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Shawn Robbins

The Box Office Buzz, Tracking, and Pre-Sale Thread

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From a pure studio/exhibitor standpoint, I don't think there's any downside to opening presales as early as possible if you're certain your movie is going to be sticking to that date. I suspect there is something like a "forgotten gym membership" motivation where they hope they can get a bit of extra coin from people who buy tickets again because they forgot they already did weeks ago

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Posted (edited)
42 minutes ago, keysersoze123 said:

Captain Marvel had very strong sales on its OD despite early start. So OD is all about fans. It does not matter if you start 2 weeks before or 9 weeks. They will still book. So it would be interesting to compare OD sales not only with CM for @Porthos but also the big openers in 2022/23 period from MTC perspective. 

 

1) DS2 - 230k ish

2) Thor 4 - 136k ish

3) Wakanda - 110k

4) Ant 3 - 88K

5) Guardians 3 - 70k ish. 

 

I wonder where Deadpool 3 will land. Anything is fine as long as it does pull in a Marvels 🙂

 

Would Disney also go for any early shows? Like the trilogy shows and many others. 

God damn, the fact that a solo movie of a B-list character did THIS well is fucking mind blowing. May 2022 truly was the absolute peak of the MCU, don't think anything will ever top it. 

Edited by HummingLemon496
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37 minutes ago, Porthos said:

 

Only reason to expect any sort of crashes is because of the rickety infrastructure for Fandango. 👍

(it's actually not having enough server capacity being booked ahead of time + quality of webpage design, but I ain't feeling particularly charitable toward Fandango lately)

I was referring to the AMC waiting line type stuff but I guess that's also true

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1 hour ago, Porthos said:

 

1175ad6a-f0a5-4da4-b33f-a65c8de17820_tex

 

==========

 

Eh.  Probably be fine.  Have to tell you though, two months worth of DISCOURSE around any movie's pre-sales is enough to drive someone mad.  MAD I SAY!!!! 


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1 hour ago, Porthos said:

 

 

 

...

 

Whoever the hell in Burbank who thought this was a great idea needs a real stern talking to.

You got my vote to go to Burbank and give them said talking to! ;)

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1 hour ago, keysersoze123 said:

Captain Marvel had very strong sales on its OD despite early start. So OD is all about fans. It does not matter if you start 2 weeks before or 9 weeks. They will still book. So it would be interesting to compare OD sales not only with CM for @Porthos but also the big openers in 2022/23 period from MTC perspective. 

 

1) DS2 - 230k ish

2) Thor 4 - 136k ish

3) Wakanda - 110k

4) Ant 3 - 88K

5) Guardians 3 - 70k ish. 

 

I wonder where Deadpool 3 will land. Anything is fine as long as it does pull in a Marvels 🙂

 

Would Disney also go for any early shows? Like the trilogy shows and many others. 

DS2 doing over double BP2 and only barely out opening it is very funny even when you take into account sales patterns 

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47 minutes ago, Flip said:

DS2 doing over double BP2 and only barely out opening it is very funny even when you take into account sales patterns 

This is just for thursday previews. Wakanda opened on veterans day weekend and so its internal multi was way higher than DS2 or Thor 4. Previews wise DS2 comfortably beat wakanda. 

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22 hours ago, TheFlatLannister said:

FLORIDA 

 

FURIOSA

 

Thursday 

 

T-7

SHOWINGS

SEATS SOLD

TOTAL SEATS

PERCENT SOLD

497

2570

94881

2.7%

*numbers taken as of 6:00PM EST

SEATS SOLD SINCE YESTERDAY

193

 

SHOWINGS ADDED SINCE YESTERDAY

0

 

COMPS

T-7

(1.516x) of Civil War $4.40M

(0.391x) of Dune 2 $3.64M
(1.117x)
 of Planet Apes $5.59M

Comps average: $4.54M

FLORIDA 

 

FURIOSA

 

Thursday 

 

T-6

SHOWINGS

SEATS SOLD

TOTAL SEATS

PERCENT SOLD

497

2691

94881

2.8%

*numbers taken as of 6:00PM EST

SEATS SOLD SINCE YESTERDAY

121

 

SHOWINGS ADDED SINCE YESTERDAY

0

 

COMPS

T-6

(1.459x) of Civil War $4.23M

(0.387x) of Dune 2 $3.60M
(1.006x)
 of Planet Apes $5.03M

Comps average: $4.29M

 

First meh day since presales started 

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Posted (edited)

Southeast Wisconsin Marcus Theaters Tracking - 5/17/24 - 4 Theaters used (North Shore, Menominee Falls, Brookfield Square, Majestic Cinema

 

Furiosa: A Mad Max Saga    5/23/24    T-6 days til previews, 8 screens (2 per theater), 20 showings (12 PLF/8 2D)   

61 tickets sold (15 - North Shore, 4 at Menominee Falls, 7 at Brookfield Square, 35 at Majestic Cinema) (8 in 2D/53 in PLF)

  • Pretty solid I guess for Furiosa. Seems that most of it's business is in the Marcus Theaters in Mequon/Waukesha so not really expecting much a diverse showing but there seems to be a fanbase around it. Feel good in everyone's 4.5-5M previews range.


