filmnerdjamie Posted July 17, 2013 Share Posted July 17, 2013 I'm very curious how Jupiter Ascending will perform next July now. Like PR it's a high concept sci-fi fantasy with 'fanboy directors' behind it. Unlike PR the cast has actual stars (Channing Tatum, Mila Kunis) and WB is paying for more than 25% of the budget. The Wachowskis are overdue for a hit but it's opening in a tight spot. Marketing better be pretty fantastic. I think WB sees Pacific Rim as a fluke. Mid/late July has been their power slot since The Dark Knight, technically Harry Potter & the Order of the Phoenix. Expect a great marketing presence for Jupiter Ascending this time next year. Fact that they're not attending Comic-Con is a foot in the right direction. Link to comment Share on other sites More sharing options...
Ezen Baklattan Posted July 17, 2013 Share Posted July 17, 2013 Why exactly was Rise of the Guardians doomed because of the studio? It was the last DreamWorks film being distributed under Paramount, and they completely dropped the ball on the marketing. It's not hard to see why, as making it a hit would only give Fox a new franchise under their belt. Link to comment Share on other sites More sharing options...
grey ghost Posted July 17, 2013 Share Posted July 17, 2013 I think WB sees Pacific Rim as a fluke. Mid/late July has been their power slot since The Dark Knight, technically Harry Potter & the Order of the Phoenix. Expect a great marketing presence for Jupiter Ascending this time next year. Fact that they're not attending Comic-Con is a foot in the right direction. Why do you say that? and I thought Cavill and Snyder were going to comic-con. They're not repping Warner? Link to comment Share on other sites More sharing options...
Gopher Posted July 17, 2013 Share Posted July 17, 2013 I'm sure they would have taken it there if they had footage to present. Comic-Con isn't a problem if you can still market the film to a wider audience. Look at MOS and the Marvel movies which have premiered footage there over the years. But you need to excite more than a niche audience and PR just didn't do that. At least Godzilla, which is going the CC route, has a brand name behind it. 1 Link to comment Share on other sites More sharing options...
filmnerdjamie Posted July 17, 2013 Share Posted July 17, 2013 Why do you say that? and I thought Cavill and Snyder were going to comic-con. They're not repping Warner? Obvious why. They're not focusing their attention on the fanboy/geek dollar. AKA those who are already going to see it. But instead everyone else. Make their big "First Look" splash elsewhere, which is smart. Cavill and Snyder are there to celebrate Superman anniversary and possibly announce the Man of Steel sequel. Not the same thing, chief. Link to comment Share on other sites More sharing options...
Dementeleus Posted July 17, 2013 Share Posted July 17, 2013 How on Earth is a 10% increase on PR's first Tuesday "bad"? 2 Link to comment Share on other sites More sharing options...
John Marston Posted July 17, 2013 Share Posted July 17, 2013 First it has the biggest Monday drop in the top ten . Then only a small Tursday increase. Yet it's still doing "good"? Take off the fanboy blinders please Link to comment Share on other sites More sharing options...
Dementeleus Posted July 17, 2013 Share Posted July 17, 2013 10% is not a small increase, especially for a fan driven film like PR. 1 Link to comment Share on other sites More sharing options...
Hiccup Posted July 17, 2013 Share Posted July 17, 2013 First it has the biggest Monday drop in the top ten . Then only a small Tursday increase. Yet it's still doing "good"? Take off the fanboy blinders please Who said it was doing good? I am a fan of the film but I still live in reality. The number is not awful but definitely not good. It is mediocre. Let's not call Pacific Rim a complete failure until the second weekend and see how it holds overseas. Link to comment Share on other sites More sharing options...
bballman24 Posted July 17, 2013 Share Posted July 17, 2013 First it has the biggest Monday drop in the top ten . Then only a small Tursday increase. Yet it's still doing "good"? Take off the fanboy blinders pleaseAfter a softest drop Sunday.We need to wait for today's drop to see how it'll perform this weekend and onwards. Link to comment Share on other sites More sharing options...
