The Box Office Buzz and Tracking Thread (December 2021 - July 2023)

[GOGODanca]

So Cinemark and AMC both had their best post pandemic single days from Mario, even though NWH had 3 days that were all > Mario Saturday, so was that movie making all its money at Regal and Harkins and Star Cinema Grill?

[charlie Jatinder]

Mario isn’t the only film playing 

 

Cineplex in Canada had its biggest FRI ever.

[DisposedData]

This explains why so many theaters were reporting that crowds were the biggest they had ever seen since Endgame

[Brainbug]

26 minutes ago, WorkingonaName said:

This is so sad Alexia play "Fallen Kingdom" By CaptainSparklez 

 

GOTG Vol 3 would wish to perform like Fallen Kingdom at this point

[BoxOfficeFangrl]

12 minutes ago, GOGODanca said:

So Cinemark and AMC both had their best post pandemic single days from Mario, even though NWH had 3 days that were all > Mario Saturday, so was that movie making all its money at Regal and Harkins and Star Cinema Grill?

• Mario sold a lot of children's matinee tickets, in 2D those are especially cheap.
• Movies 2-5 were much stronger this week vs No Way Home's opening weekend.

 

Yikes to the Guardians 3 presales.

Edited April 10, 2023 by BoxOfficeFangrl

[Issac Newton]

6 minutes ago, DisposedData said:

This explains why so many theaters were reporting that crowds were the biggest they had ever seen since Endgame

Just realised out that Sony's "Spider-Man: No Way Home" wasn't that big.... (⁠☉⁠｡⁠☉⁠)⁠!

[keysersoze123]

2 minutes ago, BoxOfficeFangrl said:

• Mario sold a lot of children's matinee tickets, in 2D those are especially cheap.
• Movies 2-5 were much stronger this week vs No Way Home's opening weekend.

 

Yikes to the Guardians 3 presales.

We tracked whole chain. The biggest mario date(850k ish) on saturday did not come close to No Way Home friday(1.05 million).

 

@charlie Jatinder can also corroborate. 

[keysersoze123]

9 minutes ago, charlie Jatinder said:

Mario isn’t the only film playing 

 

Cineplex in Canada had its biggest FRI ever.

That makes better sense if its overall BO for the day not just Mario. Then its possible saturday would be bigger than NWH saturday. 

[TwoMisfits]

A reason to not think GOTG3 will reverse its worrying trend.

 

I took a gander at GOTG2's OW audience demos...and wouldn't you say those demos are now most likely to either be D+ subscribers (hi me), be folks who dropped the MCU after endgame, or be folks that have just stopped going to movies overall?

 

Here's GOTG2's OW demo from Deadline - now compare it to Mario's this weekend...and get a little worried...Latinos are a STRONG movie going demo now, and they were definitely under-indexed even for GOTG2...at least OW...

 

"PostTrak updates their audience polls throughout the weekend and GOTG2 is still strong among older men and women over 25 with 32% and 26%, respectively. Guys under 25 rep 25% of all moviegoers, while females of that age are at 18%. All this means is that Marvel fans are aging up, and that those who were under 25 when the first movie opened crossed over. Strong positive reactions among all four demos with M25+ (94%), M25- (93%),  F25+ (91%) and F25- (88%). Disney shows that 72% adults came out for GOTG2, 19% families, and 9% teens. Fifty-four percent of all GOTG moviegoers were Caucasian, 19% Hispanic, 12% African American and 9% Asian. Imax hubs delivered $13M of GOTG2‘s weekend stateside with the large format exhibitor ranking in seven of the sequel’s top 10 locations."

 

https://deadline.com/2017/05/guardians-of-the-galaxy-vol-2-box-office-opening-summer-season-kickoff-1202084714/

[interiorgatordecorator]

12 minutes ago, keysersoze123 said:

That makes better sense if its overall BO for the day not just Mario. Then its possible saturday would be bigger than NWH saturday. 

 

did you know people are now calling you key?

I used to think your username was keyser-zone (misspelled version of geyser-zone); just remembered the usual suspects was a thing

 

Edited April 10, 2023 by interiorgatordecorator

[JustLurking]

59 minutes ago, keysersoze123 said:

Guardians of the Galaxy: Vol 3

MTC1 Wed - 3291/17472 152550.00 58 shows

MTC1 Thursday - 85458/1139416 1537595.20 6981 shows +1062

MTC1 Friday - 43683/1265855 808565.59 6854 shows +1396

 

Sunday's sales normally suck but these are levels I have not see for past 4 MCU sequels. Let us see if it recovers on Monday. 

 

jfc man. I know we have discussed all possible reasons ad nauseam but to see gotg3 feel so hopeless is crazy. Just feels like the saga deserves a better sendoff than this even with all that's going on in the MCU. I'm flabbergasted at how bad things are going. Hopefully it recovers a bit..

[keysersoze123]

Just now, interiorgatordecorator said:

 

did you know people are now calling you key?

I used to think your username was keyser-zone

 

[XXRDJisDoctorDoom]

Moderation

 

I’m seeing a lot of comments in this thread that have nothing to do with tracking. The tracking thread is one of the few places on this site that’s mostly free of pointless meandering and we’re gonna keep it that way. Take these discussion topics to the right places or cease them all together.

