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THE JUSTICE LEAGUE (and The Star and Wonder) WEEKEND THREAD | PREMIUM ACCOUNT SALE NOW LIVE | Weekend Actuals ~ JL 93.84M, W 27.54M, T:R 21.66M, DH2 14.43M, MOTOE 13.80M, TS 9.81M

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3 minutes ago, Ethan Hunt said:

I don't actually believe that anyone thinks Civil War is a good movie. Everyone is just trying to pull one over on me

It has two great action scenes filled with AOU-level filler.

 

I think it's safe to say Marvel Studios worked out the kinks and found their stride in 2017.

Edited by grey ghost
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3 hours ago, Barnack said:

@Harpospoke

 

Has expected it is the female over 25 that felt down.

 

http://deadline.com/2017/11/justice-league-opening-weekend-box-office-lower-thor-ragnarok-wonder-the-star-1202211094/

Also, realize that the Gal Gadot quotient could be slow to show up here. Older women were there for Wonder Woman during opening weekend, with PostTrak showing females 25+ (37%), followed by guys over 25 (34%), females under 25 (17%), and men under 25 (12%). However, the share of women grew over time for Wonder Woman. Gadot’s Wonder Woman does have her moments in the movie.

For Justice League last night, PostTrak showed men over 25 in bulk (41%), men under 25 (25%), females over 25 (21%) and females under 25 (14%).

 

Female over 25 went from 37% to 21%.

 

Wonder woman OW estimated box office by demographic:

 

M+25: $35.105

F+25: $38.203

M-25: $12.390

F-25: $17.553

 

If Justice league open at 97m and keep those ratio (I imagine they could mode quite a bit during the weekend, but a rough estimate):

 

M+25: $39.770

F+25: $20.370

M-25: $24.250

F-25: $13.580

 

 

Justice League is much more popular with male under 25 (double is box office) a bit more popular with older men (around 15% better), but does not make up for the giant 18m fall from woman over 25 (a 46% drop) and the one with woman under 25 (22% drop).

 

Thanks for all that.  :)  

 

I get that the ratio of female to male has fallen a lot.   But what I still don't get is that it looks like not a single WW fan who isn't also a fan of the DCU in general showed up for JL.    I can buy, "not as many WW fans would be into JL" and "very few WW fans would be into JL"...  But ZERO WW fans?   Wouldn't at least some of them be mildly curious to see WW again?    

 

If some WW fans did show up....that's some scary OW numbers for JL.   Where would it be without that?

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3 minutes ago, Fancyarcher said:

It's definitely one of the more divisive Marvel films around these parts. People constantly complain that it had no "stakes" or it just doesn't work. I can't say I agree, but hey it what it is. 

 

 

I think the issue with no stakes is that there were no consequences.

 

The heroes were fighting more like oh let's just do it for the camera! 

 

No one died and CA pretty much made up

 

I think War Machine should have died and Bucky should have been far more badly hurt to almost death.  

 

The film took a very serious tone and sort of nerfed itself.

 

Still, think it's their best effort in Phase 2

 

 

 

 

Edited by Lordmandeep
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1 minute ago, grey ghost said:

It has two great action scenes filled with AOU-level filler.

 

I think it's safe to say Marvel Studios worked out the kinks and found their stride in 2017.

Phase 3 has been pretty epic in terms of quality overall. That's why so many expecting this huge underperformance for IW baffles me. Phase 2 was a rough patch for MCU, and they've clearly ironed all that out. 

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