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Dementeleus

Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all

By Dementeleus, in Numbers and Data

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Dementeleus Cinematic Universe

Dementeleus

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I see. But don't actuals come from the studio as well? If so, wouldn't it mean that any number they give us should be taken with a grain of salt?

 

At some point, you have to accept them. Generally speaking, studios will play fair because if they try anything too blatant (in terms of cheating numbers upwards) the other studios will cry foul (since they all get access to the same data. Rentrak is the service that collects the raw information from the various theater chains). So it's somewhat self-policing.

 

However, while nothing can ever be proved, you'll start to notice "interesting" little bits.... like how an already-released movie that's been out for awhile and is running out of steam will suddenly get an unexpected burst of life, conveniently the same weekend that another movie (a big hit) comes out (from the same studio). 

 

Blatant fudging is a bit more rare, but it comes up: the most infamous being Paramount, Puerto Rico, and TRANSFORMERS 2 (Paramount revised the previous week's actuals in order to boost TF2 over $200m for its 5-day opening).

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Batman Straight-to-DVD

Batman

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At some point, you have to accept them. Generally speaking, studios will play fair because if they try anything too blatant (in terms of cheating numbers upwards) the other studios will cry foul (since they all get access to the same data. Rentrak is the service that collects the raw information from the various theater chains). So it's somewhat self-policing.

 

However, while nothing can ever be proved, you'll start to notice "interesting" little bits.... like how an already-released movie that's been out for awhile and is running out of steam will suddenly get an unexpected burst of life, conveniently the same weekend that another movie (a big hit) comes out (from the same studio). 

 

Blatant fudging is a bit more rare, but it comes up: the most infamous being Paramount, Puerto Rico, and TRANSFORMERS 2 (Paramount revised the previous week's actuals in order to boost TF2 over $200m for its 5-day opening).

But in Ender's Game, its not only LG, there's Summit Entertainment as well. What about them?

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kitik Global Phenomenon

kitik

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I see. But don't actuals come from the studio as well? If so, wouldn't it mean that any number they give us should be taken with a grain of salt?

 

Keep in mind that studios can't just make up any number they want and claim it to be true. In the end, they have to be truthful to their stockholders and the taxman.

 

But they can fudge to an extent and get away with it. Let's say they had a movie that made 160 over the weekend and 13 on Monday. If they wanted to claim 161 over the weekend and only 12 on Monday instead, it still pretty much gets them to the same bottom line.

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RthDeadWov Blockbuster

RthDeadWov

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The reason you se other

 

 

However, while nothing can ever be proved, you'll start to notice "interesting" little bits.... like how an already-released movie that's been out for awhile and is running out of steam will suddenly get an unexpected burst of life, conveniently the same weekend that another movie (a big hit) comes out (from the same studio). 

 

Reason you see this other than a discount house run is double/triple features at drive-ins(not always same studio, so maybe Sony with Paramount title) , Domestic(International does it different) will for the purpose of reporting GBO add 100% of the BO to all titles so if Film A(say CF) + Film B (say Thor2) earns 50k for weekend both films get 50k added to their totals(on financial side for calculating film rental its not done that way)

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LexJoker Box Office Gold

LexJoker

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The reason you se other

 

Reason you see this other than a discount house run is double/triple features at drive-ins(not always same studio, so maybe Sony with Paramount title) , Domestic(International does it different) will for the purpose of reporting GBO add 100% of the BO to all titles so if Film A(say CF) + Film B (say Thor2) earns 50k for weekend both films get 50k added to their totals(on financial side for calculating film rental its not done that way)

Woah. Then Thor2 can get to 250 if it gets a double feature with Frozen. :D

Thats just Blatant though.

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TLK Blockbuster

TLK

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I never bought the fudge thing. Even if the same studio is distributing the movie, different people are involved with different projects. If you are a producer, financier , director, actor or someone else with a financial stake in the profits you just aren't going to sit around and  let the studio hand over your money to some other movie. There are other ways to fudge the finances though.

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