The Box Office Buzz and Tracking Thread (December 2021 - July 2023)

[filmlover]

Vin looking to set that pre-sale record and rub it in Dwayne's face even if it's the last thing he does. 

[misterpepp]

On 1/11/2023 at 10:24 PM, datpepper said:

My go-to guy has given me a tentative Ant-Man 3 sale date of 1/16, in the evening.

 

Got another source to confirm. Tickets on sale Monday at 8pm EST.

[Porthos]

3 minutes ago, datpepper said:

 

Got another source to confirm. Tickets on sale Monday at 8pm EST.

 

That's the start (more or less) of the MNF game.  Or at least the programming block (kickoff being a bit later in the hour).

 

Which make me think.  Usually the promo/announcement happened at halftime, but because many theaters/ticket outfits had better things to do than sit around and manually flip a switch whenever the promo happened live, they just started selling tickets at the start of the game/8pm ET. 

 

Mind some did follow the rules and wait, but many/most/a lot jumped the gun (especially if their systems weren't set up for a live switch but were more tailored for an automated set time).

 

Any idea if this is the case or if it's more of a "Nope, 8pm ET is a good-to-go time".  If it's the later, Disney may still wait for an official announcement and make it sometime during the game.  On the other hand, they could put it in the pre-game show right before kickoff (8:15pm).  Say a new 30 sec ad or something like that?

[misterpepp]

5 minutes ago, Porthos said:

Any idea if this is the case or if it's more of a "Nope, 8pm ET is a good-to-go time". 

 

A major chain has it at precisely that time for sales to start. There's always the possibility other chains do something else, but I think this is pretty locked-in, especially since they seem to be devoting halftime to Mandalorian stuff.

[M37]

3 hours ago, CJohn said:

Who the hell is buying tickets to FX 100 days in advance?!

This is just a Universal thing: they like to put tickets on sale when the trailer is playing on another big opening (presumably AMWQ). They did the same thing for Nope when JWD opened, for an unnecessarily long presale window

 

So little sales are garnered from this strategy, and might even be counterproductive because you lose the hype of pre-sale launch closer to release (something Disney has figured out)

 

 

[katnisscinnaplex]

On 1/13/2023 at 7:42 AM, katnisscinnaplex said:

 

Movie	Day	Area	TC	Shows	New	Sold	Seats	% Sold
Knock at Cabin	T-20	Jax	5	16	0	15	2,739	0.55%
		Phx	4	10	0	14	1,554	0.90%
		Ral	5	14	1	22	2,228	0.99%
	Total		14	40	1	51	6,521	0.78%
Left Behind	T-13	Jax	4	4	2	24	453	5.30%
		Phx	5	5	0	24	830	2.89%
		Ral	5	5	6	41	530	7.74%
	Total		14	14	8	89	1,813	4.91%
Missing	T-6	Jax	5	19	0	12	1,590	0.75%
		Phx	4	9	4	13	1,687	0.77%
		Ral	3	7	1	4	739	0.54%
	Total		12	35	5	29	4,016	0.72%
Slime	T-6	Jax	5	11	0	23	1,092	2.11%
		Phx	4	6	0	17	892	1.91%
		Ral	6	11	1	21	1,593	1.32%
	Total		15	28	1	61	3,577	1.71%

 

Missing T-6 comps

 - Crawdads - .109x (218k)

 - Bullet Train - .091x (305k)

 - Lost City - .143x (357k)

 

Slime T-6 comps

 - JJK - missed

 - DBZ - .064x (276k)

 - One Piece - .121x (204k)

 

Left Behind T-13 comps

 - I Heard the Bells - .264x (204k)

 

Knock at the Cabin T-20 comps

 - Nope - .21x (1.34m)

 - M3GAN - 1.821x (5.01m)

Movie	Day	Area	TC	Shows	New	Sold	Seats	% Sold
80 for Brady	T-19	Jax	4	12	5	5	1,632	0.31%
		Phx	5	14	6	6	1,514	0.40%
		Ral	7	21	2	2	1,839	0.11%
	Total		16	47	13	13	4,985	0.26%
Brady (1/28)	T-14	Jax	2	2	2	2	365	0.55%
	Total		2	2	2	2	365	0.55%
Brady (1/31)	T-17	Jax	3	3	3	3	446	0.67%
		Phx	1	1	0	0	106	0.00%
		Ral	1	1	0	0	139	0.00%
	Total		5	5	3	3	691	0.43%
Brady (2/1)	T-18	Jax	3	3	0	0	446	0.00%
		Phx	1	1	0	0	106	0.00%
		Ral	1	1	0	0	73	0.00%
	Total		5	5	0	0	625	0.00%
Knock at Cabin	T-19	Jax	5	16	1	16	2,739	0.58%
		Phx	4	10	0	14	1,554	0.90%
		Ral	5	14	0	22	2,228	0.99%
	Total		14	40	1	52	6,521	0.80%
Left Behind	T-12	Jax	4	4	7	31	453	6.84%
		Phx	5	5	8	32	830	3.86%
		Ral	5	5	0	41	530	7.74%
	Total		14	14	15	104	1,813	5.74%
Missing	T-5	Jax	5	19	2	14	1,590	0.88%
		Phx	4	9	0	13	1,687	0.77%
		Ral	3	7	0	4	739	0.54%
	Total		12	35	2	31	4,016	0.77%
Slime	T-5	Jax	5	11	1	24	1,092	2.20%
		Phx	4	6	3	20	892	2.24%
		Ral	6	11	-2	19	1,593	1.19%
	Total		15	28	2	63	3,577	1.76%

 

Missing T-5 comps

 - Crawdads - .098x (196k)

 - Bullet Train - .093x (310k)

