WEEKEND THREAD | Weekend actuals (pg. 87 onward) - Dunkirk: 26.6M; The Emoji Movie: 24.5M; Girls Trip: 19.6M; Atomic Blonde: 18.2M; SM Homecoming: 13.2M; War For The POTA: 10.4M; Despicable Me 3: 7.4M; Valerian: 6.3M; Baby Driver: 3.9M; Wonder Woman: 3.3M

[MCKillswitch123]

Really good increases for Dunkirk and Girls Trip, making it very likely that the former wins the weekend and GT makes it to 19M (let's see if it gets to 20M).

 

Spidey also w/a good hold, finally showing true staying power and late legs. Ditto for Despicable Me 3, even if it is gonna take a slightly bigger stump, but that's expected due to Emoji. Blonde stayed flat from real Friday, so it's not looking too bad, and it was very cheap anyway (30M), so it'll be a money maker. Will probably make it to 45M DOM, which is pretty much on par w/the 1st John Wick movie.

 

 is the worthy emoji for that thing. Apes is a sadder disaster than the humans' fates in the original 1968 film. Valerian..... pitiful is a generous word.

[redfirebird2008]

5 minutes ago, a2knet said:

Around 25% drop on Sunday will give D 27-27.5 and Emoji 25.5-26

Ummm...what Saturday number are you using for Dunkirk? 

 

FRI - 8 

SAT - 11.5

SUN - 8.6 (-25%)

 

That's a 28.1 weekend. To end up at 27 off a 11.5 Saturday would require almost 35% Sunday drop. 

[baumer]

3 hours ago, hasanahmad said:

Good for Dunkirk

Emoji flop

Great for gt

Atomic Blonde Flops

Spiderman good hold

Apes sad this is not holding well

Valerian lol

 

Emoji is far from a flop and AB is doing well. Your analysis here is way off 

[a2k]

4 minutes ago, redfirebird2008 said:

Ummm...what Saturday number are you using for Dunkirk? 

 

FRI - 8 

SAT - 11.5

SUN - 8.6 (-25%)

 

That's a 28.1 weekend. To end up at 27 off a 11.5 Saturday would require almost 35% Sunday drop. 

thanks, might have given it a 35% drop accidentally. fixed.

[redfirebird2008]

Pretty crazy Emoji decreased $500k on Saturday from true Friday. Would not expect that with a kids movie. 

[Bishop54]

3 hours ago, aabattery said:

 

GIF stealer!

[baumer]

DM3 was hit by Emoji. Heading for about a 40% drop. Not a huge drop but much bigger than last week.

[Brainbug]

23 minutes ago, redfirebird2008 said:

Pretty crazy Emoji decreased $500k on Saturday from true Friday. Would not expect that with a kids movie. 

 

Its not enough of a decrease though. Its stil above 1 $.

Edited July 30, 2017 by Brainbug

[redfirebird2008]

3 hours ago, titanic2187 said:

just a fun fact, dunkirk 2nd weekend drop may be harsher than WW

 

Dunkirk would be very lucky if it can pull Wonder Woman's multiplier. That would push it to $200m+ gross. 

 

But early June is not equal to late July. Early June still has kids in school which means more deflated weekdays and more inflated weekends. Dunkirk's weekdays were stronger compared to its opening weekend. For instance, Wonder Woman's Monday was at 39.5% of its opening Sunday and Thursday was at 30% of its opening Sunday. Dunkirk's Monday was at 48.7% of its opening Sunday and Thursday was at 39% of its opening Sunday. 

[baumer]

Atomic blonde looks like it's going to do around 19 million for the weekend. That's about five million more than John Wick. The budget is low so the opening is actually really good. I don't understand what it is that some of you guys expected this to do opening weekend. I mean who is Charlize Theron in the world of box office super draws? It's an original action film and it's doing probably the best that it could have hoped to do. So I'm not sure where the Doom is coming from.

[Krissykins]

20 minutes ago, Stutterng baumer Denbrough said:

Atomic blonde looks like it's going to do around 19 million for the weekend. That's about five million more than John Wick. The budget is low so the opening is actually really good. I don't understand what it is that some of you guys expected this to do opening weekend. I mean who is Charlize Theron in the world of box office super draws? It's an original action film and it's doing probably the best that it could have hoped to do. So I'm not sure where the Doom is coming from.

 

I think it's because $18m was on the low end of tracking. The trailer got a fantastic reaction, loads of internet buzz and good reviews out of sxsw. Charlize hot off Furious and Mad Max. 3300 theatres. A pretty big TV spend. 

 

I think with all of that people were expecting more. I was expecting around $20-30m before tracking came out. 

[redfirebird2008]

23 minutes ago, Stutterng baumer Denbrough said:

Atomic blonde looks like it's going to do around 19 million for the weekend. That's about five million more than John Wick. The budget is low so the opening is actually really good. I don't understand what it is that some of you guys expected this to do opening weekend. I mean who is Charlize Theron in the world of box office super draws? It's an original action film and it's doing probably the best that it could have hoped to do. So I'm not sure where the Doom is coming from.

