JAPAN BOX OFFICE | Demon Slayer breaks all time record for OW

[Elessar]

Nothing is shocking anymore after AUJ's performance. A release date doesn't make that much of a difference.

[Leyla]

well 15 more or less

Edited February 28, 2014 by Tauriel

[catlover]

Wow I thought it would work better with March release. Apparently not. Usually I understand Japanese market, but this I don't get. They LOVE Lord of the Rings, but not The Hobbit? I mean yeah, it won't do LOTR numbers but before AUJ opened I thought 30-40m was reasonable.

Edited February 28, 2014 by catlover

[Fullbuster]

Wow I thought it would work better with March release. Apparently not. Usually I understand Japanese market, but this I don't get. They LOVE Lord of the Rings, but not The Hobbit? I mean yeah, it won't do LOTR numbers but before AUJ opened I thought 30-40m was reasonable.

 

The first one was a failure there, there was no reason for it to be a success for the second one.

[cremino]

Corpse

 

Weekend Forecast [03/01-02]



01 (--) ¥320 million ($3.1 million), The Hobbit: The Desolation of Smaug (Warner Bros.) NEW
02 (01) ¥190 million ($1.8 million), The Mole Song: Undercover Agent Reiji (Toho) Week 3
03 (--) ¥140 million ($1.3 million), Kiki's Delivery Service (Toei) NEW
04 (02) ¥110 million ($1.0 million), The Eternal Zero (Toho) Week 11
05 (03) ¥65 million ($630,000), Kamen Teacher (Showgate) Week 2
06 (04) ¥60 million ($580,000), I Want to Hold You (Toho) Week 5
07 (05) ¥50 million ($490,000), Kick Ass 2 (Toho-Towa) Week 2
08 (06) ¥45 million ($440,000), Jack Ryan: Shadow Recruit (Paramount) Week 3
09 (07) ¥40 million ($390,000), Tiger & Bunny: The Rising (Shochiku) Week 4
10 (08) ¥35 million ($360,000), The Little House (Shochiku) Week 6

>The Hobbit: The Desolation of Smaug is shaping up to be the first imported film in 24 weeks to claim the #1 spot at the Japanese box-office. Morning/Afternoon ticket sales are very solid, granted it doesn't appear to be playing nearly as wide as the first film, but it should have no problem seeing a good increase over the original. An opening over ¥300 million ($3 million) is reasonable. The film also opened on Friday, so a 3-day total of ¥350-400 million ($3.5-4 million) is doable.

Changing the release date back to Spring from Winter looks like it was definitely the right choice. Orlando Bloom (Legolas) being in the film is an asset the first film was missing, too. Judging by the performance of The Three Musketeers (Japan was its top market worldwide ahead of the US), he remains quite popular in the market even after his Pirates/LOTR success.

>Kiki's Delivery Service, Toei's live-action adaption of the book (now mostly known as the Hayao Miyazaki film from 1989 that kickstarted Studio Ghibli's future), was expected to be a total bomb, and ticket sales are mostly suggesting as such. It likely won't debut to much more than ¥100 million.

>The Eternal Zero is now entering its 11th weekend at the box-office and will exceed the ¥8 billion ($78 million) milestone over the weekend.

Since Saturday is March 1st, it's a discount ticket say so expect a boost in weekend admissions, and depending on ticket sales, possible great holds for some films.

[Michael Seng Wah]

Corpse

 

Weekend Forecast [03/01-02]

01 (--) ¥320 million ($3.1 million), The Hobbit: The Desolation of Smaug (Warner Bros.) NEW

02 (01) ¥190 million ($1.8 million), The Mole Song: Undercover Agent Reiji (Toho) Week 3

03 (--) ¥140 million ($1.3 million), Kiki's Delivery Service (Toei) NEW

04 (02) ¥110 million ($1.0 million), The Eternal Zero (Toho) Week 11

05 (03) ¥65 million ($630,000), Kamen Teacher (Showgate) Week 2

06 (04) ¥60 million ($580,000), I Want to Hold You (Toho) Week 5

07 (05) ¥50 million ($490,000), Kick Ass 2 (Toho-Towa) Week 2

08 (06) ¥45 million ($440,000), Jack Ryan: Shadow Recruit (Paramount) Week 3

09 (07) ¥40 million ($390,000), Tiger & Bunny: The Rising (Shochiku) Week 4

10 (08) ¥35 million ($360,000), The Little House (Shochiku) Week 6

>The Hobbit: The Desolation of Smaug is shaping up to be the first imported film in 24 weeks to claim the #1 spot at the Japanese box-office. Morning/Afternoon ticket sales are very solid, granted it doesn't appear to be playing nearly as wide as the first film, but it should have no problem seeing a good increase over the original. An opening over ¥300 million ($3 million) is reasonable. The film also opened on Friday, so a 3-day total of ¥350-400 million ($3.5-4 million) is doable.

