Daily Numbers | Tuesday Jan 9th | TLJ 2.40, I4 2.21, TGS 1.90

[WrathOfHan]

That's a 68% increase for Molly's Game 

[Brainbug]

Nearly all the awards film are doing good to great. I cant wait to see Darkest Hour, Mollys Game and The Post. Have to wait another 4 or 5 months though probably

[redfirebird2008]

54 minutes ago, Captain Craig said:

Why would they care? Both are monster franchises. It's not like they need some internal bragging rights. 

 

More about publicity with the media. #5 all-time is a better press release than finishing #6, especially when the media was assuming it would go way over JW’s #4 total. 

Edited January 10, 2018 by redfirebird2008

[Brainbug]

2 minutes ago, redfirebird2008 said:

 

More about publicity with the media. #5 all-time is a better press release than finishing #6, especially when the media was assuming it would go way over JW’s #4 total. 

 

Do people/the media really care though? I mean, we do, because we are box office nerds but the vast majority of people dont have any idea what we are talking about each day. Its nice for 1 headline to finish in the Top 5 DOM, but thats it kinda.

[boomboom234]

1 minute ago, Brainbug said:

 

Do people/the media really care though? I mean, we do, because we are box office nerds but the vast majority of people dont have any idea what we are talking about each day. Its nice for 1 headline to finish in the Top 5 DOM, but thats it kinda.

I mean the media is dunking on the movie for the China release so yeah maybe they would

[redfirebird2008]

2 minutes ago, Brainbug said:

 

Do people/the media really care though? I mean, we do, because we are box office nerds but the vast majority of people dont have any idea what we are talking about each day. Its nice for 1 headline to finish in the Top 5 DOM, but thats it kinda.

 

And yet we see studios pushing their films for headlines all the time. 

[WrathOfHan]

Will I understand The Last Key if I haven't seen Chapter 3? Might be seeing it later because the showtime works better than Molly's Game and Darkest Hour.

[Captain Craig]

31 minutes ago, redfirebird2008 said:

 

More about publicity with the media. #5 all-time is a better press release than finishing #6, especially when the media was assuming it would go way over JW’s #4 total. 

The Media assumes a lot about a lot of topics. They shouldn't be looked at as the entity for which one seeks approval. 

[redfirebird2008]

28 minutes ago, NoLegMan said:

Just to provide another side to TLJ talk in this thread, TLJ is still on track to earn more than RO this week, by about 3-4 million, It finally got beat in a daily box office number, but the week will still be stronger. If that trend continues it is yet to be seen, depending on this weekend drop. It's below what people expected, I won't deny that. enough evidence is here to support that. the weekly hold will be better though.

 

Hold is percentage drop. TLJ made a lot more money in the 2nd week than Rogue One, but Rogue had the better hold (-31% vs. -43%).

 

http://www.boxofficemojo.com/showdowns/chart/?view=weekly&id=starwarsdisney.htm

 

Needs $31.6m or higher to have a better hold this week. I think it's on track for closer to $31m. Giving it 25% drop Wednesday and 2% drop Thursday would give it $31.48m for the week. Basically right on track with Rogue's weekly hold.

[Taruseth]

1 hour ago, mikee11 said:

what's his endgame?

 

https://www.forbes.com/sites/scottmendelson/2018/01/10/box-office-why-the-last-jedi-may-become-leggier-than-rogue-one/

Clickbait. Like Cain.

 

1 hour ago, a2knet said:

I think CD's 27.5m (+56% from Sunday) was a wake up call when it came to expecting 680+. CD Mon+Tue brought 55m vs 70m that seemed possible on the high-end (2 days close to 35m). But neither day hit 30m. Wed hold was solid, Thu drop was ok. Then the 3rd Friday dropping from Thu by 2% was fugly and end of hopes of a big recovery. 660 dom, which is the symbolic milestone of 3.0x multi and also beats Titanic seemed like the big target. That Mon-Fri:

2017/12/25	1	$27,459,557	+56%	4,232	$6,489	$395,627,411	11
2017/12/26	1	$27,734,356	+1%	4,232	$6,553	$423,361,767	12
2017/12/27	1	$21,846,132	-21%	4,232	$5,162	$445,207,899	13
2017/12/28	1	$19,490,329	-11%	4,232	$4,605	$464,698,228	14
2017/12/29	1	$19,029,250	-2%	4,232	$4,497	$483,727,478	15

Yep, I was one of the people overpredicting that week, I thought 35 and 35 were possible.

[redfirebird2008]

5 minutes ago, Captain Craig said:

The Media assumes a lot about a lot of topics. They shouldn't be looked at as the entity for which one seeks approval. 

 

The movie studios use the media all the time for PR reasons. That includes box office headlines.

[Valonqar]

1 hour ago, mikee11 said:

what's his endgame?

 

https://www.forbes.com/sites/scottmendelson/2018/01/10/box-office-why-the-last-jedi-may-become-leggier-than-rogue-one/

he still believes in 660M+ dom? 

[redfirebird2008]

14 minutes ago, Valonqar said:

he still believes in 660M+ dom? 

 

He is off his rocker. Needs to beat Rogue by 65% every day to get there. It was only 8% ahead on Weeks 2 and 3 after being ahead 34% in Week 1 (opening 7 days). It was 42% ahead on opening weekend. The Week 4 dailies so far (Friday to Tuesday) are running about 6% ahead of Rogue.

 

Based on behavior from Week 2 to now versus Rogue One, the odds are very strong it ends up around $630m...give or take $10m in either direction.

[AndyChrono]

-

(2)

Star Wars Ep. VIII: The Las…

Walt Disney

$2,368,317

+32%

4,232

$560

$576,851,360

26

 

Actuals coming in lower once again. 

[baumer]

3 hours ago, AndyChrono said:

-

(2)

Star Wars Ep. VIII: The Las…

Walt Disney

$2,368,317

+32%

4,232

$560

$576,851,360

26

 

Actuals coming in lower once again. 

 

That's why they are estimates.  

[weresweresweres]

Projections place “Jumanji” as the clear leader with a range of $25 million to $30 million over the Friday-Monday period The top end of forecasts put “Paddington 2,” “Proud Mary” and The Post each in the $23 million to $25 million range, while their respective studios project $15 million to $18 million. “The Commuter” appears to be heading slightly lower.

 

http://variety.com/2018/film/news/box-office-jumanji-paddington-proud-mary-1202659445/

[AndyChrono]

3 minutes ago, baumer said:

 

That's why they are estimates.  

I know. But I don't want TLJ to top Avengers and with the race this close, every bit counts. 

[MaxAggressor]

 

[Valonqar]

1 hour ago, WrathOfHan said:

That's a 68% increase for Molly's Game 

Toldja guys, it's a FUN movie that doesn't need (a major) awards boost to do well with the adult crowd. 

Edited January 10, 2018 by Valonqar

[the beast]

2 minutes ago, MaxAggressor said:

 

a 32.7% increase