The Box Office Buzz, Tracking, and Pre-Sale Thread

[abracadabra1998]

23 hours ago, abracadabra1998 said:

 

Minneapolis-St. Paul Area Previews:

 

The Beekeeper (T-4):

Day: T-4	Shows	New	Sold	Seats	% Sold
Totals: 15 theaters	59	30	99	9405	1.05

 

Type of tix:		Total:	New:	Percentage:
PLFs:		49	17	49.49
MTC1:		78	21	78.79
Marcus:		8	2	8.08
Alamo:		0	0	0
Other chains:		13	7	13.13

 

Comps:

0.88x The Equalizer 3: $3.33 Million

1.48x Expend4bles: $1.11 Million

 

Average: $2.22 Million

 

Again, thinking closer to Expend4bles than Equalizer at the moment.

 

Minneapolis-St. Paul Area Previews:

 

The Beekeeper (T-3):

Day: T-3	Shows	New	Sold	Seats	% Sold
Totals: 16 theaters	62	23	122	9974	1.22

 

Type of tix:		Total:	New:	Percentage:
PLFs:		61	12	50
MTC1:		93	15	76.23
Marcus:		12	4	9.84
Alamo:		0	0	0
Other chains:		17	4	13.93

 

Comps:

0.83x The Equalizer 3: $3.15 Million

1.53x Expend4bles: $1.14 Million

0.24x Aquaman and the Lost Kingdom: $1.09 Million

 

Average: $1.79 Million

 

Added the Aquaman comp since this seems to be targeting a somewhat similar audience of over-25 males. Meh pace for sure, and it's overindexing a ton at MTC1 compared to something like Aquaman.

[abracadabra1998]

23 hours ago, abracadabra1998 said:

 

Minneapolis-St. Paul Area Previews:

 

Mean Girls (T-4):

Day: T-4, T-3	Shows	New	Sold	Seats	% Sold
Thursday: 17 theaters	43	112	331	6880	4.81
Wednesday Jan 10 EA: 6 theaters	6	87	324	1325	24.45
TOTALS:	49	199	655	8205	7.98

 

Type of tix:*		Total:	New:	Percentage:
PLFs:		118	118	35.65
MTC1:		152	152	45.92
Marcus:		37	37	11.18
Alamo:		25	25	7.55
Other chains:		117	117	35.35

*Chart for Thursday preview tickets only

 

Thursday comps:

0.9x Wonka: $3.17 Million

0.31x Hunger Games BoSS: $1.81 Million

0.0838x Barbie: $1.78 Million

0.75x Don't Worry Darling: $2.33 Million

 

Average: $2.27 Million

 

EA comps:

0.55x Trolls EA: $640k

1.62x Wish EA: $810k

0.57x MI7 EA: $1.13 Million

 

Average: $860K

 

Still seeing $3 Million combined EA + previews here, but I am wondering if this will behave more like HG/Barbie or Wonka. I think DWD is the best comp here, since this won't be as family walk-ups strong as Wonka.

 

Minneapolis-St. Paul Area Previews:

 

Mean Girls (T-3):

Day: T-3, T-2	Shows	New	Sold	Seats	% Sold
Thursday: 18 theaters	48	125	456	7637	5.97
Wednesday Jan 10 EA: 6 theaters	6	47	371	1325	28
TOTALS:	54	172	827	8962	9.23

 

Type of tix:*		Total:	New:	Percentage:
PLFs:		183	65	40.13
MTC1:		204	52	44.74
Marcus:		60	23	13.16
Alamo:		34	9	7.46
Other chains:		158	41	34.65

*Chart for Thursday preview tickets only

 

Thursday comps:

1.05x Wonka: $3.67 Million

0.37x Hunger Games BoSS: $2.11 Million

0.0894x Barbie: $1.89 Million

0.82x Don't Worry Darling: $2.53 Million

 

Average: $2.55 Million

 

EA comps:

0.45x Trolls EA: $525k

1.55x Wish EA: $775k

0.6x MI7 EA: $1.19 Million

 

Average: $830K

 

REALLY good day for Thursday previews, Wednesday EA pace is worse but there are starting to be real constraint issues in a couple of the higher selling theaters so not too surprising. Again, huge regional variance for EA tracking so I don't trust my numbers a ton without knowing how the number of showings compares to other regions. Really positive growth for previews though!

