Valentine's Day 2017 Numbers - 50SD - 11.5M, LBM 5.5, JW2 4.9 (the whispers of Asgard)

[filmlover]

Great numbers all around.

[Mango]

Lego Batman did about what I expected but I was expecting a bit more for 50SD and JW2.

[narniadis]

posting glitch sorry

Edited February 15, 2017 by narniadis

[filmlover]

The sales reports seemed to indicate a higher number for Fifty Shades but I think it's just that the audience for these movies mostly likes to buy their tickets online just to remain as anonymous as possible short of showing up to the theater wearing trench coats and sunglasses. lol.

[narniadis]

Trying again on a fresh post.

 

Here are the top VD numbers going back to 2004 - before that the numbers are inconsequential and not over the 10M mark - Shades should be #10 unless the deadline estimate is too low.

Top Valentines Day Grosses

 

42.59  Deadpool SUNDAY

36.75  50SoG   Saturday

23.39  Valentines Day SUNDAY

19.75  50 First Dates SATURDAY

14.29  Friday the 13th SATURDAY

12.87  About Last Night FRIDAY

12.79  The Lego Movie  FRIDAY

11.55  The Vow TUESDAY

11.09  The Wolfman SUNDAY

 

This going back to 2004 - BOM is being stupid at letting me look farther back. While we want to say that 50SD will have a big Tuesday history is very much against that assumption. If it opens anywhere close to the VOW (40m OW as some are suggesting) it isn't cracking the top 5 on the list let alone higher than 11m.

 

---

[narniadis]

So if by some miracle Shades behaves like The Vow the rest of its run (not going to happen) it loses it's gross lead by next Wednesday and The Vow never looks back. Shades will cross 100m - but no more than 110m Max and I think a gross between 102-105m is more likely.

[Jayhawk the Hutt]

I think 50SD getting to $100m DOM would be pretty damn good.

[Krissykins]

Yeh $100m would be perfect for it. Holding on to over 50% of it's audience is quite surprising too.

[A District 3 Engineer]

Movie	Distributor	Gross	Change	Thtrs.	Per Thtr.	Total Gross	Days
-	(1)	Fifty Shades Darker	Universal	$11,002,245	+182%	3,710	$2,966	$61,513,310	5

[baumer]

50SD is going to do a minimum of 400 WW. I think its doing just fine.

[Krissykins]

Huge increase for Rings.

 

Going to see it tonight. Not expecting much.

[TylerDurden365]

I'm with Baumer. 50SD is going to do around 400-450 WW off a 55 production budget. Universal is doing backflips at that profit margin, just like they did when they dropped the first one. Somewhat related note: all those think pieces about how we never get mid-range stuff for adults anymore? We had two dropped this weekend and both are going to be very successful for their studios (50SD and JW2)

[John Marston]

1	(1)	Fifty Shades Darker	Universal	$11,002,245	+182%	3,710	$2,966	$61,513,310	5
2	(2)	The Lego Batman Movie	Warner Bros.	$5,030,510	+85%	4,088	$1,231	$60,755,042	5
3	(3)	John Wick: Chapter Two	Lionsgate	$4,762,380	+78%	3,113	$1,530	$37,870,898	5
4	(4)	Split	Universal	$1,968,850	+168%	2,961	$665	$115,203,050	26
5	(5)	Hidden Figures	20th Century Fox	$1,644,019	+133%	2,667	$616	$133,803,591	52
6	(6)	La La Land	Lionsgate	$1,486,907	+185%	2,065	$720	$127,963,597	68
7	(7)	A Dog’s Purpose	Universal	$1,252,740	+148%	3,025	$414	$44,258,310	19
8	(9)	Rings	Paramount Pictures	$1,102,493	+192%	2,931	$376	$22,801,894	12
9	(8)	Lion	Weinstein Co.	$840,616	+117%	1,337	$629	$31,463,641	82
10	(12)	The Space Between Us	STX Entertainment	$456,046	+228%	2,758	$165	$7,106,431	12
11	(13)	xXx: Return of Xander Cage	Paramount Pictures	$392,130	+187%	1,178	$333	$43,655,587	26
12	(10)	Resident Evil: The Final Ch…	Sony Pictures	$365,597	+138%	1,213	$301	$25,770,834	19
13	(11)	Rogue One: A Star Wars Story	Walt Disney	$260,751	+73%	929	$281	$527,574,276	61
14	(14)	Sing	Universal	$224,145	+79%	1,479	$152	$265,757,985	56
15	(-)	Jolly LLB 2	FIP	$162,643	+219%	173	$940	$987,995	5
-	(15)	Fences	Paramount Pictures	$159,875	+100%	454	$352	$54,183,562	61
-	(-)	Sleepless	Open Road	$153,525	+258%	385	$399	$20,286,621	33
-	(-)	The Founder	Weinstein Co.	$134,369	+103%	454	$296	$11,405,741	46
-	(-)	Moana	Walt Disney	$107,727	+62%	461	$234	$243,363,828	84
-	(-)	Moonlight	A24	$88,042	+68%	351	$251	$20,502,979	117
-	(-)	Monster Trucks	Paramount Pictures	$81,535	+86%	842	$97	$32,335,688	33
-	(-)	Arrival	Paramount Pictures	$79,540	+85%	271	$294	$99,529,109	96
-	(-)	Passengers	Sony Pictures	$68,756	+177%	215	$320	$98,080,349	56
-	(-)	Patriots Day	Lionsgate	$67,078	+90%	346	$194	$31,067,442	56
-	(-)	Fantastic Beasts and Where …	Warner Bros.	$49,041	+86%	277	$177	$232,879,104	89
-	(-)	Journey to the West: The De…	Sony Pictures	$37,707	+105%	67	$563	$787,731	12
-	(-)	Gold	Weinstein Co.	$36,220	+115%	215	$168	$7,068,157	19
-	(-)	Padre No Tan Padre	Pantelion Films	$35,886	+194%	117	$307	$1,988,036	19
-	(-)	Jackie	Fox Searchlight	$30,966	+55%	149	$208	$13,303,053	75
-	(-)	20th Century Women	A24	$26,948	+48%	127	$212	$5,121,492	52
-	(-)	Doctor Strange	Walt Disney	$26,459	+69%	171	$155	$232,227,500	103
-	(-)	Why Him?	20th Century Fox	$22,443	+132%	147	$153	$59,269,974	54
-	(-)	Hacksaw Ridge	Lionsgate	$17,032	+68%	127	$134	$66,598,216	103
-	(-)	Trolls	20th Century Fox	$14,990	+51%	186	$81	$153,269,645	103
-	(-)	Assassin’s Creed	20th Century Fox	$13,895	+62%	145	$96	$54,510,904	56
-	(-)	Silence	Paramount Pictures	$10,628	+34%	55	$193	$6,996,168	54
-	(-)	The Bye Bye Man	STX Entertainment	$9,097	+186%	62	$147	$22,389,735	33
-	(-)	A United Kingdom	Fox Searchlight	$8,990	+80%	4	$2,248	$80,484	5
-	(-)	Live by Night	Warner Bros.	$1,106	+49%	12	$92	$10,340,353	52

