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Weekend Actuals (Page 67): Captain Pirate: Piracy War 72.6M | Jungle Book 17.1M | Money Monster 14.8M | The Darkness 5M | Mother's Day 3.3M

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I actually agree with the points Baumer made about the Superhero-blockbusters....either from Marvel or DC.

 

I have also something to say that....piracy or fatigue doesn't always play against CA3: CW or Batman vs Superman.

 

Batman & Superman didn't drop harsh only because of those 2 factors. It dropped because it was a poorly received movie by critics and not well-liked by that many people. WOM is more important when it comes to how movies.

 

And also....some expectations for CW & BvS'a OW's were higher for some people....I mean, there were 2 clubs with them opening around $225M...which can be a spectacular number but......it's not an easy amount to open at. Honestly, I think both CW's $179M & BvS's $166M are good for what they are. However, those 2 clubs were made for a specific reason. To beat records. Maybe a few users here, expected some records to be beaten....mostly because they're gigantic superhero-movies.

 

If the films didn't hit those mass numbers, you expected....no need to be disappointed about. I mean, last year....a lot of people expected AOU to take the OW-record from TA1.....it didn't....Jurassic World did, and that was no superhero-flick...that was a creature-feature film with dinosaurs and it had nostalgia and pretty good WOM to push that film to $652M DOM. Then in December, we got Star Wars: Force Awakens, which was the obvious winner that month...and that film took the OW-record from JW....with nearly $248M and it's likely to end around $936-937M DOM. And again....Star Wars wasn't a superhero-flick either.....it was a sci-fi adventure flick that also had nostalgia and good WOM, going for it....and it was 10 years since Star Wars: Revenge of the Sith.

 

All I'm saying is......don't be disappointed if huge superhero-blockbusters don't do records. They're still impressive with the grosses they make....but not every superhero-blockbuster has to do records all time, because of the genre they are.

 

With that said, CA3: CW will likely do over $400M DOM, comfortly.

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3 hours ago, somebody85 said:


I also agree. Finally starting to see some signs of super hero/comic book fatigue. They are still massive but just not as big as they once were.

 

I wouldn't call it fatigue. It's just that when you're 8 films in you won't have huge opening AND phenomenal legs. To get both you have to bring something new to the table like the first Avengers did, or wait long enough for people to really miss you like Star Wars did.
 

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Piracy part 3. 

Dont have that much data. Not like China. You can say it's frontloaded, but any different than last year with aou?

 

           M to Th.   M-Weekdnd multi

IM3      -32.5%         6.43

ASM2  -31.1%         6.80

AoU.    -35.0%         5.88

CA3     -38.7%         5.56. Based on 74m

You could argue it a front loading trend or piracy is hitting it. 

 

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We're really running with the piracy thing, huh? Anytime people think a major movie "underperforms", someone sets off the piracy alarm.

It's a natural combination of increased front loading and the audience not expanding. The series is 8 years old and 13 films in. Not shocking.

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I can't find a thread for The BFG but Variety just tweeted that people were leaving during the film at Cannes, lol.

 

Well they said "dozens of people fled". 

 

Love it when people walk out of a film.. Is it really that bad?? Lol 

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1 hour ago, Baumer said:

 

No.  Just no.

Yes just yes

Numbers show it.

"Statistics don't lie, statisticians do"

Mark Twain

 

I'm the most objective person here. I don't watch these movies. I have no attachment to performance. I just follow the BO trends.

 

Edited by No Prisoners
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7 minutes ago, RichWS said:

We're really running with the piracy thing, huh? Anytime people think a major movie "underperforms", someone sets off the piracy alarm.

It's a natural combination of increased front loading and the audience not expanding. The series is 8 years old and 13 films in. Not shocking.

No Prisoners compared this movie, which got pirated early on, and another movie just a few months older, which did not get pirated. I think the impact is clear.