[Flip]

5 hours ago, keysersoze123 said:

Double digits previews or OW. 1st one sounds too high and 2nd one is too low. I would say par for this movie should be 20m OW. 

OW lol, double digit previews is like big franchise level. 20m OW seems like a good bet

[emoviefan]

4 minutes ago, Flip said:

OW lol, double digit previews is like big franchise level. 20m OW seems like a good bet

I hope  I am wrong but this movie  is feeling like  more and more of a dump job. Why they just didn't dump it on Apple + is a mystery. I guess Universal was willing to pony up money to distribute and needed a movie to fill up the barren Jan/Feb schedule. Once again I hope I am wrong and it can still surprise.

[abracadabra1998]

Minneapolis-St. Paul Area Previews:

 

Argylle (T-24, Day 1, taken at 10:30 PM):

Day: T-24	Shows	New Seats	Sold	Seats	% Sold
Totals: 16 theaters	40	39	39	7542	0.52

 

Day 1 Comps:

0.83x Wonka: $2.9 Million

0.81x Napoleon: $2.44 Million

1.03x The Creator: $1.64 Million

 

Overall really not a bad Day 1, there is some initial interest there for sure. Obviously the comps aren't super helpful at this point but just wanted to show where initial interest was for comparison sake. We'll see where it goes from here, rooting for this one!

[dallas]

Mean Girls

 

Thursday Previews

 

T-3

119 tickets sold (+35)

 

(0.957x) of Wonka - $3.35M

 

Overall, really good pace for this film. If it keeps this pace, I can see this landing in the $30M range. 

[dallas]

The Beekeeper

 

Thursday Previews

 

T-3

20 tickets sold (+5)

 

(0.122x) of Aquaman 2 - $549,000

 

Not a terrible pace. These aren't great numbers or anything but this has been consistently rising for days now, can see this hitting in the $1M range for previews, possibly $10M range for the entire weekend. And of course IMAX sales are good so the ATP will likely benefit from that. $1.2M +/- $0.3M for the final preview gross sounds right to me. 

[dallas]

1 hour ago, abracadabra1998 said:

Minneapolis-St. Paul Area Previews:

 

Argylle (T-24, Day 1, taken at 10:30 PM):

Day: T-24	Shows	New Seats	Sold	Seats	% Sold
Totals: 16 theaters	40	39	39	7542	0.52

 

Day 1 Comps:

0.83x Wonka: $2.9 Million

0.81x Napoleon: $2.44 Million

1.03x The Creator: $1.64 Million

 

Overall really not a bad Day 1, there is some initial interest there for sure. Obviously the comps aren't super helpful at this point but just wanted to show where initial interest was for comparison sake. We'll see where it goes from here, rooting for this one!

Not bad. Quite excited for this one actually. Big fan of Vaughn's work so I hope he'll deliver with this. Unfortunately this hasn't sold anything near me, but no worries because in my area ticket rushes don't typically begin until at least two weeks out. 

[keysersoze123]

On 1/7/2024 at 10:00 PM, keysersoze123 said:

Mean Girls MTC1

Wednesday - 12892/22844 278618.08 125 shows +974

Previews(T-4) - 15499/226676 252671.61 1270 shows +2271

Friday - 24295/385871 386541.29 2081 shows +4991

 

Its definitely amping up. As I said yesterday. Friday pace is confirming its going to have a good IM. 

Mean Girls MTC1

Wednesday - 14143/22821 303907.57 125 shows +2251

Previews(T-3) - 19692/270811 320234.64 1560 shows +4193

Friday - 31868/466819 505350.28 2591 shows +7573

 

I would say it was a good day. It should hit 3m previews without taking into account whatever it will do on Wednesday. 

[emoviefan]

1 hour ago, abracadabra1998 said:

Minneapolis-St. Paul Area Previews:

 

Argylle (T-24, Day 1, taken at 10:30 PM):

Day: T-24	Shows	New Seats	Sold	Seats	% Sold
Totals: 16 theaters	40	39	39	7542	0.52

 

Day 1 Comps:

0.83x Wonka: $2.9 Million

0.81x Napoleon: $2.44 Million

1.03x The Creator: $1.64 Million

 

Overall really not a bad Day 1, there is some initial interest there for sure. Obviously the comps aren't super helpful at this point but just wanted to show where initial interest was for comparison sake. We'll see where it goes from here, rooting for this one!

