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The Box Office Buzz and Tracking Thread (December 2021 - July 2023)

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On 12/3/2022 at 1:28 PM, M37 said:

Updating now that we have more Alpha comps

b5QmUSV.png

 

Sure looking (at least to me) like ~$18M is the target (for now). Fwiw, an 8.3x from that Thursday would be a $150M OW, or the lower end of the current PBO range. Certainly can make the case it goes higher, but also not unrealistic that it goes lower, given the pace needed to match for the last week ramp-up

Updated for T-10. Will leave the analysis/speculation from here to others

 

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On 12/5/2022 at 9:25 AM, katnisscinnaplex said:

Santikos Tracking

 

By format

 

Day Movie Format Shows New* Sold True Cap % Sold ATP Gross
T-10 Avatar 2 PLF 43 316 1,830 6,710 27.27% $15.87 $29,045.56
    Standard 15 134 405 2,106 19.23% $12.04 $4,875.68
  Total   58 450 2,235 8,816 25.35% $15.18 $33,921.24
T-11 Avatar 2 (Fri) PLF 63 427 1,621 10,002 16.21% $16.35 $26,502.77
    Standard 21 132 418 3,024 13.82% $12.49 $5,219.75
  Total   84 559 2,039 13,026 15.65% $15.56 $31,722.52
T-12 Avatar 2 (Sat) PLF 60 435 1,706 9,327 18.29% $15.43 $26,323.88
    Standard 21 79 386 3,024 12.76% $10.84 $4,185.59
  Total   81 514 2,092 12,351 16.94% $14.58 $30,509.47
T-13 Avatar 2 (Sun) PLF 63 264 971 10,002 9.71% $14.96 $14,524.01
    Standard 21 127 298 3,024 9.85% $9.83 $2,929.94
  Total   84 391 1,269 13,026 9.74% $13.75 $17,453.95

 

By matinee

 

Day Movie Mat Shows New* Sold True Cap % Sold ATP Gross
T-10 Avatar 2 N 37 330 1,767 5,693 31.04% $15.97 $28,216.99
    Y 21 120 468 3,123 14.99% $12.19 $5,704.25
  Total   58 450 2,235 8,816 25.35% $15.18 $33,921.24
T-11 Avatar 2 (Fri) N 37 379 1,600 6,105 26.21% $16.52 $26,428.32
    Y 47 180 439 6,921 6.34% $12.06 $5,294.20
  Total   84 559 2,039 13,026 15.65% $15.56 $31,722.52
T-12 Avatar 2 (Sat) N 36 277 1,002 5,880 17.04% $17.47 $17,506.98
    Y 45 237 1,090 6,471 16.84% $11.93 $13,002.49
  Total   81 514 2,092 12,351 16.94% $14.58 $30,509.47
T-13 Avatar 2 (Sun) N 37 126 426 6,105 6.98% $18.03 $7,678.73
    Y 47 265 843 6,921 12.18% $11.60 $9,775.22
  Total   84 391 1,269 13,026 9.74% $13.75 $17,453.95

*All new sales since Thursday morning

 

Avatar previews T-10 comps

 - NWH - missed

 - Batman - missed

 - Thor 4 - .383x (11.1m)

 - DS2 - missed

 - BP2 - missed

 - Top Gun 2 - 1.292x (18.99m)

 - FB3 - 4.88x (29.28m)

 

Avatar Fri T-11 comps

 - NWH - missed

 

Don't have any comps this far out for weekend sales unfortunately.  Great sales for Friday and Saturday so far though!

Santikos Tracking

 

By format

 

Day Movie Format Shows New Sold True Cap % Sold ATP Gross
T-10 Avatar 2 (Fri) PLF 63 118 1,739 10,002 17.39% $16.31 $28,359.92
    Standard 21 29 447 3,024 14.78% $12.52 $5,596.44
  Total   84 147 2,186 13,026 16.78% $15.53 $33,956.36
T-11 Avatar 2 (Sat) PLF 60 76 1,782 9,327 19.11% $15.44 $27,514.88
    Standard 21 20 406 3,024 13.43% $10.80 $4,386.66
  Total   81 96 2,188 12,351 17.72% $14.58 $31,901.54
T-12 Avatar 2 (Sun) PLF 63 68 1,039 10,002 10.39% $14.91 $15,494.33
    Standard 21 29 327 3,024 10.81% $9.95 $3,253.94
  Total   84 97 1,366 13,026 10.49% $13.72 $18,748.27
T-9 Avatar 2 PLF 43 88 1,918 6,710 28.58% $15.90 $30,491.68
    Standard 15 28 433 2,106 20.56% $11.98 $5,185.28
  Total   58 116 2,351 8,816 26.67% $15.18 $35,676.96

