Weekend Estimates pg 14: EX2: 13.5(-52.5%) Bourne 9.5 (.44%), no opener in top 5

[baumer]

Sorry I'm using voice to text if it doesn't come out perfectly sorry lol

[rockNrollaDIM]

ExPendables 2 is dead. Fuck

Dipenzables. Lol

[druv10]

What a god awful weekend. Openers flopped while holdovers had okay numbers.

[#ED]

Is possible for a 50% increase today for TDKR?Friday: 2.1MSat: 3.1MSun: 2.4M7.6M weekend?

[Jack Nevada]

What a thoroughly Shitty weekend

[MrPink]

Is possible for a 50% increase today for TDKR?Friday: 2.1MSat: 3.1MSun: 2.4M7.6M weekend?

Not quite 50%. Last weekend didn't manage that either. TDKR gets insanely good Saturday bumps though, possibly a result of running time, or when more people are available to see the IMAX showings throughout the day, but I noticed that Saturday as a whole jumped 23% last weekend, but TDKR jumped 46.3% and had a far bigger increases than the other holdovers/openers.2.13.0 (43%)2.1 (-30%)= 7.2Is my guess. Sunday drops will start being a bit harsher now that a large amount of schools are back in session. Anything over 7m is very good though, given it lost another 500 theaters. Pretty much playing in 1 screen per theater (sans IMAX), so that's 3-4 showings a day. Edited August 25, 2012 by MrPink

[Jack Nevada]

By the way, WTF is this Obama 2016 shit? Some right-wing propaganda or something?

[baumer]

If the hold overs are jumping all most 100 percent it's not that bad. What more can u expect in August?

[Ozymandias]

That is a sexy number for 2016.

[bofan]

Official Friday domestic estimate: $1.175 million for THE APPARITION from 810 locations. Location avg. = $1,451.

[Cochofles]

Sparkle disappeared.

FRIDAY PM/SATURDAY AM, 2ND UPDATE: Because of Friday’s very weak box office, there won’t be any clarity behind the Top 10 film rankings until Saturday morning. As predicted Millenium/Lionsgate’s The Expendables 2 will finish in first place Friday and this weekend. It’s followed by Universal’s The Bourne Legacy in second place and the Rocky Mountain Pictures’ documentary 2016 Obama’s America in third place. That’s stunning because it’s playing in a 1/3 less theaters across North American than the other wide release actioners. (See below for more details). However, its hot pre-sales have made the pic frontloaded, and its ranking will fall steeply by end of Sunday.

This is turning into the weakest weekend of Summer 2012 especially for new movies (with the exception of the anti-Obama pic). Sony Pictures’ newcomer Premium Rush is a disappointment, while Open Road’s Hit And Run (which opened Wednesday) takes a bad fall, and Dark Castle/Warner Bros’ new release The Apparition didn’t stand a ghost of a chance as a parting present for producer Joel Silver. “It’s exhausting working with numbers this bad,” one studio exec griped tonight. No new pic will break $10M. Even total moviegoing for the weekend adds up to only $75M, or -13% from last year. Refined numbers coming.

1. The Expendables 2 (Millenium/Lionsgate) Week 2 [3,355 Runs] R

Friday $3.6M (-66%), Weekend $11.7M, Cume $50.2M

2. The Bourne Legacy (Universal) Week 3 [3,652 Runs] PG13

Friday $2.5M, Weekend $8.4M, Cume $84.6M

3. 2016 Obama’s America (Rocky Mountain) NEW [1,091 Runs] PG

Friday $2.4M, Weekend $6.0M, Cume $8.9M

4. ParaNorman (Focus Features) Week 2 [3,455 Runs] PG

Friday $2.3M (-50%), Weekend $7.5M, Cume $27.1M

5. The Campaign (Warner Bros) Week 3 [3,302 Runs] R

Friday $2.1, Weekend $6.7M, Cume $62.9M

6. The Dark Knight Rises (Legendary/WB) Week 6 [2,606 Runs] PG13

Friday $2.0M, Weekend $6.8M, Cume $421.7M

7. The Odd Life Of Timothy Green (Disney) Week 2 [2,598 Runs] PG

Friday $2.0M, Weekend $6.5M, Cume $26.5M

8. Premium Rush (Sony) NEW [2,255 Runs] PG13

Friday $2.0M, Weekend $6.1M

9. Hope Springs (Sony) Week 3 [2,402 Runs] PG13

Friday $1.6M, Weekend $5.5M, Cume $44.6M

10. Hit And Run (Open Road) NEW [2,870 Runs] R

Friday $1.3M, Weekend $3.8M, Cume $4.8M

12. The Apparition (Dark Castle/Warner Bros) NEW [810 Runs]

Friday $975K, Weekend $2.6M

So SPARKLE completely crumbled and disappeared out of the top twelve???

So much for Whitney Houston being a "much bigger overall superstar and box office draw than Meryl Streep."

Edited August 25, 2012 by cochofles

[JarJarBinks]

The other estimates from WB:The Campaign -- $2.215 mThe Dark Knight Rises -- $2.005 m

[MrPink]

The other estimates from WB:The Campaign -- $2.215 mThe Dark Knight Rises -- $2.005 m

D'oh! That makes 7m a lot harder.

[Hiccup]

Boring weekend.

[rickfox]

D'oh! That makes 7m a lot harder.

their number more accurate than Rth's?

[Hiccup]

Official Friday domestic estimate: $1.175 million for THE APPARITION from 810 locations. Location avg. = $1,451.

Wow this did over 1M on Friday.

[wileECoyote]

quick note fridayexp2 3.9, BL 2.7, Osama 2.3, Para 2.3, Camp 2.2, OLT 2.1, PR 2.1, TDKR 2.1, HS 1.8, H&R 1.4

Over 90% bump for EX2. Very nice.Liking these numbers more for Legacy . Around 90% from yesterday and the drop could be less than 50% week/week. Fri: 2.7Sar 3.6 (+33)Sun 2.5 (-30)Weekend 8.9

[MrPink]

their number more accurate than Rth's?

Presumably so, since it comes directly from WB, unless they're deciding to play funky accounting for whatever reason.

[Fake]

Official estimates for Expendables?

[Olive]

their number more accurate than Rth's?

That's WB's official estimates.