:

 

5:00 Emoji: 14/78

7:00 Atomic: 6/113

8:20 Emoji: 0/78

10:00 Atomic: 0/113

10:40 Emoji: 0/78

[YM!]

I decided to do something different for tracking animated movies. Instead of use the percent of tickets sold (since unless it's a major event it's hard to determine), I use the amount of showtimes for all Marcus Cinemas in Wisconsin.

 

Emoji: 300 showings for Friday; (41 (13.6%) in a PLF (Ultrascreen/Superscreen/Big Screen Bistro/Ultrascreen DLX) 

Edited July 27, 2017 by YourMother

[YM!]

 

[dxmatrixdt]

7 hours ago, KeepItU25071906 said:

Dunkirk - 28.2%

Girls Trip - 13.8%

Spider-Man - 9.4%

Emoji- 8.2%

DM3 - 6.2%

Dunkirk - 25.7%

Girls Trip - 13.7%

Emoji - 11.2%

Spider-Man - 8.9%

DM3 - 7.3%

 

 

...I expect for DM3 to fall after the afternoon and give up position to Atomic Blonde.

[WrathOfHan]

Update for my theater:

 

5:00 Emoji: 34/78

7:00 Atomic: 13/113

8:20 Emoji: 2/78

10:00 Atomic: 0/113

10:40 Emoji: 0/78

 

Atomic Blonde needs to pick up the pace. This is ok for Emoji I suppose; about on par with CU?

[TwoMisfits]

For Emoji, my 2 locals only put tickets on sale this morning...

1st local 5pm 2d show (smallest theater) - 31/50, 6:15pm 3d show 15/75 seats - not bad sales for the last minute

2nd local 5:05pm 3d show (smallest theater) - 4/60, 2 later 2d shows in same theater - 23/60 and 4/60 for 27/120 - again, not bad sales for last minute showings

 

The local with cheap morning shows has sold 75% of its 1st Friday and 1st Saturday show in a 200 seat theater...so people seem willing to spring for this w/o too much monetary commitment (the Atom 3 for 2 deal and the Fandango $5 off deals are obviously helping)...

 

[YM!]

Emoji starts in 10 minutes at North Shore (50/105) and it's almost at half and this is at matinee prices.

Edited July 27, 2017 by YourMother

[grim22]

Deep Wang updates:

Emoji 15% below Underpants

Atomic Blonde 5% above Valerian