The Garfield Movie    5/23/24    T-6 days til previews, 5 screens (1 per theater but Brookfield Square), 16 showings (12 2D/4 3D)

12 tickets sold (4 at Menominee Falls, 8 at Majestic Cinema) (8 2D/4 3D)   

  • Meh, kids animation doesn't really make much notion until the Monday for release and Garfield seems indicative of that. Did not do Early Access as I think only Majestic is doing it in the four theaters I am sampling. Thinking the 1.5-2M previews range folks were spitting out makes sense. Nothing screams breakout though and the fact it's getting one screen, maybe two at most for previews makes me feel like OW might be similar to IF.


Bad Boys: Ride or Die    6/6/24    T-20 days til previews, 10 screens (2 at North Shore and Majestic Cinema, 3 at Brookfield Square and Menominee Falls), 29 showings (15 PLF/14 2D)

22 tickets sold (0 at North Shore, 11 at Menominee Falls, 4 at Brookfield Square, 7 at Majestic Cinema) (9 in 2D/13 PLF) 

  • Again, another solid start-ish. Menominee being the key driver is what I was expecting as out of all the four in this group, I expect Bad Boys to be the most diverse. Can't really predict much on previews but I am feeling confident in the 55-60m OW range for the past few weeks.


Inside Out 2    6/13/24    T-27 days til previews, 12 screens (3 at North Shore, 4 at Menominee Falls and Majestic Cinema, 1 at Brookfield Square), 35 showings (14 PLF 2D/6 PLF 3D/15 2D)

8 tickets sold (2 at Menominee Falls and 6 at Majestic Cinema) (2 in 2D/6 in PLF) 

  • Seems IO2 is playing more like a kid's animation than a family event in start of presales. However, it is pretty solid for what it is. Do think there is definite potential for this pulling a Minions 2/Kung Fu Panda 4 on the lead up for presales and blowing up provided marketing stays strong and reviews are at least in the 80s range on RT. Do not have comparisons for anything but I like that Majestic is healthy and it about 66% of Garfield T-6. Thinking anywhere from 75m-100m OW rn but can change as we go along.
Edited by YM!
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On 5/8/2024 at 9:56 PM, TheFlatLannister said:

FLORIDA 

 

THE GARFIELD MOVIE

 

Thursday 

 

T-15 

SHOWINGS

SEATS SOLD

TOTAL SEATS

PERCENT SOLD

443

722

81975

1.5%

*numbers taken as of 6:00PM EST

SEATS SOLD SINCE YESTERDAY

0

 

SHOWINGS ADDED SINCE YESTERDAY

0

 

COMPS

T-15

(0.563x) of Kung Fu Panda 4 $2.14M

Comps average: $2.14M

FLORIDA 

 

THE GARFIELD MOVIE

 

Thursday 

 

T-6

SHOWINGS

SEATS SOLD

TOTAL SEATS

PERCENT SOLD

456

889

84459

1.1%

*numbers taken as of 10:00PM EST

SEATS SOLD SINCE YESTERDAY

N/A

 

SHOWINGS ADDED SINCE YESTERDAY

13

 

COMPS

T-6

(0.574x) of Kung Fu Panda 4 $2.18M

Comps average: $2.18M

 

Not much movement at all in the past week. Probably heading to $2M+

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4 hours ago, keysersoze123 said:

This is just for thursday previews. Wakanda opened on veterans day weekend and so its internal multi was way higher than DS2 or Thor 4. Previews wise DS2 comfortably beat wakanda. 