 

By matinee

 

Day Movie Mat Shows New Sold True Cap % Sold ATP Gross
T-10 Avatar 2 (Fri) N 37 105 1,705 6,105 27.93% $16.51 $28,146.57
    Y 47 42 481 6,921 6.95% $12.08 $5,809.79
  Total   84 147 2,186 13,026 16.78% $15.53 $33,956.36
T-11 Avatar 2 (Sat) N 36 45 1,074 5,880 18.27% $17.33 $18,616.32
    Y 45 51 1,114 6,471 17.22% $11.93 $13,285.22
  Total   81 96 2,188 12,351 17.72% $14.58 $31,901.54
T-12 Avatar 2 (Sun) N 37 21 447 6,105 7.32% $18.05 $8,067.95
    Y 47 76 919 6,921 13.28% $11.62 $10,680.32
  Total   84 97 1,366 13,026 10.49% $13.72 $18,748.27
T-9 Avatar 2 N 37 81 1,848 5,693 32.46% $16.00 $29,574.54
    Y 21 35 503 3,123 16.11% $12.13 $6,102.42
  Total   58 116 2,351 8,816 26.67% $15.18 $35,676.96

 

Avatar previews T-9 comps

 - NWH - missed

 - Batman - missed

 - Thor 4 - .391x (11.35m)

 - DS2 - missed

 - BP2 - missed

 - Top Gun 2 - 1.257x (18.47m)

 - FB3 - 4.495x (26.97m)

 

Avatar Fri T-10 comps

 - NWH - missed

 

Don't have any comps this far out for weekend sales unfortunately.  

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Calgary, Alberta Canada

Thurs Dec 15 (taken Dec 6)

 

  # theatre #show Seats Sold Seats Rem Ttl seat Percent increase
Thurs 8 37 650 6952 7602 0.0855 196

 

 

Small housekeeping-98 seats added to total seats due to clerical error. Also 1 show added 

 

Starting Thursday I will be doing Thurs and Fri show counts.

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2 hours ago, filmlover said:

Even Variety knows the holiday box office is going to be boring. Avatar is obviously going to be massive but when that's all there is, it's pretty boring and bleak. Hopefully Puss in Boots breaks out big. Don't have too much hope for I Wanna Dance.

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3 hours ago, filmlover said:

In a normal year we would be talking about a packed period with a big biopic, a strong animation offer, a Brad Pitt star vehicle and freaking Avatar. But since all bombs nowadays we say "Avatar and nothing else".

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I still think that Puss in Boots 2 and I Wanna Dance With Somebody will both eventually cross 100 million domestic... Puss in Boots 2 I think is a lock and I'm optimistic about IWDWS because even with a 15-20 million opening the Holidays will give it legs and it should reach the milestone by the end of January...  At least I hope so! 

 

Also we have to remember that Avatar 2's budget for both production and advertisement is so huge gigantic that just because it will do over a 1-2 billion dollars doesn't mean that it is more "successful" than some of the movies that are not as big at the box office but have a small budget...

 

 

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On 12/5/2022 at 5:18 PM, Inceptionzq said:

Avatar The Way of Water Denver Thursday Showings

AMC Westminster 24

Total 648 2354 27.53%

AMC Highlands Ranch 24

Total 411 1774 23.17%

 

SEATS SOLD SOLD PAST 2 DAYS TOTAL SEATS PERCENT SOLD THEATERS SHOWINGS
2964 286 24679 12.01% 15 163

 

AMCs sold 1775
Cinemarks sold 447
Regals sold 425
Harkins sold 317

 

0.561x Thor L&T T-10 (16.27M)

0.836x Top Gun Maverick T-10 (16.11M)

1.88x Eternals T-10 (17.88M)

2.81x Dune T-10 (14.34M)

Avatar The Way of Water Denver Thursday Showings

AMC Westminster 24

Total 665 2354 28.25%

AMC Highlands Ranch 24

Total 428 1774 24.13%

 

SEATS SOLD SOLD PAST DAY TOTAL SEATS PERCENT SOLD THEATERS SHOWINGS
3101 137 24679 12.57% 15 163

 

 

AMCs sold 1832
Cinemarks sold 475
Regals sold 468
Harkins sold 326

 

0.568x Thor L&T T-9 (16.48M)

1.29x Jurassic World Dominion T-9 (23.31M)

0.838x Top Gun Maverick T-9 (16.14M)

0.771x Batman T-9 (16.66M)

1.87x Eternals T-9 (17.80M)

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On 12/5/2022 at 5:24 PM, Inceptionzq said:

