The Box Office Buzz and Tracking Thread: Electric Boogaloo

[Eric the IF]

It: Chapter Two Greater Philadelphia Area Seat Report T-32 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	76	361	16,194	2.23%

 

Total Seats Sold Today: 15

 

Yeah this was a slow day today. Not anything to get worried about, especially since it's still more than a month away, but still kind of boring. Tomorrow, I'll have Hobbs & Shaw to work with, so that will be fun.

[Porthos]

It: Chapter 2 Greater Sacramento Area Premiere Night Seat Report: T-32 days and counting

 

	Sellouts	Showings	Seats left	Total Seats	Seats Sold	Perct Sold
TOTALS	0	90	11360	11727	367	3.13%

 

Total Showings Added Today	2
Total Seats Added Today	289
Total Seats Sold Today	43

 

Not really sure what to use as a comp for this film, since as I understand it horror isn't that pre-sale heavy.  Maybe.  For now, gonna throw in a few recent ones along with JW2 and hope for the best.

 

Day 4 Comps (probably lol - use at own risk)

	%		Sold Day 4	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
Pika	139.02		20	264		0/72	7745/8009	3.30%		7.92m
Aladdin	74.90		56	490		0/68	8913/9403	5.21%		5.24m
KotM	78.09		98	470		0/80	10687/11157	4.21%		4.92m
TS4	32.80		104	1119		0/89	11082/12201	9.17%		3.94m
TLK	21.95		98	1672		0/175	17622/19294	8.67%		5.05m

PRE-SALES NOTE: Aladdin and The Lion King had 25 days of pre-sales and KotM had 21 days of pre-sales, while It 2 had 36.  Also, like It 2, some theaters had KotM tickets on sale for a few days before they were officially announced to the public for sale. 

 

Day 4 Adjusted Comps (probably lol - use at own risk)

	%		Sold Day 4	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
JW2	34.86		87	958		0/97	9155/10113	9.47%		5.33m
It 2 (adj)	n/a		35	334		0/90	9799/10133	3.30%		n/a

PRE-SALES NOTE: Fallen Kingdom had 23 days of pre-sales, while It 2 had 36. 

ADJUSTMENT NOTE:  It 2 (adj) is the ticket data at the same theaters I had tracking info for Fallen Kingdom.

[Porthos]

It's ironic in a way, but I'm starting to think Pika Pika might be my best comp right now.  Partially for the comp'd number, but also because it too has a relatively long pre-sale window (30 days).  I mean, so did H&S (35 days), but I'm not thinking It 2 is gonna roll in 28m in previews.

 

So, sadly not gonna put H&S in for quite a while, if ever. 

 

Speaking of comps, only gonna keep the actual comp number (the one in the last column) for a few more days as their utility is next to nil right now.  Also gonna drop all comps starting on Friday (at the T-27 mark) except for Pika Pika, as by then films will be kinda sorta getting close enough to their premieres that what little utility there is now will in fact be gone (I don't see much point in comparing a T-27 day and a T-12 day, for instance).

 

The comps that I remove though, will start reappearing around the T-20 mark, more or less, depending on how much they aren't being influenced by their start of pre-sales.

 

As for the actual comp number I have at the end?  Still mulling that over.  Might bring it back as I bring back the comps.  I might wait 'till the last 10 days or so instead.  Not sure really which way I'll go on that. 

 

Play it by ear, as usual. :)

[NamakFiskKa]

3 hours ago, Porthos said:

horror isn't that pre-sale heavy

Wasnt the first IT movie tracking like a MCU flick in presales a week or 2 before release ?

[lorddemaxus]

23 minutes ago, NamakFiskKa said:

Wasnt the first IT movie tracking like a MCU flick in presales a week or 2 before release ?

Most horror films don't ramp up in presales until the last week or two. It 2 could perform similarly too. 