 

 

 

 

not great for 50 Shades

[Valonqar]

LOL, I thought 50SD made 50M on VD, like, WTF? 

 

yeah, it's a rousing success, drop or not. 

[babz06]

LOL @ the jump Passengers had. Sony is so dumb for not expanding it on Valentine's Day. That superbowl expansion made no sense whatsoever. 

Edited February 15, 2017 by babz06

[FantasticBeasts]

FSD is probably gonna end up with 8-9x it's production budger. That's more than fine!!!

[JonathanLB]

I've never read a think piece saying we need more shitty movies like 50 Shades of Porn. I've read plenty saying we need more "mid-budget adult dramas," but 50 Shades is not an adult drama. It's a women-skewing piece of trash filmmaking that most people would be embarrassed to admit to watching. 

 

My first thought seeing these numbers was they all seemed great to me, big increases across the board, for everything, even Rogue One got a huge bump which I didn't really expect because it has been out so long. I guess just moviegoing in general is a big deal on V-Day. Personally, I'm very happy I don't have a girlfriend whose taste in movies is so shitty I get dragged to The Vow or 50 Shades. That would be a deal breaker for me. We went and saw John Wick 2, after watching Deadpool again at home on 4K Blu-ray (she only saw it in theaters a year ago, I've seen it 4 times now lol) and catching up on The Walking Dead, so it was a great V-Day. I loved John Wick 2, it was incredible. I knew I would love the action, but what I really was most blown away by was the cinematography and the locations. Whoever did the location scouting and chose those incredible places to film did an amazing job because it really underscores how important it is to have something beautiful to SHOOT when you have a movie. It's the difference sometimes between a merely good scene and a great one. The lighting throughout was incredible. I hope none of that counts as "spoilers," I tried to keep it non-specific as hell, but suffice to say I was impressed.

 

I'm on the fence for whether I should go see The Great Wall this weekend, I mean, it'll probably be pretty lame, maybe it would be fun in IMAX, but it feels like a skippable film to say the least. 

[AniNate]

Whatever genres people say they want more of, it really just boils down to "I want more movies I like".

[That One Girl]

18 minutes ago, JonathanLB said:

I've never read a think piece saying we need more shitty movies like 50 Shades of Porn. I've read plenty saying we need more "mid-budget adult dramas," but 50 Shades is not an adult drama. It's a women-skewing piece of trash filmmaking that most people would be embarrassed to admit to watching. 

 

People like the movies, the movies are profitable, so they're gonna make more of them.  Simple as that.

[TylerDurden365]

I mean, I hate to be the hair splitter, but 50SD is a romance-drama budgeted at 55 million and rated R. That's the definition of mid-budget adult-aimed drama. You can hate the movie and think it's terrible, but that doesn't make it a different TYPE of movie. You can say you want "Good" versions of that type of movie, but I long ago learned not to try and foist my definition of taste as definitive. People dig what they dig, and studios make the movies that make money. This is the version of that type of movie that makes money (based on a pre-existing property, female-skewing [because women like to go to movies too and have stuff that isn't just dudes getting shot in the face]). And hey, if you want a version that might be more your boat, Hidden Figures and La La Land's runs say what up.