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Tuesday numbers; BP -5.1M

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The increasing rise of Discount Tuesday makes the comps problematic, but...

 

Mid-March First Tuesday for family films:

Oz (2012): +12.4%

Cinderella (2015): +20.9%

AWiT: +44.5%

 

Easter was at a similar placement for all three films, so the spring break effect should be more or less the same.  Might, MIGHT, be a sign of AWiT stabilizing.

 

FWIW, BatB had a +32.1% jump on its first Friday.

 

Any other mid-March comps which might be useful to look at?

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8 minutes ago, Trolltastic Tele said:

 

Weak according to who? I get that it has mixed reviews but for the communities it's targeting the response seems reasonably positive.

B Cinemascores are incredibly uncommon for family movies; the last one to get a B is Tomorrowland IIRC

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2 minutes ago, WrathOfHan said:

B Cinemascores are incredibly uncommon for family movies; the last one to get a B is Tomorrowland IIRC

The CinemaScore was also broken down though.

 

Quote

DuVernay had mentioned at screenings and the premiere that A Wrinkle in Time was squarely made for kids, and the under 18 bunch at 31% and the under 25 set at 39% are giving the pic an A- per CinemaScore. Females repped close to 70% of Friday night’s audience. With an overall B CinemaScore, who is dragging down Wrinkle‘s grades? Why, that would be adults over 25 who turned up at 61% and graded the pic a B-.

That CinemaScore coupled with AWiT consistently coming under projections shows it is not going break out of the family demo.  But the jury is still out on how it will perform within the demo. Especially kids, if they can drag their parents to it or parents figure it'll be a film their kids can enjoy and they tolerate.

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2 minutes ago, MovieMan89 said:

Like it or not, WiT has been having good holds since Saturday compared to other live action family fare from the same time of year. 

I just want it to cross 100m so I won't have killed yet another club by joining it. :lol:

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WiT was following Oz's holds really closely since Sat until this Tuesday one. Of course as mentioned, discount Tuesday wasn't such a thing then. Even still, that's a massive Tue increase for it. Oz's multi would get it to $98m. Hopefully in that case it could do a little better than that though, since this is Disney and they almost never fudge. 

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38 minutes ago, aabattery said:

If Black Panther can make 5M more in the next two days (which I'd say is pretty much locked to happen), it'll have a bigger fourth week than TFA, TA and JW.

 

Just got on a computer, so here's the chart for the first four weeks. BP is currently sitting at 49.95M for this current week. Barring some catastrophic collapse, it should have the fourth week win in the bag.

 

WEEK
NUMBER
MV5BOTAzODEzNDAzMl5BMl5BanBnXkFtZTgwMDU1
Star Wars: The Force Awakens
MV5BNWEyNTE0YTEtY2FkMi00MmY3LTg4MWMtODdj
Jurassic World
MV5BMTk2NTI1MTU4N15BMl5BanBnXkFtZTcwODg0
The Avengers
MV5BMjQ1MzcxNjg4N15BMl5BanBnXkFtZTgwNzgw
Star Wars: The Last Jedi
MV5BMTg1MTY2MjYzNV5BMl5BanBnXkFtZTgwMTc4
Black Panther
1 $390,856,054
12-24-15 / 1
4,134 / 4,134
-
$390,856,054
$296,211,625
6-18-15 / 1
4,274 / 4,274
-
$296,211,655
$270,019,373
5-10-12 / 1
4,349 / 4,349
-
$270,019,373
$296,602,356
12-21-17 / 1
4,232 / 4,232
-
$296,602,356
$291,954,422
2-22-18 / 1
4,020 / 4,020
-
$291,954,422
2 $261,111,215
12-31-15 / 1
4,134 / 4,134
-33.2%
$651,967,269
$149,629,150
6-25-15 / 1
4,291 / 4,291
-49.5%
$445,840,775
$132,002,042
5-17-12 / 1
4,349 / 4,349
-51.1%
$402,021,415
$168,095,872
12-28-17 / 1
4,232 / 4,232
-43.3%
$464,698,228
$143,445,615
3-1-18 / 1
4,020 / 4,020
-50.9%
$435,400,037
3 $118,413,774
1-7-16 / 1
4,134 / 4,134
-54.7%
$770,381,043
$81,460,150
7-2-15 / 2
3,802 / 3,802
-45.6%
$527,300,925
$74,663,373
5-24-12 / 1
4,249 / 4,249
-43.4%
$476,684,788
$84,264,374
1-4-18 / 2
4,232 / 4,232
-49.9%
$548,962,602
$85,479,564
3-8-18 / 1
4,084 / 4,084
-40.4%
$520,879,601
ADVERTISEMENT (scroll to continue with chart)
4 $55,551,798
1-14-16 / 2
4,134 / 4,134
-53.1%
$825,932,841
$45,237,365
7-9-15 / 2
3,737 / 3,737
-44.5%
$572,538,290
$55,779,192
5-31-12 / 2
3,918 / 3,918
-25.3%
$532,463,980
$31,311,982
1-11-18 / 3
4,232 / 4,232
-62.8%
$580,274,584
-
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18 minutes ago, MovieMan89 said:

