MovieMan89 Posted March 4, 2012 Share Posted March 4, 2012 It is not hard, I agree. Bit it won't have Summer/Holiday/Easter weekdays to help it doing that.No but it will have spring break, so it could have decent weekdays throught March. That's partly why we have a big animated or family hit almost every March. Link to comment Share on other sites More sharing options...
lab276 Posted March 4, 2012 Share Posted March 4, 2012 Something interesting about Spring Break this year is that it's staggered:http://studenttravel.about.com/od/springbrea1/f/when_spring_bre.htmShould lead to good holds over several weeks. Link to comment Share on other sites More sharing options...
Jim Shorts Posted March 4, 2012 Share Posted March 4, 2012 This was simply the perfect weekend to release Lorax. Friday was Dr Suess' birthday so the whole week leading up, thousands of schools were having Dr Suess celebrations. Tremendous publicity on a daily basis from school. I'm sure that had kids begging to see it. Link to comment Share on other sites More sharing options...
MovieMan89 Posted March 4, 2012 Share Posted March 4, 2012 (edited) This was simply the perfect weekend to release Lorax. Friday was Dr Suess' birthday so the whole week leading up, thousands of schools were having Dr Suess celebrations. Tremendous publicity on a daily basis from school. I'm sure that had kids begging to see it.And as I've mentioned all along the marketing for it was brilliant in its intensity and in appealing to kids of all ages and both genders.Whoever was in charge of marketing it needs a big raise. Edited March 4, 2012 by MovieMan89 2 Link to comment Share on other sites More sharing options...
Bishop54 Posted March 5, 2012 Share Posted March 5, 2012 Where the hell is Underworld Awakening's numbers??? Link to comment Share on other sites More sharing options...
Robertron Posted March 5, 2012 Share Posted March 5, 2012 And as I've mentioned all along the marketing for it was brilliant in its intensity and in appealing to kids of all ages and both genders.Whoever was in charge of marketing it needs a big raise.And they're about to have plenty of money to give that raise! Link to comment Share on other sites More sharing options...
forg Posted March 5, 2012 Share Posted March 5, 2012 (edited) I think the movie looks very colorful and appealing to young kids. Apparently it is getting good reviews too which means it should have good legs to go along with a great opening. One of the problem with many animated movies last year was that they didn't "look" as good. Movies like Cars 2, KFP 2 and Rango just weren't as visually appealing as The Lorax or even Rio.Cars 2 was visually appealing, kids especially the young boys loved that one. And let's not forget that despite missing 200 mil, it was still the highest animated film last year with 190+ mil. The bad reviews just hurt its legs. KFP 2's domestic performance is still puzzling me to this day. I loved Rango but I think it looks to creepy for young kids.The Lorax really had great marketing plus a perfect playdate with no direct competition. Last year there were Gnomeo & Juliet, Rango, Mars Needs Moms, Hop & Rio released closely to each other Edited March 5, 2012 by forg Link to comment Share on other sites More sharing options...
CJohn Posted March 5, 2012 Share Posted March 5, 2012 And all of them crossed the 100M (yes, yes, I know the G&J shit, but still....)!!(Mars Need Moms crossed 100M... in is production budget) 1 Link to comment Share on other sites More sharing options...
Warhorse Posted March 5, 2012 Share Posted March 5, 2012 I went to the farmers market today, which is located right near a major theater, and when I saw the parking lot packed, with all of the families bustling in and out of the theater, I just knew this movie was going to be a lot more bigger than I initially thought. I'm suspecting the Sunday's estimates to be bigger than they are anticipated. Link to comment Share on other sites More sharing options...
Goffe Posted March 5, 2012 Share Posted March 5, 2012 Dr Seuss isn't big in the UK at all, so that opening boggles my mind.Dr. Seuss is totally unknown here, if it were not for movies based on his books I would never know who he is Link to comment Share on other sites More sharing options...
Noctis Posted March 5, 2012 Share Posted March 5, 2012 Dr. Seuss is totally unknown here, if it were not for movies based on his books I would never know who he isWho the fuck doesn't know who Dr. Seuss is? 1 Link to comment Share on other sites More sharing options...
Goffe Posted March 5, 2012 Share Posted March 5, 2012 (edited) Who the fuck doesn't know who Dr. Seuss is? Almost everyone outside the U. S. I only know because of this forum(and the movies of course) Edited March 5, 2012 by Goffe 1 Link to comment Share on other sites More sharing options...
Noctis Posted March 5, 2012 Share Posted March 5, 2012 I didn't grow up in the States yet Dr. Seuss was a staple in first grade, kindergarten, etc. Link to comment Share on other sites More sharing options...
Goffe Posted March 5, 2012 Share Posted March 5, 2012 where you grew up? Link to comment Share on other sites More sharing options...
CloneWars Posted March 5, 2012 Share Posted March 5, 2012 Well, if The Lorax can open to $70M, this only makes me wonder what we are in store for when a certain movie called The Hunger Games opens up. Link to comment Share on other sites More sharing options...
FilmBuff Posted March 5, 2012 Share Posted March 5, 2012 Maybe they will do Green Eggs and Ham next.It seems like they next logical one to do after Horton Hears a Who, The Grinch, The Lorax, and Cat in a Hat. Link to comment Share on other sites More sharing options...
zlazer Posted March 5, 2012 Share Posted March 5, 2012 Well, if The Lorax can open to $70M, this only makes me wonder what we are in store for when a certain movie called The Hunger Games opens up.70.1m? Link to comment Share on other sites More sharing options...
Mojoguy Posted March 5, 2012 Share Posted March 5, 2012 Maybe they will do Green Eggs and Ham next.It seems like they next logical one to do after Horton Hears a Who, The Grinch, The Lorax, and Cat in a Hat.I'd rather they redo Cat in a Hat as a CGI animated movie and make it GOOD this time. 1 Link to comment Share on other sites More sharing options...
Claire of Themyscira Posted March 5, 2012 Share Posted March 5, 2012 170.1m?I believe you forgot the 1 :PDon't worry. Did that for ya (x Link to comment Share on other sites More sharing options...
Neo Posted March 5, 2012 Share Posted March 5, 2012 Well, if The Lorax can open to $70M, this only makes me wonder what we are in store for when a certain movie called The Hunger Games John Carter opens up. Link to comment Share on other sites More sharing options...