Avatar The Way of Water Megaplex [+2 days of sales]

 

T-10 Thursday(110 showings): 3049(+400)/26311

0.581x Thor L&T T-10 (16.85M)

0.742x Top Gun Maverick T-10 (14.30M)

 

T-11 Friday(158 showings): 3248(+423)/38860

1.13x Thor L&T T-11 (45.75M)

0.824x Top Gun Maverick T-11 (26.99M)

 

T-12 Saturday(154 showings): 3444(+400)/39553

2.26x Thor L&T T-12

1.26x Top Gun Maverick T-12 (47.91M)

 

T-13 Sunday(175 showings): 1747(+389)/44851

2.98x Thor L&T T-13

2.62x Top Gun Maverick T-13

Avatar The Way of Water Megaplex

 

T-9 Thursday(110 showings): 3283(+234)/26311

0.597x Thor L&T T-9 (17.30M)

1.49x Jurassic World Dominion T-9 (26.90M)

0.745x Top Gun Maverick T-9 (14.35M)

0.704x Batman T-9 (15.20M)

 

T-10 Friday(158 showings): 3451(+203)/38860

1.12x Thor L&T T-10 (45.21M)

1.58x Jurassic World Dominion T-10 (65.71M)

0.826x Top Gun Maverick T-10 (27.05M)

1.65x Batman T-10 (57.90M)

 

T-11 Saturday(154 showings): 3644(+200)/39553

2.25x Thor L&T T-11

2.33x Jurassic World Dominion T-11

1.23x Top Gun Maverick T-11 (46.76M)

3.33x Batman T-11

 

T-12 Sunday(175 showings): 1826(+79)/44851

2.95x Thor L&T T-12

3.41x Jurassic World Dominion T-12

2.46x Top Gun Maverick T-12

6.84x Batman T-12

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On 12/5/2022 at 5:28 PM, Inceptionzq said:

Avatar The Way of Water Alamo Drafthouse [+2 days of sales]

 

T-10 Thursday(129 showings): 4662(+382)/18917 ATP: $16.40

0.367x Thor L&T T-10 (10.65M)

1.15x Top Gun Maverick Thurs only T-10 (17.54M)

 

T-11 Friday(203 showings): 5921(+476)/29837 ATP: $16.14

0.557x Thor L&T T-11 (22.59M)

1.28x Top Gun Maverick T-11 (41.92M)

 

T-12 Saturday(214 showings): 7066(+793)/29268 ATP: $15.28

0.701x Thor L&T T-12 (29.51M)

1.66x Top Gun Maverick T-12

 

T-13 Sunday(207 showings): 4229(+565/30364 ATP: $15.05

0.763x Thor L&T T-13 (24.79M)

1.99x Top Gun Maverick T-13

Avatar The Way of Water Alamo Drafthouse

 

T-9 Thursday(139 showings): 4963(+301)/20052 ATP: $16.38

0.381x Thor L&T T-9 (11.04M)

0.950x Jurassic World Dominion T-9 (17.09M)

1.14x Top Gun Maverick Thurs only T-9 (17.37M)

0.512x Batman Thurs only T-9 (9.02M)

 

T-10 Friday(217 showings): 6583(+662)/31405 ATP: $16.00

0.95x Thor L&T T-10 (24.13M)

1.24x Jurassic World Dominion T-10 (51.57M)

1.32x Top Gun Maverick T-10 (43.23M)

0.671x Batman T-11 (23.48M)

 

T-11 Saturday(223 showings): 7495(+429)/32625 ATP: $15.29

0.718x Thor L&T T-11 (30.24M)

1.46x Jurassic World Dominion T-11

1.62x Top Gun Maverick T-11

0.780x Batman T-11 (33.72M)

 

T-12 Sunday(214 showings): 4580(+351)/31134 ATP: $15.04

0.792x Thor L&T T-12 (25.74M)

1.71x Jurassic World Dominion T-12

1.93x Top Gun Maverick T-12

1.09x Batman T-12 (37.12M)

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9 minutes ago, hw64 said:

Big review bump here we come?

Imo this is one of those situations where this movie ill think be critic proof. This could get a 30 percent score on Rotten Tomatoes and its effect will be not massively affecting. I think this is Phantom Menace/Force Awakens territory where tons will see it because its been so long since last Avatar film and all those memories of it. 

 

I think the bigger thing to see will be Avatar 3 in two years when it hasn't had that long time, and with 2 fresh in peoples minds, how they respond to it accordingly.

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15 minutes ago, hw64 said:

Big review bump here we come?

The comps were already trending higher this couple of days, after these reviews I think there is only going to get higher and higher. There is also the RT embargo ahead so it will definitely give it another push.

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