[TalismanRing]

Yeah, I don't recall anything about It's early presales but the week of it was acting just like a CBM relative to the size previews & o/we ended up

 

Film	Monday	Tues	Wed	Thursday	PRE & O/WE
IT	20 avg (9pm)		90 (10:30pm)	25 (8:20am) 41(9am) 102 (12:20pm) 140 (1pm) 186 (4:50pm)	$13.5m/ $123m
Wonder Woman	15 avg (1pm)	41avg (4pm)	45 (4pm)	46 (10am), 125 (5pm)	$10m/ $103m
Spider-Man	15 avg (11am) 20 (3pm)	25 (10pm)	39 (12:30pm) 42 (3pm), 54.2 (4pm)	49 (9am), 110 (12pm), 138( 1pm) 174 (3:50pm), 216 (5:20pm)	$15m/$117m
Thor	13.5 (12pm)	25 (10am), 32 (10:30pm)	35 (9:55am), 49 (3:40pm), 47 (4:10pm)	103 (12:15) 112 (1:15pm), 145 (4pm) 175 (4:50)	$14.5 / $122.7m
Justice League	11.4 (10:10am), 13.2 (11am), 19.8 (3pm)	16 (9am), 19.2 (10am), 20.4 (11.30am), 22.2 (4:45)	26.5 (9:10), 27 (10:10am), 37.2 (12:25), 36.6 (4:10pm), 47 (5:30)	45.2 (10.am), 78 (12pm), 92 (1:30pm), 103 (3:30pm), 124 (4:15pm), 145 (5:30pm), 156 (7:45)	$13m/ $93.84m
Han Solo		22 (2:15pm), 32 (6:45pm)	51 (11:40am), 41.75  (4:30pm)	45 (10:10am), 57 (10.30am), 73 (12:30pm), 89 (3:30pm), 92.6 (4pm), 134 (5:45pm)	$14.1m/ $84.3m (MD w/e)
Jurassic World: FK			74.67 (8:30pm)	120 (2pm), 121 (3:30pm), 120 (3:45pm), 156.7 (5:30pm)	$15.3m/ $148m
Ant-Man		15.5 (1pm), 16.333 (3pm)		135 (5:15pm)	$11.5m/ $75.8m

Edited August 5, 2019 by TalismanRing

[el sid]

Actually I didn't plan to count today but it went so fast that I counted 3 of the 5 new movies (at least on Thursday I plan to count all of them to get some nice comps for the future ).

Today I looked at Scary Stories to Tell in the Dark, The Art of Racing in the Rain and The Kitchen:

In all shortness, Scary Stories did fine with already 428 sold tickets for Thursday and 265 tickets for Friday (in 7 theaters; NY, Assembly Row in Boston and Phoenix was missing). For comparison, Crawl had on Monday at that time 143 sold tickets for Thursday and 114 for Friday (each in 9 theaters, only NY was missing). Midsommar had in 6 theaters 42 sold tickets for Friday on Monday. Scary Stories was most popular in LA, San Francisco and Miami but also not unpopular in Texas.
 

The Kitchen has indeed no Thursday showtimes and 216 sold tickets for Friday (in 8 theaters). Idk, it could be that the lack of Thursday shows are helping but this Friday number is also not bad.

The Art of Racing in the Rain was so far a bit muted with 62 and 66 sold tickets in 8 theaters (but the trailers are really nice IMO, we will see).

[Porthos]

27 minutes ago, el sid said:

Actually I didn't plan to count today but it went so fast that I counted 3 of the 5 new movies (at least on Thursday I plan to count all of them to get some nice comps for the future ).

Today I looked at Scary Stories to Tell in the Dark, The Art of Racing in the Rain and The Kitchen:

In all shortness, Scary Stories did fine with already 428 sold tickets for Thursday and 265 tickets for Friday

I took a casual glance at Scary Stories last night and I was surprised to see a decent number of tickets sold for Thr night at Century Arden.  More than Dora, as a matter of fact.

