BATMAN V SUPERMAN WEEKEND THREAD | 166.01M OW, New March OW Record. 420.4M WW OW.

[eddyxx]

So...it made more than Avengers Midnight's(#6 extra hours) but is still going to make less on Friday (minus previews)?

 

How is this hitting 225?

 

I'm still sticking to 190m

[Avatree]

1 minute ago, Telemachos said:

 

They actually kinda do. High visibility, huge upfront demand, certainly frontloaded because of initial rush by fans, the exact same weekend of the year... BVS should be somewhat more frontloaded, but it's a solid comparison.

Uh, no, Tele. They are completely opposite to each other and have NOTHING in common. Batman v Superman is an original, independently produced short-form documentary, Fast and Furious is a huge blockbuster franchise... get it right...

[Lordmandeep]

Fast 7 had the biggest Friday day business ever at my local theater  till Sw7.

 

That is the power of Good Friday.

Edited March 25, 2016 by Lordmandeep

[a2k]

When DHD said 76-80m I was gonna post 'this means 80-85m' but thought better not be a wisecrack.

 

Great news from RTH. Awesome if it does ~57M TF / 85M OD.

Hoping for 27.7 + 57.3 + 52 + 37 = 174M ... 2.3X away from 400M.

 

[boomboom234]

There haven't been enough Easter openers to show that there will be a major drop tomorrow imo F7 dropped 30 but Cot second biggest Easter opener dropped 16 we don't have enough data to make a conclusion now it may drop as much as f7 but it may not as well

[narniadis]

4 minutes ago, boomboom234 said:

There haven't been enough major Easter openers to make that claim yet one movie is not a trend. For example the next highest weekend clash of the Titans had an 18% drop Saturday there isn't enough data to make a reference this is only the second major movie to try this 

 

Dude seriously - the data on Easter weekend didn't start with 2010

 

Holdovers are affected the same as openers - tis why with rare exception (or rather small indie films) that you see ACROSS THE BOARD decreases on the saturday after Good Friday. Is BvS only the 2nd major film (over 75m+) to open on the weekend sure, but go back to 2006 and read about Scary Movie 4's record opening then (40ishM if I remember right) and people thought they were crazy to put the film on Easter weekend. There is a distinct trend that you are willfully ignoring because it doesn't fit your criteria.

[RichWS]

3 minutes ago, eddyxx said:

How is this hitting 225?

 

I don't think that was, ya know, ever possible. 

[Lordmandeep]

Dc comics movies don't hold that we'll Saturday as well.

[The Futurist]

8 minutes ago, Chewy said:

 

They have one thing in common!

 

VFX houses.

[narniadis]

1 minute ago, boomboom234 said:

There haven't been enough Easter openers to show that there will be a major drop tomorrow imo F7 dropped 30 but Cot second biggest Easter opener dropped 16 we don't have enough data to make a conclusion now it may drop as much as f7 but it may not as well

 

Also the change to previews on thursday rolled into Friday business has made the Friday-Saturday numbers more skewed either up or down and that is a trend year around. Clash had midnights but not anywhere close to what things do today on average.

[boomboom234]

1 minute ago, narniadis said:

 

Dude seriously - the data on Easter weekend didn't start with 2010

 

Holdovers are affected the same as openers - tis why with rare exception (or rather small indie films) that you see ACROSS THE BOARD decreases on the saturday after Good Friday. Is BvS only the 2nd major film (over 75m+) to open on the weekend sure, but go back to 2006 and read about Scary Movie 4's record opening then (40ishM if I remember right) and people thought they were crazy to put the film on Easter weekend. There is a distinct trend that you are willfully ignoring because it doesn't fit your criteria.

Scary movie 4 is the fourth movie in a finishing franchise that is always heavily frontloaded not exactly the best comparison im not saying it will happen im saying the possibility is there

[#ED]

Well not exactly the same weekend as F7.

 

Sure, it's Easter weekend, but not everyone is on Vacation starting Monday. NYC schools are open and Spring Break isn't until April 25th.

 

So if NYC schools are open, I'm assuming a lot more states are in a similar situation. This can only mean expect a WORSE SUNDAY AND MONDAY DROP THAN FURIOUS 7.

