Easter Weekend Thread: Official Weekend Actuals: RPO $41.8M ($53.7M 4-Day), Acrimony $17.2M, BP $11.5M, ICOI $10.4M, PRU $9.4M, IOD $2.9M, GND3 $2.7M

[MCKillswitch123]

@WrathOfHan Thoughts on A Wrinkle In Time's prospects? If it really drops sub-40% this weekend, does it have a tiny 100M shot? I mean, it doesn't have any new direct family competition for a while, and I suspect IW will give it double features.

[WrathOfHan]

5 minutes ago, Noctis said:

Why is Acrimony released in just 2,000 theaters? 

It's not much lower than a typical Tyler Perry TC.

[MovieMan89]

That Peter Rabbit hold...it's legit attempting to go for a 5x multi isn't it?

[WrathOfHan]

Just now, MCKillswitch123 said:

@WrathOfHan Thoughts on A Wrinkle In Time's prospects? If it really drops sub-40% this weekend, does it have a tiny 100M shot? I mean, it doesn't have any new direct family competition for a while, and I suspect IW will give it double features.

Let's see:

 

Mar 30: 4.7M (2.4M weekdays, 85.7M Total)

Apr 6: 2.8M (900k weekdays, 89.4M Total)

Apr 13: 1.2M (400k weekdays, 91M Total)

Final Total: 94M (2.84x)

 

Never say never, but it's going to be pretty hard.

[Killimano3]

wait did sherlock gnomes friday increase over last week....?

[MovieMan89]

4 minutes ago, WrathOfHan said:

Let's see:

 

Mar 30: 4.7M (2.4M weekdays, 85.7M Total)

Apr 6: 2.8M (900k weekdays, 89.4M Total)

Apr 13: 1.2M (400k weekdays, 91M Total)

Final Total: 94M (2.84x)

 

Never say never, but it's going to be pretty hard.

Why are you projecting so much lower than Deadline's $5.1m this weekend? Also, TL held like shit and your projection for WiT would be holding even shittier. 

[WrathOfHan]

1 minute ago, MovieMan89 said:

Why are you projecting so much lower than Deadline's $5.1m this weekend? Also, TL held like shit and your projection for WiT would be holding even shittier. 

I don't think the low Friday increase means it'll jump today; kids films almost always drop after Good Friday.

[Hiccup23]

7 minutes ago, WrathOfHan said:

I don't think the low Friday increase means it'll jump today; kids films almost always drop after Good Friday.

Do Love, Simon please haha

[IronJimbo]

1 hour ago, HouseOfTheSun said:

Aren’t all box office milestones arbitrary? All we do is pick random numbers and wait for movies to hit them 

milestones? Yeah probably. Records no.

[WrathOfHan]

5 minutes ago, Hiccup23 said:

Do Love, Simon please haha

Sure:

 

Mar 30: 5.4M (3M weekdays, 35.7M Total)

Apr 6: 4.6M (2.2M weekdays, 42.5M Total)

Apr 13: 3M (1.3M weekdays, 46.8M Total)

Apr 20: 2.4M (1M weekdays, 50.2M Total)

Apr 27: 1.2M (500k weekdays, 51.9M Total)

May 4: 800k (300k weekdays, 53M Total)

Final Total: 56M (4.75x)

Edited March 31, 2018 by WrathOfHan

[MCKillswitch123]

Not sure if this has already been posted, but in case it hasn't:

 

Quote

Saturday AM: Figures updated There’s some sigh of relief over at Warner Bros. as their Steven Spielberg movie Ready Player One appears to be beating its tracking figures with a $52.3M four-day opening. 

 

Here’s an amazing, original ode to virtual reality and everything that’s Spielberg based on Ernest Cline’s bestselling YA novel, and for weeks tracking had this pic in the scary range of $38M-$42M over 4-days which would be a truly atrocious start for this movie which cost all in between production and P&A $300M-$325M (Village Roadshow is co-shouldering production costs).