 

Of course, different pre-sale habits here as well as different showtimes.  But Scary Stories might be primed to do a bit better than expected.  

 

Or be heavily frontloaded.  Always a possibility with a big name attached to the project.

 

Doing well at Century Arden doesn't mean jack if it's not also doing decently elsewhere in the region, naturally.  But I was at least a little surprised to see it doing pretty well at all.

 

(Don't ask for any sort of comp or predicition - low openers like this are WELL outside of my comfort zone)

[Eric the IF]

Brian Banks Greater Philadelphia Area Seat Report T-3 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	10	3	1,348	0.22%

 

 

No, I do not have any comps. Do not even ask me.

Edited August 6, 2019 by CoolEric258

[Porthos]

4 minutes ago, CoolEric258 said:

Brian Banks Greater Philadelphia Area Seat Report T-3 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	10	3	1,348	0.22%

 

 

No, I do not have any comps. Do not even ask me.

I'm actually surprised you have 10 showings.  Out here in Sacto, only one theater has it (for two showings).  Which is odd because at 1,500 theaters you'd think it'd be in more than one locally.  How many theaters is it in your neck of the woods?

[Eric the IF]

1 minute ago, Porthos said:

I'm actually surprised you have 10 showings.  Out here in Sacto, only one theater has it (for two showings).  Which is odd because at 1,500 theaters you'd think it'd be in more than one locally.  How many theaters is it in your neck of the woods?

5 theaters, each with two showings.

[Porthos]

2 minutes ago, CoolEric258 said:

5 theaters, each with two showings.

Interesting.   Maybe the indie joints here (which I never check out) will pick it up for the weekend (they don't have their schedule up yet).  Or maybe some of the other places will add it at the last second.

[Eric the IF]

Dora and the Lost City of Gold Greater Philadelphia Area Seat Report T-3 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	33	92	5,871	1.57%

 

Adjusted Comps

0.03x of The Lion King 3 days before release (616K)

 

This is one that you shouldn't take that seriously. Not only is there one comp, but said comp is the biggest previews for a PG movie ever, and has an adult/fanboy skew. So yeah, different worlds.

 

So putting that into perspective, we really don't have much to work with. So with that said...eh, I guess it could be worse?

[Eric the IF]

Scary Stories to Tell in the Dark Greater Philadelphia Area Seat Report T-3 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	20	123	3,308	3.72%

 

Comp

1.86x of Crawl 3 days before release (1.9M)

 

That's not bad. I don't know if it will hit that high, especially since this is a brand, both as a book series and del Toro as a producer, but it's a promising start. If it follows Slender Man or Crawl with that preview, it would cross 20M.

[Eric the IF]

The Art of Racing in the Rain Greater Philadelphia Area Seat Report T-3 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	16	17	2,162	0.79%

 

Adjusted Comp

0.01x of The Lion King 3 days before release (177K)

 

lol

[Porthos]

1 hour ago, CoolEric258 said:

Dora and the Lost City of Gold Greater Philadelphia Area Seat Report T-3 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	33	92	5,871	1.57%

 

 

58 minutes ago, CoolEric258 said:

Scary Stories to Tell in the Dark Greater Philadelphia Area Seat Report T-3 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	20	123	3,308	3.72%

 

That does match what I was casually seeing at one theater locally for Dora and Scary Stories.  Now that comment about horror ramping up a bit earlier than some family films is something to consider, as is the brand bit we've both commented on.

 

But, maaaaaaaaybe the signs of a mini-breakout here?  Nothing substantial.  But won't surprise me if it over-performs tracking now.

[Porthos]

It: Chapter 2 Greater Sacramento Area Premiere Night Seat Report: T-31 days and counting

 

	Sellouts	Showings	Seats left	Total Seats	Seats Sold	Perct Sold
TOTALS	0	93	11913	12315	402	3.26%

 

Total Showings Added Today	3
Total Seats Added Today	588
Total Seats Sold Today	35

 

Not really sure what to use as a comp for this film, since as I understand it horror isn't that pre-sale heavy.  Maybe.  For now, gonna throw in a few recent ones along with JW2 and hope for the best.

