Thor: Love and Thunder | July 8, 2022 | Directed by Oscar Winner Taika Waititi | Ninth most profitable movie of 2022

[XXRDJisDoctorDoom]

Just now, BestPicturePlutoNash said:

How does beginning of May not count as summer... when it kicks off the summer movie season? lol

 

In the movie industry, a lot of people consider it to start May 1. IRL though, most people consider Memorial Day Weekend to be the real start of summer (i.e when schools are all out.)

[Cooper Legion]

May is officially summer for record keeping purposes but Menor is correct that it makes no sense to lump in for leg comparisons since you don’t get the school vacation weekdays that define “summer legs.” 

[BestPicturePlutoNash]

Just now, Legion and Thunder said:

May is officially summer for record keeping purposes but Menor is correct that it makes no sense to lump in for leg comparisons since you don’t get the school vacation weekdays that define “summer legs.” 

They're made up for on weekend, no?

 

Either way, I'd still have this at 2.6ish

[Cooper Legion]

10 minutes ago, BestPicturePlutoNash said:

They're made up for on weekend, no?

 

Either way, I'd still have this at 2.6ish

No, not really. I mean to some extent yeah, weekends in summer are weaker since some demand gets diffused, but that itself helps legs as calculated by total/weekend. I feel like there’s also just more total weekly business in summer, but that is tricky to calculate since you often get more product or more appealing product. Total/Oweek shouldn’t show much difference between May and July.   
 

I agree with 2.6ish though. Expecting similar true FSS legs as SMH FFH but from a more preview heavy OW will drive the raw multi down.

Edited June 11, 2022 by Legion and Thunder

[Cooper Legion]

If I get some free time tonight may try to pump out true OWeek multis for the whole MCU, see if there’s any detectable seasonal effect left.

[ThomasNicole]

119 minutes per AMC

 

[Brainbug]

1 minute ago, ThomasNicole said:

119 minutes per AMC

 

 

Not even 120 Minutes?

 

Must be a bad movie then. Good movies need more than 120 min runtime.

[Taruseth]

6 minutes ago, ThomasNicole said:

119 minutes per AMC

 

Honestly that would be good, most movies don't need to be 180 minutes.

 

5 minutes ago, Brainbug the Dinosaur said:

 

Not even 120 Minutes?

 

Must be a bad movie then. Good movies need more than 120 min runtime.

And a children movie on top of that - utterly awful xD🤣

[Mr Terrific]

If this 119-minute version is bad, the extended 120-minute more fun stuff edition will be great. 

[Valonqar]

Pacing is much more important than running time. Well paced long movie is a breeze and poorly paced short movie is a chore. That said, Ragnarok was well paced so no reason to expect otherwise.  Tomorrow is the day no? For tickets?

 

 

Edited June 12, 2022 by Valonqar

[XXRDJisDoctorDoom]

It's not the length that matters, it's how you use it....

 

 

12 minutes ago, Valonqar said:

Tomorrow is the day no? For tickets?

 

Yes

[Menor the Destroyer]

119 MINUTES??? MORE LIKE THOR: SHORT AND DUMBER!

[Rebeccas]

whoever decided all blockbusters need to be 2.5hr+ belongs in jail. 
 

[B D Joe]

I blame James Cameron and Michael Bay.  The 90s was when the blockbuster bloat started.

[lorddemaxus]

45 minutes ago, B D Joe said:

I blame James Cameron and Michael Bay.  The 90s was when the blockbuster bloat started.

Nah, I blame Nolan. Blockbuster bloat was definitely more noticeable after TDK.

[Claudio]

Anyone know if there'll be some LGBT scene in this or any rumor about it that could cause some 'complicated' release problem in conservative countries like middle east or Asia?

[XXRDJisDoctorDoom]

I’m noticing there are still no times showing on the AMC website/app for this. That’s highly unusual for something that goes on sale in 2 hours.

[Cooper Legion]

2 hours ago, Claudio said:

Anyone know if there'll be some LGBT scene in this or any rumor about it that could cause some 'complicated' release problem in conservative countries like middle east or Asia?

Pretty likely

[Deep Wang]

34 minutes ago, ZurgXXR said:

I’m noticing there are still no times showing on the AMC website/app for this. That’s highly unusual for something that goes on sale in 2 hours.

 

The person responsible for flipping the switch slept in I guess!

[XXRDJisDoctorDoom]

17 minutes ago, Deep Wang said:

 

The person responsible for flipping the switch slept in I guess!

Lol I guess so. A lot of them are popping up now but not all of them. Specifically, the theater I need to get them at are still blank.