Not too bad. Maybe the coy secretive marketing is working after all. Fingers crossed. 

[Porthos]

Quick and Dirty Mean Girls Sacramento Report [T-3]

1032/10596 (9.74% sold) [+155 tickets] 72 showtimes [EA: 494 | Stan: 538] [+48 | +107] 

 

EA: 494/1017        [48.57% sold]

Stan: 538/9579   [5.62% sold]

 

078899x BOSS at T-3       [4.54m] 
1.19444x Wonka at T-3     [4.18m]
0.15701x Barbie at T-3      [3.50m]

 

In a bit of a hurry tonight so only the three comps.  Not in love with using Barbie as a comp for myriad reasons, but threw it in at the last second since the other two were pretty high.  Probably have a few others I could pull but I'll think it over before tomorrow's report.  Maybe.

 

Either way, doing really well here locally.  Time will tell if it's a case of over-performance or not.

 

NB:::  Locally MTC2 is pretty much going ALL IN with Mean Girls and its PLF screens (as opposed to others going with the Beekeeper), so take that for what one will. 

[vafrow]

Mean Girls, T-3, Western GTA (Southern Ontario), Thursday Previews and Wednesday EA

 

 

Theatres: 5

Total Sales: 118

New Sales since last update: na

Growth: na

Showtimes: 12

Radius 19km

Theatres tracked MTC4

 

Early Access (T-2)

Theatres/Showtimes: 2

Total Sales: 85

Increase: na

Growth: na

 

Thursday Previews comps

2.26x The Color Purple

1.31x Wonka for $4.6M

 

I thought I'd track the final days of Mean Girls as it's doing a lot better than I thought. I lack good comps, but it's doing much better than The Color Purple, which didn't do well up here at all. It's doubling sales with a Thursday preview vs a Christmas Day opening, while also having almost robust early access sales. I didn't bother putting a dollar figure there due to how unrealistic it is. Wonka is at least a number you can wrap your head around, even if also unrealistic.

 

It's worth noting that sales are uneven among theatres. Small sample is probably skewing data, with a lot of tickets seeming to be somewhat larger group sales.

 

[el sid]

The Beekeeper, counted yesterday for Friday:

NY (AMC Fresh Meadows 7): 91 (5 showtimes)
Miami (AMC Sunset Place 24): 19 (6 showtimes)
Grand Rapids (AMC Grand Rapids 18): 3 (3 showtimes)
Austin (AMC Lakeline 9): no showtimes
Tempe/Phoenix (AMC Centerpoint 11): 1 (3 showtimes)
San Francisco (AMC Metreon 16): 12 (5 showtimes)
LA (AMC Universal): 28 (5 showtimes)

 

Total tickets sold in 6 theaters: 154.

Comps (all four films counted on Monday of the release week for Friday): Expend4bles (2.35M true Friday) had 135 sold tickets,
Plane (2.565M) had 83,
Meg 2 (8.8M) had 263

and The Equalizer 3 (9.3M) had 307 sold tickets.
Operation Fortune (780k) had on Wednesday (= 2 days left for The Beekeeper) 98 sold tickets.

Average (without OF): 4.35M true Friday for The Beekeeper.

Not that bad. But as I said, the film needs good walk-ups.

[TwoMisfits]

Since it's the 1st real opens after Xmas, I figured I'd update my locals set.  In a shock to me, but maybe it shouldn't be, The Color Purple did not survive, even for MLK weekend, at my PLF...wow, just wow...here's the full set...

 

1st local PLF 14 set 

 

NEW 

Mean Girls - 2 screens - 1 PLF, 1 not - no change from presales

The Beekeeper - 2 screens - 1 PLF, 1 not - no change from presales

The Book of Clarence - 1 screen - no change from presales

Gunter Kanaam - 1 screen

 

RETURNING

Wonka - 1 screen

Aquaman - 1 screen

Migration - 1 screen

American Fiction - 1 screen

Night Swim - 1 screen

Anyone but You - 1 screen

The Boys in the Boat - 1 screen

Iron Claw - .5 screen

Godzilla - .5 screen (oldest holdover now)

 

GONE

The Color Purple, Poor Things, Trolls 3, Salaar

 

Poor Things is getting no shot here to get a Globes bounce...

