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The Box Office Buzz, Tracking, and Pre-Sale Thread

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22 hours ago, Porthos said:

 

Quick and Dirty The Ballad of Songbirds and Snakes Sacramento Report [T-14]

334/12879 (2.59% sold) [+91 tickets] [83 showings]

 

1.34677x GBA after two day of pre-sales                 [6.06m] [UNADJ FOR ATP HIKES SINCE 2021]

0.68163x FB3 after two day of pre-sales                  [4.09m]

1.36885x Scream VI after two day of pre-sales       [7.80m] [UNADJ FOR ATP DIFF]

0.61397x TLM after two day of pre-sales                 [6.32m]

0.26258x AtSV after two day of pre-sales               [4.56m]

0.39620x FNAF after two day of pre-sales              [4.08m]

0.53526x The Marvels after two day of pre-sales   [???m]

 

====

 

Yeeeaaah, I dunno.  Don't love that it fell against the FB3 comp (even while noting that over-performed locally).

 

Gonna do a T-x Q&D tomorrow for ALL comps and see how they shift.  Almost all of them will get a hatchet took to them, though some not as bad as it might seem. 

 

Still mostly more curious about the daily pace since we're relatively close to release than the overall comps that get spat out.  FWIW, GBA did start at T-17 and FB3 at T-16, so those comps won't be changed as much as the others.  Just have to see how it goes.

 

Quick and Dirty The Ballad of Songbirds and Snakes Sacramento Report [T-13]

385/12539 (3.07% sold) [+51 tickets] [82 showings]

 

1.05769x GBA at T-13                 [4.76m] [UNADJ FOR ATP HIKES SINCE 2021]

0.54765x FB3 at T-13                 [3.29m]

0.54688x Scream VI at T-13       [3.12m] [UNADJ FOR ATP DIFF]

0.23707x TLM at T-13                 [2.44m]

0.18608x AtSV at T-13               [3.23m]

0.19395x FNAF at T-13              [2.00m]

0.32655x The Marvels at T-13   [???m]

 

---

 

As one can see, most of these are now completely unsuitable thanks to wildly disparate length in pre-sale windows.  Thanks to lingering concerns about FB3 over-performing locally (and thus depressing the comp), GBA might be the best comp so far.

 

Either way, pace isn't enough for me to make daily updates here, so my next update will be on Sunday Night.  Have to see how much various comps have moved by then and how much the pace is picking up to get a sense of where it might be headed locally.

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22 hours ago, Porthos said:

 

The Marvels Greater Sacramento Area Premiere Night Seat Report: T-7 days and counting

 

 

Capped

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

0

197

27321

28853

1532

5.31%

 

Total Showings Added Today

7

Total Seats Added Today

1156

Total Seats Sold Today

87

 

T-7 Comps:

 

   

%

 

Sold
T-7

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

Eternal

57.75

 

67

2653

 

0/101

13315/15968

16.61%

 

6409

23.90%

 

6.20m

GOTG3

33.08

 

222

4631

 

0/207

25352/29983

15.45%

 

10750

14.25%

 

5.79m

TLM

63.25

 

170

2422

 

0/168

21392/23814

10.17%

 

6561

23.35%

 

6.52m

AtSV

50.58

 

263

3029

 

0/140

19113/22142

13.68%

 

9744

15.72%

 

8.78m

Flash

88.35

 

74

1734

 

0/178

23414/25148

6.90%

 

5327

28.76%

 

8.57m

Indy 5

85.02

 

92

1802

 

0/134

18905/20707

8.70%

 

4767

32.14%

 

6.12m

FINAL SOLD NOTES: "Final sold" is the number of tickets sold for the movie in question at stop of tracking while "% of final" is the percentage of The Marvel's current tickets sold versus that final number.

ETERNAL COMP NOTE:  The Eternals comp has been given an ad-hoc adjustment of 1.13047x  to reflect the difference in ATP between now and late 2021, with the same methodology as explained in this post.