 

However, Warner Bros.’ smartly executed world premiere launch at the hipster-tech crossroads of SXSW (which fans went gonzo for), coupled with a riveting virtual reality stunted campaign (they have a Maze/arcade at Hollywood and Vine) — all of this seems to be paying off. Rivals love to say that Warners overspends on their TV spots (an accusation the studio denies), but if that’s actually going on here, then more power to them: This millennial IP is a potential start to a new franchise and it deserves to win. A four-day opening at this level assists in propelling Ready Player One‘s legs before Avengers: Infinity War arrives at the end of April.

 

Here’s how the top pics are looking:

THUMB RANK FILM DIST. SCREENS (CHG) FRI 3-DAY (-%) TOTAL WKD NO. 1 Ready Player One WB/VR 4,234 $15.1M $40.3M $52.3M 1 2 Acrimony LG 2,006 $7.3M $16.9M   1 3 Black Panther Dis 2,988 (-382) $4M $11.5M (-32%) $650.9M 7 4 I Can Only Imagine RSA 2,648 (+395) $3.6M $10.4M (-24%) $55.2M 3 5 Pacific Rim: Uprising Leg/Uni 3,708 (0) $3.3M (-68%) $9.5M (-66%) $46M 2 6 Sherlock Gnomes Par/MGM 3,662 (0) $3M (+7%) $7.4M (-30%) $23.2M 2 7 Tomb Raider MGM/WB 2,788 (-1,066) $1.7M $5.4M (-47%) $51.2M 3 8 Love, Simon Fox 2,024 (-410) $1.9M $5.2M (-32%) $32.5M 3 9 A Wrinkle In Time Dis 2,367 (-1,056) $1.9M $5M (-39%) $83.5M 4 10 Paul, Apostle Of Christ Sony 1,473 (0) $1.2M (-27%) $3.7M (-27%) $11.8M 2 11 God’s Not Dead 3 PURE 1,693 $1.1m $3M   1 12 Isle Of Dogs FSL 165 (+135) $945K $2.8M $5.9m 2

 

[Valonqar]

Is I Can Only Imagine guy on the picture Sam Gamgee actor? 

[narniadis]

@Noctis Tyler Perry has a great formula down with their theater counts - why put your film on empty screens (which is what most anything above the TC would be) when you can concentrate the film in the areas that will give it $$.

 

Its a very typical non-Madea TP Theater Count (and even Madea isn't huge)

[narniadis]

@MovieMan89 I want Panther to hit 700m just to make up for TLJ not getting there LOL. But really it would be cool to see another film in that club and hitting a 3.5x after that opening weekend is amazing.

[narniadis]

I would be surprised if WiT manages the 5m+ that deadline is expecting. As @WrathOfHan said, most Kid's skewing films do not increase on the Saturday after Good-friday. Will of course be curious to see if Wrinkle can buck the trend but Wrinkle has been heading for the Prince of Persia / Tomorrowland sub-100m waste land since OW.

[Maxmoser3]

With Pacific Rim 2, im having a Speed 2 flashback. 

[The Fast and the Furiosa]

2 minutes ago, narniadis said:

I would be surprised if WiT manages the 5m+ that deadline is expecting. As @WrathOfHan said, most Kid's skewing films do not increase on the Saturday after Good-friday. Will of course be curious to see if Wrinkle can buck the trend but Wrinkle has been heading for the Prince of Persia / Tomorrowland sub-100m waste land since OW.

They’re using Beauty and the Beast as a comparison for the pattern, but I don’t especially love it. I have it closer to 4.7 ish 

[narniadis]

Just now, The Fast and the Furiosa said:

They’re using Beauty and the Beast as a comparison for the pattern, but I don’t especially love it. I have it closer to 4.7 ish 

Me too

[Krissykins]

Ready Player One was great in IMAX 3D. 

 

Think it would be a bit of a waste seeing it any other way.

 

Loved that horror was included. That’s all I’m saying! 

 

Very fun. 

[B D Joe]

More like Ready Player Fun.