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Weekend Estimates: JW: 102 IO 91...RTH: Sun JW 38.3 | IO 25.3 with possible upsides PG 287, possible 107M for JW weekend

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Inside Out is doing waaaayy better than JW at my theater today. Jurassic's on six screens and IO is on five.

Its June and lunchtime. Stay at home parents are currently taking little kids. Adults are working and will get to JW later this eve. Not too surprising.

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Its June and lunchtime. Stay at home parents are currently taking little kids. Adults are working and will get to JW later this eve. Not too surprising.

JW will definitely pick up tonight, but IO is already half full for its evening showings and it's playing every half hour. Pixar also does really well opening night.

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Its June and lunchtime. Stay at home parents are currently taking little kids. Adults are working and will get to JW later this eve. Not too surprising.

 

With this being Father's Day weekend and looking at how Godzilla performed last year (actually increased from Saturday), I wonder how many dads are waiting until Sunday to take their kids to see Jurassic World.

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Speaking of last year, just oook at everything that moved: 50 Shades, Minions, Spongebob, Fast 7, Jupiter, JURASSIC WORLD, Home, Seventh Son, Paddington, Kingsman, Taken 3? , Project Almanac, and I think Bond was originally 2014 too.

Only things that have moved this year: London Has Fallen, BVS, Assasins Creed, Kung Fu Panda 3, Kitchen Sink, Dirty Grandpa, Monster Trucks, Warcraft, Finding Dory, and Jungle Book.

2015 lost some good titles, but hey its freed up the market to allow other movies to make breathe and flourish. But with 2014 there was nothing strong enough to compensate for the losses. F7 left July and Jurassic World left June so that was money left on the table. 2014 was just horrid, but when you consider everything that was taken out, plus the fact that most everything else just didnt a thing to make it stick out, its no wonder why. Luckily we shouldnt suffer that bad again.

Pirates 5 also moved out of 2015

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So how much of a bump is Avengers gonna get this weekend?

Depends on how much extra IO makes. If it ends up close they might just do the unthinkable and take from Avengers to push IO over JW or something.

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Reasons IO will overperform this weekend: The buzz for IO is incredibly strong due to early rave reviews, it's a family film, Pixar is a very popular brand, the short runtime allows more screenings per day, more kids are finished school, it'll probably get an "A+" cinemascore, adults love pixar, teens love pixar, kids love pixar, and the content is more suitable for a family audience than JW.

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