[a2k]

Maybe it's wishful thinking, but could the religious symbolism of the movie temper the Easter Sunday drop? (Hope I am not being silly & out of line)

 

Edited March 25, 2016 by a2knet

[Dementeleus]

I'm seeing scattered afternoon and evening sellouts across the Southland right now. I think west coast will be reasonably strong tonight.

[Deathlife]

It's gonna open huge worldwide because good Friday is a holiday in most Christian and secular countries.

 

I'm surprised it's not a complete holiday in the US. Do Americans love work that much?

[TalismanRing]

16 minutes ago, boomboom234 said:

There haven't been enough major Easter openers to make that claim yet one movie is not a trend. For example the next highest weekend clash of the Titans had an 18% drop Saturday there isn't enough data to make a reference this is only the second major movie to try this 

 

It went down 18% from Friday alone.  It's Thur was counted separately.

 

http://www.boxofficemojo.com/movies/?page=daily&id=clashofthetitans10.htm

 

If BvS had an $83m Thur/Fri and performed like Titan 

Thur: 27.7

Fri: 55.3

Sat: 45.35

Sun: 29m

 

= 157.47m

 

There's also no reason a big film should on average behave differently than a smaller one or a medium size one when it comes to holiday multiples.

 

 

Edited March 25, 2016 by TalismanRing

[RichWS]

1 minute ago, #ED said:

Well not exactly the same weekend as F7.

 

Sure, it's Easter weekend, but not everyone is on Vacation starting Monday. NYC schools are open and Spring Break isn't until April 25th.

 

To be fair, NYC schools are kinda weird with the schedules. They finish the school year at least two weeks later than my old suburban Jersey district does. Hell, I checked online early this week and my hometown goes on break starting today through next week. 

[Orestes]

5 minutes ago, The Futurist said:

 

VFX houses.

 Gal Gadot.

[narniadis]

2 minutes ago, boomboom234 said:

Scary movie 4 is the fourth movie in a finishing franchise that is always heavily frontloaded not exactly the best comparison im not saying it will happen im saying the possibility is there

 

And a superhero movie isn't frontloaded? seriously? The most major movies to open on Easter weekend have had clear fanbases (clash aside) and they all show one thing - heavy loading to Good Friday, sheesh. Top 10 Easter openings..... Take out Matrix & Panic Room for being different eras and my statement stands all were frontloaded (exception to the religious Heaven movie, because well... its about Heaven)

 

1	Furious 7	Uni.	$147,187,040	41.7%	4,004	$36,760	$353,007,020	4/3/15
2	Clash of the Titans (2010)	WB	$61,235,105	37.5%	3,777	$16,213	$163,214,888	4/2/10
3	G.I. Joe: Retaliation	Par.	$40,501,814	33.1%	3,719	$10,891	$122,523,060	3/28/13
4	Scary Movie 4	W/Dim.	$40,222,875	44.3%	3,602	$11,166	$90,710,620	4/14/06
5	Hannah Montana The Movie	BV	$32,324,487	40.6%	3,118	$10,367	$79,576,189	4/10/09
6	Panic Room	Sony	$30,056,751	31.2%	3,053	$9,844	$96,397,334	3/29/02
7	Tyler Perry's Why Did I Get Married Too?	LGF	$29,289,537	48.7%	2,155	$13,591	$60,095,852	4/2/10
8	The Matrix	WB	$27,788,331	16.2%	2,849	$9,753	$171,479,930	3/31/99
9	Tyler Perry's Madea's Big Happy Family	LGF	$25,068,677	47.0%	2,288	$10,957	$53,345,287	4/22/11
10	Heaven is for Real	TriS	$22,522,221	24.6%	2,417	$9,318	$91,443,253	4/16/14
11	Tyler Perry's Temptation: Confessions of a Marriage Counselor	LGF	$21,641,679	41.6%	2,047	$10,572	$51,975,354	3/29/13

[Ozymandias]

2 minutes ago, Deathlife said:

It's gonna open huge worldwide because good Friday is a holiday in most Christian and secular countries.

 

I'm surprised it's not a complete holiday in the US. Do Americans love work that much?

 

I'm American and I don't even know what 'Good Friday Holiday' is.