[Menor the Destroyer]

We have seen holidays deflate things in the past, so not too worried about yesterday's pace drop for GOTG3. But the presales in general suck, which is the bigger issue. 

[Porthos]

----edited out after seeing mod post — will take it to the Disney thread----

Edited April 10, 2023 by Porthos

[keysersoze123]

Looking at this week's release. 

MTC1 previews

Renfield - 7343/112846 103653.71 916 shows

Suzume - 9852/125213 164298.84 850 shows

 

Suzume will be frontloaded. So I expect Renfield to have bigger previews/OW. 

[The Wild Eric]

Quorum Updates

Mafia Mamma T-4: 27.36% Awareness, 5.43 Interest

Big George Foreman T-18: 31.69%, 5.54

The Haunted Mansion T-109: 32.85%, 5.84

Migration T-256: 11.98%, 4.6

 

The Pope's Exorcist T-4: 33.62% Awareness, 5.51 Interest

Final Awareness: 39% chance of 10M

Final Interest: 70% chance of 10M

Horror Awareness: 57% chance of 10M

Horror Interest: 75% chance of 10M

 

Renfield T-4: 35.99% Awareness, 5.59 Interest

Final Awareness: 39% chance of 10M

Final Interest: 70% chance of 10M

Horror Awareness: 57% chance of 10M

Horror Interest: 75% chance of 10M

 

The Covenant T-11: 28.66% Awareness, 5.54 Interest

Final Awareness: 18% chance of 10M

Final Interest: 70% chance of 10M

Original - Low Awareness: 22% chance of 10M

Original - Low Interest: 50% chance of 10M

 

The Boogeyman T-53: 28.92% Awareness, 5.87 Interest

T-60 Awareness: 59% chance of 10M

T-60 Interest: 76% chance of 10M

Horror Awareness: 71% chance of 10M

Horror Interest: 100% chance of 10M

 

The Flash T-67: 48.24% Awareness, 6.12 Interest

T-60 Awareness: 50% chance of 60M, 40% chance of 70M, 20% chance of 90M, 10% chance of 100M

T-60 Interest: 70% chance of 70M, 60% chance of 100M

DC/MCU Awareness: 67% chance of 60M, 33% chance of 90M

DC/MCU Interest: 100% chance of 100M

[keysersoze123]

On 4/8/2023 at 3:54 PM, keysersoze123 said:

MTC2 Thursday - 44720/587157 643421.77 3735 shows

 

Roughly day and half of presales. 

GOTG Vol3 MTC2 Thursday - 47153/587654 677864.01 3735 shows

 

2 days of data

Edited April 10, 2023 by keysersoze123

[Inceptionzq]

On 4/4/2023 at 5:55 PM, Inceptionzq said:

Guardians of the Galaxy Vol. 3 Denver Previews

AMC Westminster 24

Total

426

4344

9.81%

AMC Highlands Ranch 24

Total

262

3222

8.13%

 

SEATS SOLD	SOLD PAST DAY	TOTAL SEATS	PERCENT SOLD	THEATERS	SHOWINGS
1398	319	34518	4.05%	14	224

 

AMCs sold	1117
Cinemarks sold	125
Regals sold	67
Harkins sold	89

 

0.826x Ant-Man 3 T-30 (14.44M)

0.656x Black Panther WF Day 2 (18.37M)

0.435x Thor L&T Day 2 (12.61M)

Guardians of the Galaxy Vol. 3 Denver Previews

AMC Westminster 24

Total

493

4344

11.35%

AMC Highlands Ranch 24

Total

336

3222

10.43%

 

SEATS SOLD	SOLD PAST 6 DAYS	TOTAL SEATS	PERCENT SOLD	THEATERS	SHOWINGS
1799	401	34518	5.21%	14	224

 

AMCs sold	1362
Cinemarks sold	188
Regals sold	116
Harkins sold	133

 

0.719x Ant-Man 3 T-24 (12.59M)

0.578x Black Panther WF T-24 (16.19M)

[Inceptionzq]

On 4/8/2023 at 9:46 AM, Inceptionzq said:

Guardians of the Galaxy Vol 3 Megaplex

 

T-27 Thursday(110 showings): 1423(+86)/30691

 

T-28 Friday(176 showings): 862(+83)/50446

 

T-29 Saturday(177 showings): 537(+36)/49428

 

T-30 Sunday(176 showings): 186(+28)/49811

 

Data is from yesterday evening

Guardians of the Galaxy Vol 3 Megaplex [+3 days of sales]

 

T-24 Thursday(110 showings): 1596(+173)/30691

0.784x Ant-Man 3 T-24 (13.72M)

 

T-25 Friday(176 showings): 966(+104)/50446

0.819x Ant-Man 3 T-25 (23.70M)

 

T-26 Saturday(177 showings): 635(+98)/49428

0.711x Ant-Man 3 T-26 (24.11M)

 

T-27 Sunday(176 showings): 238(+52)/49811

0.956x Ant-Man 3 T-27 (24.64M)