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Biggestgeekever

4 day Actuals pg 62+; MIB3 69.25m TA 47.22m

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Not true at all. Avengers is more a comic movie than a family movie

Sorry, but you could not be more incorrect on this. Avengers is way more of a family film than MIB3. That it is based on a comic is irrelevant. You are also wrong about estimates for Avengers. The are low rather than high, in general.
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THG is still in the top 10, after all these weeks. Amazing. Good hold for TA, about as expected. MIB3 did poorly considering the budget. However OS grosses could mitigate the losses. The movie needs over $650m to break even but it will come $200m short. Still, home video, cable/tv rights, and other miscellaneous streams should cover the shortfall. I'd be surprised if a MIB4 is in the cards.

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THG is still in the top 10, after all these weeks. Amazing.Good hold for TA, about as expected.MIB3 did poorly considering the budget. However OS grosses could mitigate the losses. The movie needs over $650m to break even but it will come $200m short. Still, home video, cable/tv rights, and other miscellaneous streams should cover the shortfall. I'd be surprised if a MIB4 is in the cards.

For $300m, I'd say you're looking at more like $750m for breakeven and you're right it won't come close. I'd say you're looking at at least a couple years before its profitable, if ever.
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70 Million was my low end expectations, I was hoping for 80-90 Million but that is not a bad number at all. When you considered the The Avengers is just eating everything and everyone alive, it dug in to some of Will's box office for sure. Without the Avengers This makes 10 or 15 million more in my view. So Will is back on Top, MIB 3 will be his 13th 100 Million Dollar film and he's done this since ID4 - 96 to MIB 3-12. That's 16 Years. So again bravo to TA, it's just a monster. Claps for HG also, I mean it's not giving up till that big 400.

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70 Million was my low end expectations, I was hoping for 80-90 Million but that is not a bad number at all. When you considered the The Avengers is just eating everything and everyone alive, it dug in to some of Will's box office for sure. Without the Avengers This makes 10 or 15 million more in my view. So Will is back on Top, MIB 3 will be his 13th 100 Million Dollar film and he's done this since ID4 - 96 to MIB 3-12. That's 16 Years. So again bravo to TA, it's just a monster. Claps for HG also, I mean it's not giving up till that big 400.

When you consider how much overall box office is down, I really don't think you can put all of the blame on TA. There was definitely a lot of potential movie coin left on the table this weekend. Personally, I think you can go back a decade and blame it on MIB2 more than competition from TA.
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1 N MIB 3 Sony $70,000,000 - 4,248 - $16,478 $70,000,000 - 1 2 1 Marvel's The Avengers BV $46,878,000 -15.8% 3,918 -331 $11,965 $523,563,000 $220 4 3 2 Battleship Uni. $13,769,000 -46.1% 3,702 +12 $3,719 $47,274,000 $209 2 4 3 The Dictator Par. $11,755,000 -32.6% 3,014 +6 $3,900 $43,603,000 $65 2 5 4 Dark Shadows WB $9,405,000 -25.3% 3,404 -351 $2,763 $64,888,000 $150 3 6 N Chernobyl Diaries WB $9,300,000 - 2,433 - $3,822 $9,300,000 - 1 7 5 What to Expect When You're Expecting LGF $8,850,000 -16.1% 3,021 - $2,929 $23,871,000 - 2 8 6 The Best Exotic Marigold Hotel FoxS $8,225,000 +154.6% 1,233 +879 $6,671 $18,428,000 - 4 9 7 The Hunger Games LGF $2,850,000 -3.4% 1,421 -643 $2,006 $395,859,000 $78 10 10 8 Think Like a Man SGem $1,800,000 -32.1% 786 -936 $2,290 $88,672,000 $12 6 11 10 The Pirates! Band of Misfits Sony $1,485,000 -5.9% 884 -956 $1,680 $27,689,000 $55 5 12 13 Bernie MNE $1,161,000 +136.2% 194 +99 $5,985 $2,513,000 - 5 13 9 The Lucky One WB $700,000 -60.6% 615 -1,390 $1,138 $58,413,000 - 6 14 N Moonrise Kingdom Focus $669,000 - 4 - $167,250 $669,000 - 1 15 16 Dr. Seuss' The Lorax Uni. $657,000 +43.3% 390 +11 $1,685 $211,021,000 $70 13 - 12 Chimpanzee BV $431,000 -35.4% 368 -527 $1,171 $27,804,000 - 6 - 11 The Five-Year Engagement Uni. $379,000 -65.9% 274 -901 $1,383 $28,035,000 $30 5 - 17 The Three Stooges Fox $350,000 -19.8% 325 -269 $1,077 $42,331,000 $30 7 - 20 John Carter BV $299,000 -19.0% 175 -174 $1,709 $72,525,000 $250 12 - 19 The Cabin in the Woods LGF $235,000 -38.4% 203 -245 $1,158 $40,994,000 - 7 - 29 First Position IFC $202,000 +116.8% 56 +15 $3,607 $544,000 - 4 - 24 Crooked Arrows BPE $182,600 -29.0% 67 +12 $2,725 $500,000 - 2 - 42 Hysteria SPC $177,000 +396.4% 32 +27 $5,531 $233,000 - 2 - 15 Girl in Progress LGF $165,000 -64.1% 143 -179 $1,154 $2,443,000 - 3 - N The Intouchables Wein. $137,400 - 4 - $34,350 $137,400 - 1 - 23 American Reunion Uni. $116,000 -56.0% 165 -125 $703 $56,708,000 $50 8 - 36 Darling Companion SPC $81,200 +38.0% 61 +1 $1,331 $535,000 - 6 - 22 Safe (2012) LGF $75,000 -74.5% 112 -391 $670 $16,812,000 - 5 - 48 Where Do We Go Now? SPC $70,000 +196.3% 25 +13 $2,800 $133,300 - 3 - 31 Bully (PG-13) Wein. $50,400 -44.1% 104 -100 $485 $3,025,700 - 7 - 69 Elena Zeit. $17,200 +90.4% 2 +1 $8,600 $37,500 - 2 - N OC87 FKF $7,500 - 1 - $7,500 $7,500 - 1
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When you consider how much overall box office is down, I really don't think you can put all of the blame on TA. There was definitely a lot of potential movie coin left on the table this weekend. Personally, I think you can go back a decade and blame it on MIB2 more than competition from TA.

Yep. Saw MIB2 in the theater. Hated it. Have no desire to see MIB3 in the theater.
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MIB3 ASM opening seems disappointing but I guess it is to be expected considering competition from Avengers, the fact it is following up a film people didn't really like, and the underwhelming trailers it had

This will be the what will be said in about a month. :)
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