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Youre right. Numbers dont lie. And any experienced person following box office for 20 years could  have told you that the drop would be between 57 and 60% this weekend piracy has nothing to do with it. So believe all you want to believe that piracy is affecting your precious comic book movies. But they are performing exactly the way other high grossing films do in their second weekend. I have to go to work now you guys can spend the rest of the day arguing about this. But piracy is not why Civil War has fallen what it is going to fall this weekend. Enjoy your day LOL

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22 minutes ago, Krissykins said:

I can't find a thread for The BFG but Variety just tweeted that people were leaving during the film at Cannes, lol.

 

Well they said "dozens of people fled". 

 

Love it when people walk out of a film.. Is it really that bad?? Lol 

 

A response tweet (from someone who I presume was there too) said that they went to the press conference, not just flee the film, and that everyone else stayed. It got lukewarm applause at the end.

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             CA3.                  AoU.                 IM3.                  CA2

Fri $75,502,161
- / -
$75,502,161 / 1
$84,424,532
- / -
$84,424,532 / 1
$68,858,555
- / -
$68,858,555 / 1
$36,926,192
- / -
$36,926,192 / 1
Sat $61,209,001
-18.9% / -
$136,711,162 / 2
$56,526,635
-33% / -
$140,951,167 / 2
$62,273,218
-9.6% / -
$131,131,773 / 2
$34,666,864
-6.1% / -
$71,593,056 / 2
Sun $42,427,980
-30.7% / -
$179,139,142 / 3
$50,319,942
-11% / -
$191,271,109 / 3
$43,012,812
-30.9% / -
$174,144,585 / 3
$23,430,665
-32.4% / -
$95,023,721 / 3
Mon $13,291,876
-68.7% / -
$192,431,018 / 4
$13,228,555
-73.7% / -
$204,499,664 / 4
$11,267,610
-73.8% / -
$185,412,195 / 4
$6,219,552
-73.5% / -
$101,243,273 / 4
Tue $13,761,120
+3.5% / -
$206,192,138 / 5
$13,132,812
-0.7% / -
$217,632,476 / 5
$11,286,896
+0.2% / -
$196,699,091 / 5
$6,977,056
+12.2% / -
$108,220,329 / 5
Wed $8,976,371
-34.8% / -
$215,168,509 / 6
$9,409,838
-28.3% / -
$227,042,314 / 6
$8,112,391
-28.1% / -
$204,811,482 / 6
$4,805,702
-31.1% / -
$113,026,031 / 6
Thu $8,160,569
-9.1% / -
$223,329,078 / 7
$8,613,154
-8.5% / -
$235,655,468 / 7
$7,609,602
-6.2% / -
$212,421,084 / 7
$4,582,140
-4.7% / -
$117,608,171 / 7
WK 1 $223,329,078 $235,655,468 $212,421,084 $117,608,171
WEEK 2
Fri

19,700,000

+141%/-74%

$21,232,362
+146.5% / -74.9%
$256,887,830 / 8
$19,713,832
+159.1% / -71.4%
$232,134,916 / 8
$11,866,741
+159% / -67.9%
$129,474,912 / 8

 

Yall here say CA3 has better WoM and it has a better RT than AoU and IM3. It was clearly holding better DoD thru mon and now it's pulling away to the downside and will continue to do so. Mothers day was not deflated at -30%. Mondays hold was strong. Tuesday mite have bumped more, tough to say but Wed is obvious.

It's going to be under $400m if the dailies continue to erode

Edited by No Prisoners
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14 minutes ago, cory said:

"Fatigue" isn't the right word, it's more that it's a known quantity at this point. Happened with HP too, it's just settling into a groove.

 

Agree with this sentiment completely. DH Part 1 and Part 2 both set OW records for the franchise upon their release. But then the legs were underwhelming. The films all made roughly the same total gross at the box office, minus a couple outliers. It's just that the fans were prioritizing seeing the movie on OW vs later on. A similar shift will undoubtedly occur with most extended universes as they progress through the series. 

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Steep for Captain America. But could hopefully improve in the Saturday and Sunday front. Money Monster while it didn't do 6 million it still did 5 million which is quite solid for a film that didn't cost an horrendous amount and should open around $14-16 million for the weekend and end its run north of $40 million which would be solid for Sony.

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