 

Day 5 Comps (probably lol - use at own risk)

	%		Sold Day 5	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
Pika	142.05		19	283		0/72	7726/8009	3.53%		8.10m
Aladdin	74.31		51	541		0/68	9232/9773	5.54%		5.20m
KotM	77.16		51	521		0/82	10705/11226	4.64%		4.86m
TS4	32.76		108	1227		0/89	10971/12198	10.06%		3.93m
TLK	22.96		79	1751		0/175	17583/19334	9.06%		5.28m

PRE-SALES NOTE: Aladdin and The Lion King had 25 days of pre-sales and KotM had 21 days of pre-sales, while It 2 had 36.  Also, like It 2, some theaters had KotM tickets on sale for a few days before they were officially announced to the public for sale. 

 

Day 5 Adjusted Comps (probably lol - use at own risk)

	%		Sold Day 5	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
JW2	34.60		97	1055		0/97	9058/10113	10.43%		5.29m
It 2 (adj)	n/a		31	365		0/93	10356/10721	3.40%		n/a

PRE-SALES NOTE: Fallen Kingdom had 23 days of pre-sales, while It 2 had 36. 

ADJUSTMENT NOTE:  It 2 (adj) is the ticket data at the same theaters I had tracking info for Fallen Kingdom.

[Cap]

Dora - Scary Stories - Racing in Rain - It: Chapter 2

Thursday Previews

 

Southern Maine Cinemagic
Movie	Today		8/1	8/5	Total	%		SOs	Shows
Dora	5		12	17	1335	1.27%		0	9
Scary Stories	7		0	7	496	1.41%		0	6
It: Chapter 2	11		10	21	1675	1.25%		0	9

Breezy sales over the weekend.  This is my first time really tracking smaller films, so I don't know if it's just our theater being walk-up wonky or if this is how slow the under 20M previews normally look.  It -- for this theater - had good weekend this early.

 

Lincoln Square 13
Movie	Today		8/1	8/5	Total	%		SOs	Shows
It: Chapter 2	110		306	416	2258	18.40%		0	7

 

Not WOW but very solid.  They added another standard showing at 5PM, yet there's only been 3 standard tickets sold since they went on sale.  

 

Empire 25
Movie	Today		8/1	8/5	Total	%		SOs	Shows
Dora	53		47	100	927	10.78%		0	3
Scary Stories	37		76	113	292	38.69%		0	2
Racing In Rain	19		21	40	252	15.80%		0	2
Good Boys	55		N/A	55	284	19.36%		0	2

 

Again, this is more the "gathering data for comps later" stage.  Good Boys just popped up, so I grabbed it for a "first day".

 

And thanks to @Porthos for the input on the new format.

[Eric the IF]

It Chapter Two Greater Philadelphia Area Seat Report T-31 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	85	394	18,022	2.19%

 

Total Showings Added Today: 9

Total Seats Added Today: 1,828

Total Seats Sold Today: 33

 

Adjusted Comp

11.08x of Hobbs & Shaw 31 days before release (64.2M)

 

Wow. It 2's previews over Endgame? Feige's out here quaking in his boots.

 

I kid, I kid. But despite the abnormally large preview #, I guess it does show that interest is still very, very strong. Sure presales are very slow and steady at the moment, but those preview #s at least show there's a lot of demand for this. Of course we can only wait and see how much demand there is in the coming days.

 

Also, now every theater I'm tracking has IT showtimes up...except for one. Times are up, but they aren't available for purchase. I guess the guys in charge of online presales don't really feel like it?

[Litio]

Every movie (no oscar buzz) fails commercially when it is sold by Del Toro's name. Can't see how this time will be different. If Scary Stories overperforms, I won't be surprised if budget is higher than it should be. I'm so tired of this deja vu. The guy deserves better.