JohnnyGossamer Posted July 17, 2013 Share Posted July 17, 2013 (edited) I wouldn't say it's bad either. That said, it's somewhat troubling the two flicks ahead of it increased more from Monday to Tuesday. Also, with all the new releases slated for this weekend and such a moderate increase, I'm expecting a sub-$16M second frame's all but assured. It's Monday to Tuesday increase's nearly identical to The Lone Ranger's first Monday to Tuesday increase, which was 10%. It could plummet as much as 60% this weekend. The marketplace is going to be crowded as hell. Edited July 17, 2013 by JohnnyGossamer Link to comment Share on other sites More sharing options...
Hiccup Posted July 17, 2013 Share Posted July 17, 2013 I wouldn't say it's bad either. That said, it's somewhat troubling the two flicks ahead of it increased more from Monday to Tuesday. Also, with all the new releases slated for this weekend and such a moderate increase, I'm expecting a sub-$16M second frame's all but assured. It's Monday to Tuesday increase's nearly identical to The Lone Ranger's first Monday to Tuesday increase, which was 10%. It could plummet as much as 60% this weekend. The marketplace is going to be crowded as hell. It faces less competition on its second weekend than Lone Ranger did. It should fall less than 60%. Link to comment Share on other sites More sharing options...
John Marston Posted July 17, 2013 Share Posted July 17, 2013 After a softest drop Sunday.We need to wait for today's drop to see how it'll perform this weekend and onwards.And after the biggest Monday drop Link to comment Share on other sites More sharing options...
grim22 Posted July 17, 2013 Share Posted July 17, 2013 (edited) The biggest movie news today so far - SharkNado is getting a sequel set in NYC, and Twitter will be used to name the sequel: http://tvline.com/2013/07/17/sharknado-2-sequel-attacks-new-york-city/ As for the official title to the inevitable follow-up, Syfy is apparently turning a blind eye to my Sharknado vs. Piranhacane idea and instead opening it up to fans. So go ahead, tweet your suggested subtitle forSharknado 2: ______ to @SyfyMovies, using the #Sharknado hashtag, and the cabler Syfy will select the best submission in time for the sequel’s 2014 release Edited July 17, 2013 by grim22 3 Link to comment Share on other sites More sharing options...
kayumanggi Posted July 17, 2013 Share Posted July 17, 2013 PACIFIC RIM: $4.42M Tuesday (est) / $45.76M Domestic Total / 3,275 Locations / $1,350 Location Avg. https://twitter.com/BoxOffice/status/357515578249986048 Link to comment Share on other sites More sharing options...
JohnnyGossamer Posted July 17, 2013 Share Posted July 17, 2013 (edited) It faces less competition on its second weekend than Lone Ranger did. It should fall less than 60%. Why would you say that? Lone Ranger faced Pacific Rim and Grown Ups... The grossed just under $80M. You don't believe The Conjuring, R.I.P.D, Turbo and Red 2 will amount to nearly $80M in total this coming weekend? I do... Turbo further steals the child demo, while R.I.P.D and Red 2 will draw in action fans with The Conjuring stealing the young adult and teen demo. I doubt any of 'em, aside from The Conjuring, open very big. But, in total, the four new releases should soak up $75M+. Edited July 17, 2013 by JohnnyGossamer 1 Link to comment Share on other sites More sharing options...
JarJarBinks Posted July 17, 2013 Share Posted July 17, 2013 TUE estimate for Man of Steel is $715,000. Total gross now at $282.196 m. 2 Link to comment Share on other sites More sharing options...
Deep Wang Posted July 17, 2013 Share Posted July 17, 2013 And after the biggest Monday drop So you are going the route of ignoring everything that doesn't serve the purpose of taking Pacific Rim down as much as possible. Link to comment Share on other sites More sharing options...
lab276 Posted July 17, 2013 Share Posted July 17, 2013 Why would you say that? Lone Ranger faced Pacific Rim and Grown Ups... The grossed just under $80M. You don't believe The Conjuring, R.I.P.D, Turbo and Red 2 will amount to nearly $80M in total this coming weekend? I do... Turbo further steals the child demo, while R.I.P.D and Red 2 will draw in action fans with The Conjuring stealing the young adult and teen demo. I doubt any of 'em, aside from The Conjuring, open very big. But, in total, the four new releases should soak up $75M+.I'm thinking more like 100m+. Link to comment Share on other sites More sharing options...
John Marston Posted July 17, 2013 Share Posted July 17, 2013 No I am just being realistic Link to comment Share on other sites More sharing options...