 

Regal:     226/8665  [2.61% sold]
Matinee:    59/2546  [2.32% | 4.08% of all tickets sold]
3D:            96/5008  [1.92% | 6.64% of all tickets sold]

 

The Marvels Greater Sacramento Area Premiere Night Seat Report: T-6 days and counting

 

 

Capped

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

0

200

27291

28892

1601

5.54%

 

Total Net Showings Added Today

3

Total Net Seats Added Today

39

Total Seats Sold Today

69

 

T-6 Comps:

 

   

%

 

Sold
T-6

Total

Sold

 

Sellouts

Shows

Seats Left

Total Seats

Perct

Sold

 

Final

Sold

% of

Final

 

 

Comp

Eternal

58.22

 

97

2750

 

0/101

13218/15968

17.22%

 

6409

24.98%

 

6.25m

GOTG3

32.36

 

317

4948

 

0/226

26866/31814

15.55%

 

10750

14.89%

 

5.66m

TLM

62.22

 

151

2573

 

0/173

21977/24550

10.48%

 

6561

24.40%

 

6.41m

AtSV

48.59

 

266

3295

 

0/142

19179/22474

14.66%

 

9744

16.43%

 

8.44m

Flash

84.80

 

154

1888

 

0/178

23257/25145

7.51%

 

5327

30.05%

 

8.23m

Indy 5

85.39

 

73

1875

 

0/134

18832/20707

9.05%

 

4767

33.59%

 

6.15m

FINAL SOLD NOTES: "Final sold" is the number of tickets sold for the movie in question at stop of tracking while "% of final" is the percentage of The Marvel's current tickets sold versus that final number.

ETERNAL COMP NOTE:  The Eternals comp has been given an ad-hoc adjustment of 1.13047x  to reflect the difference in ATP between now and late 2021, with the same methodology as explained in this post.

 

Regal:     269/8665  [3.10% sold]
Matinee:    67/2546  [2.63% | 4.18% of all tickets sold]
3D:            115/4957  [2.32% | 7.18% of all tickets sold]

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On 11/2/2023 at 10:27 PM, Hilts said:

 

The Marvels OK
 
Thursday - showings starting 3pm ATP $16.69
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-11 21 173 29 657 32,650 2.01% 4.62%
T-10 21 171 33 690 31,973 2.16% 5.02%
T-9 25 188 36 726 33,709 2.15% 5.22%
T-8 25 188 50 776 33,709 2.30% 6.89%
T-7 25 188 41 817 33,709 2.42% 5.28%
 
MTC1 8 59 +12 392 10,485 3.74% 3.16%
MTC2 4 48 +2 112 8,204 1.37% 1.82%
MTC3 3 39 +26 240 8,077 2.97% 12.15%
Other 10 42 +1 73 6,943 1.05% 1.39%
 
Comps
Indiana Jones and the Dial of Destiny 0.717x = $5.16m
Barbie 0.242x = $5.38m
Oppenheimer 0.513x = $5.38m
Mission: Impossible - Dead Reckoning Part One 0.918x = $8.08m
Teenage Mutant Ninja Turtles: Mutant Mayhem 1.409x = $7.89m
Five Nights at Freddy's 0.531x = $5.46m

 

Matinee: 2.94%

3D: 9.42%

PLF: 59.85%

 

Comp average: $6.23m

 

Just a reminder that I do not have the best comps here. Until I build up a few more in my arsenal with longer pre-sale windows unfortunately stuck with these. Barbenheimer is bringing the average down and MI/TMNT are Discount Tues releases with EA/Sneaks so not reliable (although they look reasonable for now).

 

That leaves Indy trending up and FNAF trending down. If you adjust FNAF up for ATP diff then I am not too far off what others are seeing. Need to see a strengthening tomorrow otherwise I can already say it will not look good on my next update.

 

The Marvels OK
 
Thursday - showings starting 3pm ATP $16.62
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-10 21 171 33 690 31,973 2.16% 5.02%
T-9 25 188 36 726 33,709 2.15% 5.22%
T-8 25 188 50 776 33,709 2.30% 6.89%
T-7 25 188 41 817 33,709 2.42% 5.28%
T-6 25 193 83 900 34,228 2.63% 10.16%
 
MTC1 8 59 +42 434 10,485 4.14% 10.71%
MTC2 4 48 +17 129 8,204 1.57% 15.18%
MTC3 3 39 +16 256 8,077 3.17% 6.67%
Other 10 47 +8 81 7,462 1.09% 10.96%
 
Comps
Indiana Jones and the Dial of Destiny 0.721x = $5.19m
Barbie 0.235x = $5.23m
Oppenheimer 0.524x = $5.50m
Mission: Impossible - Dead Reckoning Part One 0.923x = $8.12m
Teenage Mutant Ninja Turtles: Mutant Mayhem 1.402x = $7.85m
Five Nights at Freddy's 0.528x = $5.44m

 

Matinee: 3.44%

3D: 9.89%

PLF: 58.78%

 

Comp average: $6.22m

 

Took a step up in line with all the other comps so not much change compared with previous day.

