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STEPHEN KING'S IT WEEKEND THREAD | 117.15 Mill!....NO SPOILERS..NOT EVEN IN TAGS!

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PA3 (2011) did 8 previews and 52.5 ow. That gives IT 88.6 ow with 13.5 previews.

 

On the one hand PA3 was a three-quel and that has it's own front-loading.

On the other hand previews have gotten progressively bigger each year and PA3 was 6 years back which is a different era when it comes to Thursday previews.

 

Hurricane can be discounted in this comparison because PA3 itself feel a huge 47% on Sunday. So even with a bad Sunday drop IT should have a better hold.

 

So I don't see IT failing to beat 88.6 - the figure it would have with PA3's multiplier of 6.56x.

 

7-7.5x gives 95-101 which seems more reasonable than 110, 120 etc.

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26 minutes ago, boomboom234 said:

It's not going to be that frontloaded this won't play like regular horror it's the dead pool of horror films it will do at least 90. The southern states won't make that big a difference in terms of gross maybe 4-5 million and while the NFL does start this isn't exactly a kid friendly matinee type picture

 

I also said it would do 90 million. But I don't see any way that it hits 100. And yes it will be front-loaded. I agree that it's going to do huge numbers obviously but there's definitely going to be a rush factor to this. And are you implying that the audience for the NFL and the audience for this movie or not going to overlap?

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2 minutes ago, Stutterng baumer Denbrough said:

 

I also said it would do 90 million. But I don't see any way that it hits 100. And yes it will be front-loaded. I agree that it's going to do huge numbers obviously but there's definitely going to be a rush factor to this. And are you implying that the audience for the NFL and the audience for this movie or not going to overlap?

Why would some people watching a football game from 1pm to 4pm Sunday effect this movie much?  I think the group of people who watch 9 hours of football Sunday AND would watch the movie, but don't go Saturday instead is tiny. 

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Last 2 year big live action thursday preview were, with their previews to OW ratio and what IT opening weekend would be if they follow the same:

 

Title Preview to OW ratio If IT follow the same multi
Pirates of the Caribbean: Deaden Tell No Tales 11.452 154.602
War for the Planet of the Apes 11.226 151.551
Star Trek Beyond 10.773 145.4355
Beauty and the Beast 10.721 144.7335
Deadpool 10.428 140.778
The Fate of the Furious 9.499 128.2365
Wonder Woman 9.386 126.711
Logan 9.307 125.6445
Dunkirk 9.184 123.984
Doctor Strange 9.049 122.1615
Guardians of the Galaxy Vol. 2 8.618 116.343
Fantastic Beasts and Where To Find Them 8.503 114.7905
Fifty Shades Darker 8.148 109.998
X-Men: Apocalypse 8.021 108.2835
Spider-Man: Homecoming 7.599 102.5865
Captain America: Civil War 7.166 96.741
Suicide Squad 6.521 88.0335
Batman v Superman: Dawn of Justice 5.993 80.9055
Rogue One: A Star Wars Story 5.348 72.198
Average 8.786421053 118.6166842

 

 

BvS multiplier of 81m does seem like a reasonable worst case scenario floor and 50 shade darker 110m has a reasonable high end ceiling, a result around that average 90-95 to be expected.

Edited by Barnack
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