 

With summer weekdays still going for another few weeks, it should be able to have some pretty solid staying power. $30m production budget means they don't need huge numbers to pull a good profit. 

[a2k]

BAD MOMS was ~51M after a 14M (-41%) 2nd weekend, and added 62+ more to it's run.

GIRLS TRIP will be at ~60 after a 19M (-39%) 2nd weekend. Could do 130-140 imo.

 

Date(click to view chart)	Rank	WeekendGross	%Change	Theaters	Change / Avg.		Gross-to-Date	Week#
Jul 29–31	3	$23,817,340	-	3,215	-	$7,408	$23,817,340	1
Aug 5–7	3	$14,004,006	-41.2%	3,215	-	$4,356	$50,850,836	2
Aug 12–14	5	$11,362,783	-18.9%	3,188	-27	$3,564	$71,374,076	3
Aug 19–21	8	$7,946,885	-30.1%	2,811	-377	$2,827	$85,679,313	4
Aug 26–28	8	$5,573,833	-29.9%	2,565	-246	$2,173	$95,267,068	5
Sep 2–4	7	$4,766,501	-14.5%	2,306	-259	$2,067	$102,553,695	6
Sep 2–5	9	$5,800,361	+4.1%	2,306	-259	$2,515	$103,587,555	6
Sep 9–11	8	$2,593,665	-45.6%	1,888	-418	$1,374	$107,289,931	7
Sep 16–18	12	$1,765,403	-31.9%	1,486	-402	$1,188	$110,010,331	8
Sep 23–25	12	$997,055	-43.5%	986	-500	$1,011	$111,669,607	9
Sep 30–Oct 2	16	$474,513	-52.4%	559	-427	$849	$112,513,973	10
Oct 7–9	28	$190,855	-59.8%	265	-294	$720	$112,871,694	11
Oct 14–16	33	$120,422	-36.9%	176	-89	$684	$113,078,694	12
Oct 21–23	41	$89,918	-25.3%	114	-62	$789	$113,217,955	13

Edited July 30, 2017 by a2knet

[aabattery]

6 minutes ago, a2knet said:

BAD MOMS was ~51M after a 14M (-41%) 2nd weekend, and added 62+ more to it's run.

GIRLS TRIP will be at ~60 after a 19M (-39%) 2nd weekend. Could do 130-140 imo.

 

 

I think the emptiness of August is gonna make the current slate perform pretty interestingly. Could see some nice holds this month IMO.

Edited July 30, 2017 by aabattery

[MCKillswitch123]

Hate to be that guy, but.... Girls Trip O/U War For The Planet Of The Apes DOM? 

[redfirebird2008]

1 minute ago, MCKillswitch123 said:

Hate to be that guy, but.... Girls Trip O/U War For The Planet Of The Apes DOM? 

 

Very possible. 

[a2k]

10 minutes ago, aabattery said:

 

 

I think the emptiness of August is gonna make the current slate perform pretty interestingly. Could see some nice holds this month IMO.

150-160...GT over APES3,TF5,CARS3

[baumer]

49 minutes ago, Krissykins said:

 

I think it's because $18m was on the low end of tracking. The trailer got a fantastic reaction, loads of internet buzz and good reviews out of sxsw. Charlize hot off Furious and Mad Max. 3300 theatres. A pretty big TV spend. 

 

I think with all of that people were expecting more. I was expecting around $20-30m before tracking came out. 

 

I think 30 million was very unrealistic.  This is Charlize Theron.  She's never had a breakout film that has been marketed on her name alone.  This was a risky project from the get go and imo, you have to look back at other films of similar ilk.  I guess Lucy is what people were thinking and to be honest, that is kind of a confusing gross when you look at what Johansson has done since in her solo outings.  But when you look at even something like Columbiana, imo, that's more realistic than Lucy.  So this is going to blow Columbiana out of the water and it will probably debut to about what Wick did.  Not bad imo.

46 minutes ago, redfirebird2008 said:

 

With summer weekdays still going for another few weeks, it should be able to have some pretty solid staying power. $30m production budget means they don't need huge numbers to pull a good profit. 

 

Exactly.  So there's no need for people to questioning the opening.  It's going to do well and a 3X gives it about 55 million, which is what Wick did.

[narniadis]

1 hour ago, redfirebird2008 said:

Pretty crazy Emoji decreased $500k on Saturday from true Friday. Would not expect that with a kids movie. 

 

Actually not abnormal for late summer. Been this way for several years now. Even pre previews it wasn't unheard of. Add poor wom and you have a winning combo for a drop. 

[a2k]

2.3x legs will take AB to 40+ after an 18 ow. Disappointing but not a flop...far from it. 30 prod budget and marketing budget which can't be much more than 50? Once all is said and done, ATOMIC HIT.

 

Was rooting for APES3, ATOMIC and VAL. July was SO painful.

 

Will feel good when DUNKIRK does 180+. Am not a Nolanite but Nolanites are most tolerable (and humorous) of fan-groups here and I like supporting them.

 

As a horror fan hoping ANNABELLE and IT do well in coming weeks. IT's latest trailer was too jump-scary for my liking.