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On 11/2/2023 at 10:38 PM, Hilts said:

 

Trolls Band Together OK
 
Saturday - 2pm - Early Access Screenings ATP $10.08
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-6 11 11 43 181 1,953 9.27% 31.16%
T-5 11 11 25 206 1,953 10.55% 13.81%
T-4 11 11 31 237 1,953 12.14% 15.05%
T-3 11 11 53 290 1,953 14.85% 22.36%
T-2 11 11 77 363 1,953 18.59% 25.17%
               
MTC1 3 3 +12 122 604 20.20% 10.91%
MTC2 2 2 +15 61 239 25.52% 32.61%
MTC3 3 3 +39 139 634 21.92% 39.00%
Other 3 3 +11 41 476 8.61% 36.67%
 
Thursday - showings starting 2pm ATP $11.65
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-18 20 87 0 36 12,669 0.28% 0.00%
T-17 20 87 4 40 12,669 0.32% 11.11%
T-16 20 87 0 40 12,669 0.32% 0.00%
T-15 20 87 9 49 12,669 0.39% 22.50%
T-14 20 87 4 53 12,669 0.42% 8.16%
 
MTC1 7 25 +4 18 2,813 0.64% 28.57%
MTC2 4 27 0 9 4,460 0.20% 0.00%
MTC3 3 12 0 14 2,536 0.55% 0.00%
Other 6 23 0 12 2,860 0.42% 0.00%
 
Comps
Haunted Mansion 0.602x = $1.87m
Teenage Mutant Ninja Turtles: Mutant Mayhem 0.495x = $1.91m

 

Matinee: 30.19%

3D: 11.32%

 

EA boomin. Would estimate ~$700k for early shows on top of the above based on some EA only comps.

 

Trolls Band Together OK
 
Saturday - 2pm - Early Access Screenings ATP $10.32
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-5 11 11 25 206 1,953 10.55% 13.81%
T-4 11 11 31 237 1,953 12.14% 15.05%
T-3 11 11 53 290 1,953 14.85% 22.36%
T-2 11 11 77 363 1,953 18.59% 25.17%
T-1 11 12 149 512 2,027 25.26% 41.05%
               
MTC1 3 4 +24 146 678 21.53% 19.67%
MTC2 2 2 +10 71 239 29.71% 16.39%
MTC3 3 3 +64 203 634 32.02% 46.04%
Other 3 3 +51 92 476 19.33% 124.39%
 
Thursday - showings starting 2pm ATP $12.03
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-17 20 87 4 40 12,669 0.32% 11.11%
T-16 20 87 0 40 12,669 0.32% 0.00%
T-15 20 87 9 49 12,669 0.39% 22.50%
T-14 20 87 4 53 12,669 0.42% 8.16%
T-13 20 88 7 60 12,736 0.47% 13.21%
 
MTC1 7 25 +1 19 2,813 0.68% 5.56%
MTC2 4 27 +6 15 4,460 0.34% 66.67%
MTC3 3 12 0 14 2,536 0.55% 0.00%
Other 6 24 0 12 2,927 0.41% 0.00%
 
Comps
Haunted Mansion 0.600x = $1.86m
Teenage Mutant Ninja Turtles: Mutant Mayhem 0.561x = $2.16m

 

Matinee: 26.67%

3D: 10.00%

 

MTC1 added another EA show to meet demand! I could see ~$1m EA now.

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On 11/2/2023 at 10:56 PM, Hilts said:

 

The Hunger Games: The Ballad of Songbirds & Snakes OK
 
Thursday - showings starting 3pm ATP $15.22
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-15 19 81 248 248 15,547 1.60% -
T-14 20 83 94 342 15,757 2.17% 37.90%

 

MTC1 8 28 +35 162 5,040 3.21% 27.56%
MTC2 4 23 +26 71 3,655 1.94% 57.78%
MTC3 3 20 +14 64 5,355 1.20% 28.00%
Other 5 12 +19 45 1,707 2.64% 73.08%
 
Day 2 Comps
Barbie 0.507x = $11.26m
Blue Beetle 4.275x = $14.11m
The Creator 6.218x = $9.95m
Five Nights At Freddy's 0.974x = $10.04m
The Marvels 1.043x    

 

Matinee: 5.59%

3D: 0.59%

PLF: 35.00%

 

These are Day 2 Comps, I tried to switch to T-14 but this is outperforming anything I have tracked with shorter pre-sale windows by some margin and then comping to longer windows gives it an unfair uphill climb. I'll see what it looks like tomorrow.

 

Blue Beetle had very poor days after initial launch hence the high number there. But you can see already slipping to FNAF and already overtaken Marvels. So if I had to guess now I would say this will fall somewhere between the two once we reach the end. Does seem to be overperforming in my region though.