Changing the release date back to Spring from Winter looks like it was definitely the right choice. Orlando Bloom (Legolas) being in the film is an asset the first film was missing, too. Judging by the performance of The Three Musketeers (Japan was its top market worldwide ahead of the US), he remains quite popular in the market even after his Pirates/LOTR success.

>Kiki's Delivery Service, Toei's live-action adaption of the book (now mostly known as the Hayao Miyazaki film from 1989 that kickstarted Studio Ghibli's future), was expected to be a total bomb, and ticket sales are mostly suggesting as such. It likely won't debut to much more than ¥100 million.

>The Eternal Zero is now entering its 11th weekend at the box-office and will exceed the ¥8 billion ($78 million) milestone over the weekend.

Since Saturday is March 1st, it's a discount ticket say so expect a boost in weekend admissions, and depending on ticket sales, possible great holds for some films.

 

How was AUJ performing in first weekend?

[cremino]

How was AUJ performing in first weekend?

 

Corpse

 

Middle-Earth Box Office HistoryOpening Weekend ¥ ($) / Admissions [screens] --> Total ¥ ($) / Admissions - FilmThe Lord of the Rings:¥910,000,000 ($6.9 million) / 618,000 [580] --> ¥9.17 billion ($70.9 million) / 6.70 million - The Fellowship of the Ring¥1,130,000,000 ($9.4 million) / 803,000 [643] --> ¥7.90 billion ($67.1 million) / 5.93 million - The Two Towers¥1,542,985,506 ($14.8 million) / 1,125,120 [729] --> ¥10.32 billion ($100.2 million) / 7.60 million - The Return of the KingThe Hobbit:¥220,517,017 ($2.7 million) / 146,315 [878] --> ¥1.70 billion ($19.5 million) / 1.40 million - An Unexpected Journey

Edited March 1, 2014 by eren jaeger

[iceroll]

Now that's just one of the most disappointing things...

[peludo]

Now that's just one of the most disappointing things...

(Huge) disappointment came last year. Now it is quite expected. Forecast is bigger than AUJ OW (3.1 vs 2.7). It is still disappointing, but not lower than AUJ, what I had started to think.

 

Said this, AUJ was probably the most unexpected huge drop ever.

[BadAtGender]

PIty about Kiki's Delivery Service. i'd hoped for good things, there. The original remains one of my favorite films of all time.

[A Marvel Fanboy]

They just re-released Kiki's Delivery Service ?

[Elessar]

Are we comparing apples and apples here? AUJ's $2.7m - was that 2-day or 3-day?

[fmpro]

Its always 2 days in japan

[Olive]

They just re-released Kiki's Delivery Service ?

Kiki's Delivery Service, Toei's live-action adaption of the book

[Olive]

DOS is doing quite good on Saturday.

[catlover]

The first one was a failure there, there was no reason for it to be a success for the second one.

 

But there is a reason for the 2nd one to be bigger than the first: different release date. I was really surprised before because someone said DoS would open lower than AUJ. Apparently, that's not the case. Although I'm still confused why the Japanese don't like The Hobbit movies as much as LOTR, that opening for DoS is less surprising now.

Edited March 1, 2014 by catlover

[Olive]

Saturday admissions at 109 cinemas(a theatre chain in Japan)

The Mole Song- 4,631

DOS(2D sub)-3,900

DOS(IMAX 3D sub)- 3,395

DOS(3D dubbed)-1,667

DOS(3D sub)- 543

DOS(2D dubbed)-414

---DOS total 9,919

[fmpro]

Saturday admissions at 109 cinemas(a theatre chain in Japan)

The Mole Song- 4,631

DOS(2D sub)-3,900

DOS(IMAX 3D sub)- 3,395

DOS(3D dubbed)-1,667

DOS(3D sub)- 543

DOS(2D dubbed)-414

---DOS total 9,919

Good?

[Olive]

Saturday admissions at TOHO cinemas(a theatre chain in Japan)
The Mole Song- 23,315
DOS(2D sub)-17,248
DOS(3D dubbed)-7,206

DOS(3D sub)- 2,910

DOS(2D dubbed)-1,302

DOS(HFR 3D sub)- 1,126
DOS(3D sub Dolby-atmos)- 625
---DOS total 30,597

DOS will open better than AUJ.

[Peeta Tong Karanasios]

Don't forget that frozen soon comes and it will easily defeat hobbit 2.

Also hobbit 2 has locked that it won't reach 1 bilion!