Disney literally has the only two movies ever to end at $99m with Hercules and Gnomeo lol. So yeah, WiT is probably screwed if it can't do 100  on its own. 

And it's not like they didn't try with Gnomeo.  But at least they tried it the honest way (by leaving it in theaters for months). ;)

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5 minutes ago, Porthos said:

And it's not like they didn't try with Gnomeo.  But at least they tried it the honest way (by leaving it in theaters for months). ;)

Although, come to think of it, it would genuinely be hilarious if AWiT 'miraculously' got an extra 200k or so the weekend of April 27th and that put it over the top. :lol:

 

 

...

 

What? I'm referring to a breakout in second run/discount theaters.  Cough. :ph34r:

 

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2 minutes ago, Porthos said:

And it's not like they didn't try with Gnomeo.  But at least they tried it the honest way (by leaving it in theaters for months). ;)

Pirates 4 was still making very good money at the time. I'm surprised they didn't siphon off a few thousand dollars here and there to give G&J the milestone.

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4 minutes ago, KP1025 said:

Pirates 4 was still making very good money at the time. I'm surprised they didn't siphon off a few thousand dollars here and there to give G&J the milestone.

They were too busy siphoning off numbers to Tabgled, so that could reach $200M

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53 minutes ago, HouseOfTheSun said:

If Black Panther can get into the 29-30m this weekend, BP over Pacific Rim 2 becomes a possibility. 

That’s been expected for quite some time. Ready Player One will knock out Panther. 

Panther will be the first film since Avatar back in 2010, to be #1 for more than 4 consecutive weeks.

 

Deadline has used Wayne’s World and Silence Of The Lambs as comparisons, but that was kind of somewhat normal in the 80’s and 90’s. Titanic was the next film to helm it for 12 years!

 

Most films since then were number one for 4 weeks consecutive or less.

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30 minutes ago, MovieMan89 said:

Disney literally has the only two movies ever to end at $99m with Hercules and Gnomeo lol. So yeah, WiT is probably screwed if it can't do 100  on its own. 

It won’t do it. $85-$90 million domestic is more likely if it doesn’t completely die off. 

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1 minute ago, Maxmoser3 said:

It won’t do it. $85-$90 million domestic is more likely if it doesn’t completely die off. 

I'd hold off until this weekend to say that. With the Tuesday hold and gross it's in a very good spot now to have a good second weekend hold. 

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23 minutes ago, MovieMan89 said:

I'd hold off until this weekend to say that. With the Tuesday hold and gross it's in a very good spot now to have a good second weekend hold. 

I would be fine with $100 million domestic total. Considering March is weak on that, this year. 

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1 hour ago, aabattery said:

 

Just got on a computer, so here's the chart for the first four weeks. BP is currently sitting at 49.95M for this current week. Barring some catastrophic collapse, it should have the fourth week win in the bag.

 

WEEK
NUMBER
MV5BOTAzODEzNDAzMl5BMl5BanBnXkFtZTgwMDU1
Star Wars: The Force Awakens
MV5BNWEyNTE0YTEtY2FkMi00MmY3LTg4MWMtODdj
Jurassic World
MV5BMTk2NTI1MTU4N15BMl5BanBnXkFtZTcwODg0
The Avengers
MV5BMjQ1MzcxNjg4N15BMl5BanBnXkFtZTgwNzgw
Star Wars: The Last Jedi
MV5BMTg1MTY2MjYzNV5BMl5BanBnXkFtZTgwMTc4
Black Panther
           
4 $55,551,798
1-14-16 / 2
4,134 / 4,134
-53.1%
$825,932,841
$45,237,365
7-9-15 / 2
3,737 / 3,737
-44.5%
$572,538,290
$55,779,192
5-31-12 / 2
3,918 / 3,918
-25.3%
$532,463,980
$31,311,982
1-11-18 / 3
4,232 / 4,232
-62.8%
$580,274,584
-

 

@IronJimbo you know what to do next?

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