 

The Hunger Games: The Ballad of Songbirds & Snakes OK
 
Thursday - showings starting 3pm ATP $15.15
 
Day Theatres Showings Daily Sold Total Sold Total Seats % Sold Growth
T-15 19 81 248 248 15,547 1.60% -
T-14 20 83 94 342 15,757 2.17% 37.90%
T-13 20 84 94 436 15,838 2.75% 27.49%

 

MTC1 8 28 +35 213 5,040 4.23% 31.48%
MTC2 4 23 +26 97 3,655 2.65% 36.62%
MTC3 3 20 +14 76 5,355 1.42% 18.75%
Other 5 13 +19 50 1,788 2.80% 11.11%
 
Comps
Barbie 0.242x = $5.38m
Blue Beetle 4.739x = $15.64m
The Creator 4.495x = $7.19m
Five Nights At Freddy's 0.415x = $4.28m
The Marvels 0.722x    

 

Matinee: 4.82%

3D: 0.46%

PLF: 36.47%

 

Switched to T-X comps now. Matched prior day sales which is promising. I've just left Blue Beetle there to illustrate how it's performing compared to recent shorter presale windows.

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Well that was a pretty weak T-6 day for Marvels all around. The GA may just never show up here, and if reviews aren’t great, could be looking at a finish closer to AMWQ pace, down to - if not below! - $6M previews 

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On 11/3/2023 at 6:44 AM, vafrow said:

 

The Marvels, T-7, western GTA (southern Ontario)

 

Tickets sold: 840

New sales: 56

Growth: 7.1%

Theatres: 10 of 10 

Showtimes: 56

Chains tracked: MTC4, via manual count from chain app

 

COMPS

1.52x of FNAF (d3)for $15.6M

 

Single theatre comp:

0.266x of ATSV for $4.6M

 

% Breakdown of sales (previous breakdown of sales)

 

Late afternoon: 3.1 (2.9)

Early evening: 79.5 (80.2)

Late Evening: 17.4 (16.8)

 

Tickets per showtime:

Late Afternoon: 2.2

Early Evening: 29.0

Late Evening: 7.0

Avg: 15.0

 

Growth was a bit better today. Not tremendous, but, this is what you want to start seeing.

 

I threw FNAF as a comparitor there, as my only real direct comparison. But, they're different films obviously, and had very different sales windows. Based on how Fnaf was growing, Marvels likely falls below by T-5.

 

The Marvels, T-6, western GTA (southern Ontario)

 

Tickets sold: 884

New sales: 44

Growth: 5.2%

Theatres: 10 of 10 

Showtimes: 56

Chains tracked: MTC4, via manual count from chain app

 

COMPS

1.12x of FNAF for $11.6M

 

Single theatre comp:

0.256x of ATSV for $4.4M

1.03x of The Flash for $10.0M

% Breakdown of sales (previous breakdown of sales)

 

Late afternoon: 3.2 (3.1)

Early evening: 77.7 (79.5)

Late Evening: 19.1 (17.4)

 

Tickets per showtime:

Late Afternoon: 2.3

Early Evening: 29.9

Late Evening: 8.0

Avg: 15.8

 

Growth came down when it really can't afford to. Sales are starting to shift a bit more to late shows. There's still plenty of capacity for early evening, but, not always for the preferred formats like the smaller VIP theatres. 

 

Today, MTC4 runs their community day promotion where they're running free older family movies this morning. Tickets are fully sold out so you'll have lots of people in theatres that don't otherwise go. It could result in an uptick tomorrow, but I'm not holding my breath.

 

If I was tracking Wish, I wouldn't be surprised to see the biggest impact being there.

 

 

Edited by vafrow
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15 hours ago, TheFlatLannister said:

Orlando-Daytona-Gainesville 

 

GODZILLA MINUS ONE

 

Thursday Previews 

 

T-27 *First few hours

SHOWINGS

SEATS SOLD

TOTAL SEATS

PERCENT SOLD

33

60

6654

0.09%

*numbers taken as of 5:00PM EST

SEATS SOLD SINCE YESTERDAY

N/A

 

SHOWINGS ADDED SINCE YESTERDAY

0

 

SELLOUTS

0

 

COMPS 

First few hours

 

(0.300x) of The Creator $405k Previews

Comps AVG: $405k

*Take this with a grain of salt, because no MTC1 will really skew things

 

Not much going on...No MTC1 listed yet 

 

If you are tracking this, not sure if included already but just to let you know in case that there are EA showings on the Wednesday (100% PLF at least in my area) and MTC1 has listed those. They seem to be doing the heavy lifting so far so may adjust what you are seeing quite a bit (again if not included already). Since The Creator had Wednesday EA too it should still hopefully be a reasonable comp.