 - Lost City - .146x (364k)

 - Old - .574x (861k)

 - Fabelmans - 1.41x (562k)

 

Slime T-5 comps

 - JJK - missed

 - DBZ - .064x (276k)

 - One Piece - .115x (195k)

 

Left Behind T-12 comps

 - I Heard the Bells - .302x (234k)

 

80 for Brady T-19 comps

 - Easter Sunday - 1.857x (929k)

 

(Feels like I've been using ES as a comp for a lot of movies lately, but comps this far out are hard to come by)

 

Knock at the Cabin T-19 comps

 - Nope - missed

 - M3GAN - 1.857x (5.11m)

[charlie Jatinder]

3 hours ago, katnisscinnaplex said:

(Feels like I've been using ES as a comp for a lot of movies lately, but comps this far out are hard to come by)

yeah pretty useless film but quite useful comp for you.

[misterpepp]

On 1/12/2023 at 11:23 AM, datpepper said:

The Chosen will be back in theaters on Feb 3 with “The Chosen: Season Three Finale”, expect good numbers for that. Full week, full day showtimes. Tix on sale tomorrow.

 

The newest Sword Art Online movie also has tickets on sale starting tomorrow.

Maybe scratch the whole “full week” thing for Chosen Finale, seems like there’s only Thu and Fri times for it. Wasted opportunity, hope they expand it out.

[SnokesLegs]

11 hours ago, M37 said:

This is just a Universal thing: they like to put tickets on sale when the trailer is playing on another big opening (presumably AMWQ). They did the same thing for Nope when JWD opened, for an unnecessarily long presale window

 

So little sales are garnered from this strategy, and might even be counterproductive because you lose the hype of pre-sale launch closer to release (something Disney has figured out)

 

 

Didn’t they initially (before the Covid shutdown pushed it back) put Fast 9 tickets on sale something ridiculous like 6 months prior to release?

Edited January 14, 2023 by SnokesLegs

[M37]

11 minutes ago, SnokesLegs said:

Didn’t they initially (before the Covid shutdown pushed it back) put Fast 9 tickets on sale something ridiculous like 6 months prior to release?

Early Feb, I presume tied to a Super Bowl ad (which may be the case again here) 

[SnokesLegs]

2 hours ago, M37 said:

Early Feb, I presume tied to a Super Bowl ad (which may be the case again here) 

Insane. I can understand putting them on sale a couple of months early, especially for something like Star Wars or Endgame, but who’s seriously planning their Fast 10 viewing this far in advance? Universal trying to make Fast & Furious into some kind of Broadway experience is kind of hilarious.

[Porthos]

2 minutes ago, SnokesLegs said:

Insane. I can understand putting them on sale a couple of months early, especially for something like Star Wars or Endgame, but who’s seriously planning their Fast 10 viewing this far in advance? Universal trying to make Fast & Furious into some kind of Broadway experience is kind of hilarious.

 

I don't think they've put much thought into this beyond "Make Tickets Available When We Make A Major PR Move".  I.e: When we advertise the movie, let them know they can buy tickets.

 

Does it matter in the end?  Probably not.  Maybe at the margins one way or the other (say someone buys tickets then forgets about it and doesn't get around to cancelling it — still counts as a sale as far as Universal is concerned), but ultimately prob not too much.

[SnokesLegs]

4 minutes ago, Porthos said:

 

I don't think they've put much thought into this beyond "Make Tickets Available When We Make A Major PR Move".  I.e: When we advertise the movie, let them know they can buy tickets.

 

Does it matter in the end?  Probably not.  Maybe at the margins one way or the other (say someone buys tickets then forgets about it and doesn't get around to cancelling it — still counts as a sale as far as Universal is concerned), but ultimately prob not too much.

It just feels a bit pointless this far out, and surely it leaves them with one less PR move for closer to release as they’ve already used up their big “tickets on sale now” announcement move. Considering the F&F series seems to be waning in popularity in the US, all that’s going to happen here is a lot of embarrassingly empty looking screens until closer to release. Like you say it probably won’t mean anything in the long run as they’ll inevitably fill up closer to OW, but it just seems unnecessary.

[Joyous Legion]

10 minutes ago, Porthos said:

say someone buys tickets then forgets about it and doesn't get around to cancelling it — still counts as a sale as far as Universal is concerned

God tier tactic

[GOGODanca]

The two extremes of universal fascinate me, on one hand they open pre sales ludicrously early and on the other hand they toss like 90% of their movies onto streaming after just 17 days

[Menor the Destroyer]

1 hour ago, SnokesLegs said:

Insane. I can understand putting them on sale a couple of months early, especially for something like Star Wars or Endgame, but who’s seriously planning their Fast 10 viewing this far in advance? Universal trying to make Fast & Furious into some kind of Broadway experience is kind of hilarious.

From what I remember F9 sales weren't awful the first day last time they did this.

[Porthos]

4 minutes ago, Menor Reborn said:

From what I remember F9 sales weren't awful the first day last time they did this.

 

Were surprisingly cromulent.  Can check back in the old thread starting here, more or less (two sep links).  

Edited January 14, 2023 by Porthos

[Verrows]

Bear in mind Fast X is also releasing a month earlier than Fast 9 in May. Still a ridiculously long presale window if tickets so indeed drop on super bowl Sunday though.

 

Edited January 15, 2023 by Verrows

[marveldcfox]

I want Fast 10 to do well enough for Louis Letterier sake. Couldn't care less about the cast.

[Porthos]

OFF TOPIC, BUT....

 

WHAT A GAME!!!! 

 

(eta: meant to put this in the current WE thread but I didn't realize what tab I was on - whoops!!!)

Edited January 15, 2023 by Porthos