Edited January 9 by TwoMisfits

[TwoMisfits]

Non -PLF 12 also set - a little more harsh to holdovers and friendly to new foreign (but with none more than 1 screen, no likely big break)...and Color Purple doesn't survive here, either - here's the set...

 

NEW

Mean Girls - 1 screen (no change from presales)

Beekeeper - 1 screen (no change from presales)

Guntur Kaaram - 1 screen

Saindhav - 1 screen

3 more foreign - 1.5 shared screens

 

RETURNING

Wonka - 1 screen (oldest holdover - nothing old got saved)

Aquaman - 1 screen

Migration - 1 screen

Anyone but You - 1 screen

Night Swim - 1 screen

Iron Claw - 1 screen

The Boys in the Boat - .5 screen

 

GONE

The Color Purple, Ferrari, The Boy with the Heron, Hunger Games BOSS, Trolls, Salaar, another foreign film

Edited January 9 by TwoMisfits

[JonathanMB]

13 hours ago, keysersoze123 said:

Mean Girls MTC1

Wednesday - 14143/22821 303907.57 125 shows +2251

Previews(T-3) - 19692/270811 320234.64 1560 shows +4193

Friday - 31868/466819 505350.28 2591 shows +7573

 

I would say it was a good day. It should hit 3m previews without taking into account whatever it will do on Wednesday. 

 

Impressed by how much higher Frida pre-sales are than Thursday previews this far out, although it matches up with what I'm seeing at some of my local theaters, where the Thursday previews are doing OK but there are Friday evening shows already 50-70% full. If reviews/WOM isn't too bad I wonder if it can have a health preview-to-opening day multiplier.

[Relevation]

20 minutes ago, JonathanMB said:

 

Impressed by how much higher Frida pre-sales are than Thursday previews this far out, although it matches up with what I'm seeing at some of my local theaters, where the Thursday previews are doing OK but there are Friday evening shows already 50-70% full. If reviews/WOM isn't too bad I wonder if it can have a health preview-to-opening day multiplier.

Is your Y button broken, or

[filmlover]

Following the moves today, this is what March and April look like now:

 

3/1: Dune 2

3/8: Kung Fu Panda 4, Imaginary, Cabrini

3/15: nada

3/22: Ghostbusters, Arthur the King

3/29: Godzilla x Kong

4/5: The First Omen

4/12: nada

4/19: The Ministry of Ungentlemanly Warfare

4/26: Challengers, Civil War, Unsung Hero

 

Gotta assume one of the 4/26 releases will move up to the 12th, and most likely Arthur the King moves up a week to get away from Ghostbusters.

[TheFlatLannister]

FLORIDA 

 

Mean Girls

 

Thursday 

 

T-2

SHOWINGS	SEATS SOLD	TOTAL SEATS	PERCENT SOLD
509	3404	98736	3.3%

^{*numbers taken as of 6:00PM EST}

SEATS SOLD SINCE YESTERDAY

963

 

SHOWINGS ADDED SINCE YESTERDAY

N/A

 

SELLOUTS

2

 

COMPS

T-2

 

(2.150x) of Night Swim $3.22M 

Comps AVG: $3.22M

 

Only real comp I have as of rn 

Edited January 10 by TheFlatLannister

[babz06]

1 hour ago, filmlover said:

Following the moves today, this is what March and April look like now:

 

3/1: Dune 2

3/8: Kung Fu Panda 4, Imaginary, Cabrini

3/15: nada

3/22: Ghostbusters, Arthur the King

3/29: Godzilla x Kong

4/5: The First Omen

4/12: nada

4/19: The Ministry of Ungentlemanly Warfare

4/26: Challengers, Civil War, Unsung Hero

 

Gotta assume one of the 4/26 releases will move up to the 12th, and most likely Arthur the King moves up a week to get away from Ghostbusters.

Universal also has an Untitled Monster movie staring Melissa Berrara currently slated for 4/19. That might be moving up to 4/12 or getting pushed back. 

Edited January 10 by babz06