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20 hours ago, jeffthehat said:

 

The Marvels T-6

 

Coverage - 10/33 Malco theaters

Show count - 31

Seats sold - 540

Total seats - 6048

% sold - 8.9%

New sales - 25 (+4.9%)

 

Comp 

 

0.12x Eras Fri T-6 = $4.08m / $2.24m ATP adjusted (-45%)*

*shitty comp, only watching the pace 

 

Friday T-7

 

Show count - 65

Seats sold - 389

New sales - 9 (+2.4%)

 

.72x Thu

---

 

Eras comp hasn't moved since T-23, but I expect that to change over the next week. Eras only grew 1.28x from here including preview sales. Surprised it's paced so closely this far though. 

 

 

 

The Marvels T-5

 

Coverage - 10/33 Malco Theaters

Show count - 31

Seats sold - 556

Total seats - 6048

% sold - 9.2%

New sales - 16 (+2.9%)

 

Comp 

 

0.12x Eras Fri T-5 = $4.2m / $2.31m ATP adjusted (-45%)*

*shitty comp, only watching the pace 

 

Friday T-6

 

Show count - 65

Seats sold - 409 

New sales - 20 (+4.9%)

---

 

Just not a lot of interest being shown here. Agree that <$6m previews is a possibility, sadly. 

 

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Looks like the trades are finally prepping its readers for a very shallow OW for The Marvels. From Deadline:

It would not be shocking if we see The Marvels charting one of the lowest openings for a Marvel Studios movie next weekend in November with less than $70M –lower than 2021’s The Eternals ($71.2M)— the movie not only a sequel to 2019’s Captain Marvel but also a crossover from Disney+ series, Ms. Marvel. Presales for Captain Marvel are pacing behind that of Black Adam and The Flash were here (those respective openings at $67M and $55M).

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20 hours ago, jeffthehat said:

Hunger Games Songbird & Snakes T-13

 

Coverage - 10/33 Malco Theaters

Show count - 20

Seats sold - 124

 

Comp 

 

.403x Marvels T-13 = ??

 

 

 

Hunger Games BoSS T-12

 

Coverage - 10/33 Malco Theaters

Show count - 20

Seats sold - 148

Total seats - 2680

% sold - 5.5%

New sales - 24 (+16%)

 

Comp 

 

.482x Marvels T-12 = ??

---

 

Borrowing M37's acronym :) 

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THE QUORUM VS. BOXOFFICEPRO - Who's more accurate?

 

Here are the opening weekend projections for BOP and TQ for September and October releases. A few notes:

 

1. TQ did not give forecasts for FNAF or TS
2. BOP gives both a range and an actual number
3. TQ gives only a range, but it tends to be much narrower than BOP

 

Winners were assigned based on how closely the actual came to the range or, in the case of BOP, the actual number. 
TQ was designated the winner for THE EQUALIZER 3, and SAW X. BOP was declared the winner for EXPEND4BLES and PAW PATROL. 

 

For the others, an edge was assigned to TQ or BOP based on which service came closest or had a narrower range. For example, TQ was given the edge for GREEK WEDDING even though the actual fell inside the range for both trackers. However, the range for TQ was narrower, and the film was off from the number provided by BOP. 

 

In the case of VENICE, the edge was given to BOP because it fell inside BOP's range, but BOP's number was inside TQ's range. 

 

TOTAL
Winners: TQ: 2. BOP:2
Edge: TQ: 5. BOP: 2

 

The big difference is that TQ only makes its projections available to studios and subscribers. They are not public-facing. Also, TQ gives its first forecast at 6 weeks outs 4 weeks out for BOP. 
 

 

 

Screenshot-2023-11-04-at-11.03.40-AM.png

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12 minutes ago, YM! said:

How’s the Trolls EA stuff looking?

Really good. 

 

Morning

MTC1 - 22698/48653 238270.24 284 shows

MTC2 - 18996/42452 208454.41 325 shows

 

Based on anecdotal check in east coast screens, its selling 60% or more as average ticket sales. I think it will sell few more sales in other time zones. Good finish and this bodes well for its OW week after next if WOM is good. 

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5 minutes ago, keysersoze123 said:

Really good. 

 

Morning

MTC1 - 22698/48653 238270.24 284 shows

MTC2 - 18996/42452 208454.41 325 shows

 

Based on anecdotal check in east coast screens, it’s selling 60% or more as average ticket sales. I think it will sell few more sales in other time zones. Good finish and this bodes well for its OW week after next if WOM is good. 

So around 750k-1M. With likely decent WOM, what kind of OW would that mean for Trolls? Because I’ve been feeling good about 40m+ for it OW.

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