What's really crazy is how GOTG 3 and DS2 ended within 10% (ish) of each other in total DOM despite DS2 more than tripling GOTG 3's initial sales 

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Posted (edited)
3 hours ago, YM! said:

Southeast Wisconsin Marcus Theaters Tracking - 5/17/24 - 4 Theaters used (North Shore, Menominee Falls, Brookfield Square, Majestic Cinema

 

Furiosa: A Mad Max Saga    5/23/24    T-6 days til previews, 8 screens (2 per theater), 20 showings (12 PLF/8 2D)   

61 tickets sold (15 - North Shore, 4 at Menominee Falls, 7 at Brookfield Square, 35 at Majestic Cinema) (8 in 2D/53 in PLF)

  • Pretty solid I guess for Furiosa. Seems that most of it's business is in the Marcus Theaters in Mequon/Waukesha so not really expecting much a diverse showing but there seems to be a fanbase around it. Feel good in everyone's 4.5-5M previews range.


The Garfield Movie    5/23/24    T-6 days til previews, 5 screens (1 per theater but Brookfield Square), 16 showings (12 2D/4 3D)

12 tickets sold (4 at Menominee Falls, 8 at Majestic Cinema) (8 2D/4 3D)   

  • Meh, kids animation doesn't really make much notion until the Monday for release and Garfield seems indicative of that. Did not do Early Access as I think only Majestic is doing it in the four theaters I am sampling. Thinking the 1.5-2M previews range folks were spitting out makes sense. Nothing screams breakout though and the fact it's getting one screen, maybe two at most for previews makes me feel like OW might be similar to IF.


Bad Boys: Ride or Die    6/6/24    T-20 days til previews, 10 screens (2 at North Shore and Majestic Cinema, 3 at Brookfield Square and Menominee Falls), 29 showings (15 PLF/14 2D)

22 tickets sold (0 at North Shore, 11 at Menominee Falls, 4 at Brookfield Square, 7 at Majestic Cinema) (9 in 2D/13 PLF) 

  • Again, another solid start-ish. Menominee being the key driver is what I was expecting as out of all the four in this group, I expect Bad Boys to be the most diverse. Can't really predict much on previews but I am feeling confident in the 55-60m OW range for the past few weeks.


Inside Out 2    6/13/24    T-27 days til previews, 12 screens (3 at North Shore, 4 at Menominee Falls and Majestic Cinema, 1 at Brookfield Square), 35 showings (14 PLF 2D/6 PLF 3D/15 2D)

8 tickets sold (2 at Menominee Falls and 6 at Majestic Cinema) (2 in 2D/6 in PLF) 

  • Seems IO2 is playing more like a kid's animation than a family event in start of presales. However, it is pretty solid for what it is. Do think there is definite potential for this pulling a Minions 2/Kung Fu Panda 4 on the lead up for presales and blowing up provided marketing stays strong and reviews are at least in the 80s range on RT. Do not have comparisons for anything but I like that Majestic is healthy and it about 66% of Garfield T-6. Thinking anywhere from 75m-100m OW rn but can change as we go along.

The Garfield Movie  - Lazy Sunday Early Access -  5/19/24    T-1 days til previews, 1 theater (Brookfield Square)

 

23 seats sold - all 2D. The combined previews total for Garfield is 35 tickets, which is pretty solid. Still thinking around 2-2.75m previews with EA as while not as widespread, the showings seem like they’re filling up nicely. Think Garfield does about the same as IF though OW as due to the likely lower ATP Keyser hinted at iirc and seemingly little screen space with no PLFs.
 

 

Edited by YM!
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Posted (edited)
On 5/13/2024 at 8:27 PM, keysersoze123 said:

Garfield MTC1

Early Shows - 7402/10927 99325.64 138 shows

Previews - 3301/316926 46600.65 1987 shows

 

Early shows are regular digital shows at 1PM this sunday. So ATP will be very low. I think 500k ish at best. Preview let us see how things go in the final week. Presales at this point are almost non existent. 

 

@charlie Jatinder

 

On 5/14/2024 at 8:38 AM, keysersoze123 said:

Garfield MTC1 Friday - 3532/441017 49878.14 2731 shows

 

Meh. We have to wait until next week to gauge where its going to finish. It has very low ATP as well and actual would be even lower as its going to see tons of kids tickets. 

 

Garfield MTC1

Early Shows(5-19) - 8274/11208 110331.96 140 shows

Previews(T-6) - 4513/324000 63742.17 2034 shows

Friday - 4840/461745 68764.18 2893 shows

 

4 days later.  Almost no pace so far. Sunday shows are near sellout and so limited growth. Probably close to 300K (500K) considering low ATP and its 1PM show. Previews are like 35% of Panda 4 and Friday is under 1/3rd. That said this will under index in MTC1 as Panda also did that. Still struggling to see this as a breakout. 

 

Looking at the current state, it looks like half of IF as well !!! Of course that had Reynolds and did not finish that great. 

Edited by keysersoze123
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