The Box Office Buzz and Tracking Thread: Electric Boogaloo

[Porthos]

Captain Marvel Greater Sacramento Area Premiere Night Seat Report: T-37 Days and counting

 

	Sellouts	Showings	Seats left	Total Seats	Perct Sold
TOTALS	0	81	7951	10614	25.09%

 

Total Seats Sold Today:      22

 

.4622x as many tickets sold as Infinity War 37 days before release. [Captain Marvel has 58 days of pre-sales compared to Infinity War's 41 days]

[Legion Again]

8 minutes ago, Porthos said:

Captain Marvel Greater Sacramento Area Premiere Night Seat Report: T-37 Days and counting

 

	Sellouts	Showings	Seats left	Total Seats	Perct Sold
TOTALS	0	81	7951	10614	25.09%

 

Total Seats Sold Today:      22

 

.4622x as many tickets sold as Infinity War 37 days before release. [Captain Marvel has 58 days of pre-sales compared to Infinity War's 41 days]

I don’t think there’s practically any direct analysis value in day -37 of the first super long Marvel PS run, but it’s still become a soothing part of my daily routine.     

[Litio]

‘Alita: Battle Angel’ Again Tops Studios’ TV Ad Spending

 

"Ads placed for the sci-fi thriller had an estimated media value of $5.63 million through Sunday for 1,120 national ad airings on 35 networks. (Spend figures are based on estimates generated from Jan 21-27. Estimates may be updated after the chart is posted as new information becomes available.) Twentieth Century Fox prioritized spend across networks including ESPN, Adult Swim and Fox, and during programming such as NBA Basketball, College Basketball and “Steven Universe.”"

[Eric the Fall Guy]

DO NOT QUOTE

Spoiler

Fandango App	Monday	Tues	Wed	Thursday
A Wrinkle In Time		4,864		15,601
A Quiet Place	2,177	4,003	10,665
Blockers	504	1,106	2,931
Rampage	705	1,508	4,109
Truth Or Dare	385	760	2,133
Super Troopers	2,825	3,447	6,881
I Feel Pretty	871	1,610	4,423
Avengers: Infinity War	49,836	54,892	68,826	206,000
Overboard	84	409	1,044
Breaking In	727	1204	2,899
Life Of The Party	587	1,310	3,010
Deadpool 2	23,134	28,896	41,212
Show Dogs	6	128	369
Book Club	836	1,599	3,283
SW: Solo	13,688	15,855	28,533
Action Point	17	48	197
Upgrade	9	119	522
Adrift	63	308	1,268
Oceans 8	3,009	4,372	11,114
Hereditary	659	1,178	3,181
Hotel Artemis	26	166	520
Incredibles 2	20,872	23,430	39,337
Tag	314	660	1,448
Jurassic World 2	9,310	12,761	23,266
Sicario 2	788	1,282	3,403
Uncle Drew	274	473	1,201
Antman & The Wasp	6,613	5,990	11,108
Purge (Wed)	2,885	8,308
Hotel Transylvania 3	1,753	2,674	6,605	14,754
Skyscraper	586	1,019	2,868	7,134
Mamma Mia 2	4,427	5,099	12,117	17,226
Equalizer	1,418	2,297	6,073	11,875
Unfriended		71	240	975
MI6		*3328	13,575	27,261
Teen Titans		*462	2,125	4,526
Christopher Robin	1,560	2,442	5,355	11,509
The Spy Who Dumped Me	234	542	1,561	4,222
The Darkest Minds	130	244	579	1,777
Eighth Grade (1K expansion)	494	508	720	936
Death of A Nation	148	194	375	1,239
The Meg	1,539	2,944	6,723	16,202
Slender Man	177	418	1,091	3,737
BlackkKlansman	432	682	1,934	5,017
Dog Days (Wed)	115	631	1,536	1,212
Crazy Rich Asians (Wed)	3,651	5,742	20,173	20,102
Alpha	181	283	943	2,069
Mile 22	282	519	1,833	5,200
Happytime Murders	382	*488	1,954	5,602
A.X.L.	32	*60	310	911
Kin	21	141	263	741
Operation Finale (Wed)	415	2,083	4,879	3,915
Searching (1K expansion)	303	588	1,194	2,862
The Nun	2,082	5,938	13,806	28,881
Peppermint	286	863	2,508	4,441
God Bless The Broken Road	6	33	152	282
Predator	1,295	2,476	4,545	13,063
A Simple Favor	564	2,126	4,410	10,381
White Boy Rick	136	567	1,458	4,587
Unbroken 2	88	180	360	659
House With Clocks	897	1,469	3,607	8,074
Fahrenheit 11/9	164	281	713	1,715
Life Itself	79	162	394	953
Assassination Nation		36	94	382
Night School	1,045	1,756	3,566
Smallfoot	734	1,261	2,448
Hellfest	195	304	661
Little Women		65	134
Venom	13,602	13,818	20,867	31,569
A Star Is Born	9,115	11,383	22,641	21,501
First Man	654	909	3,610	7,586
Goosebumps 2	300	631	1,733	3,615
Bad Times at the El Royale	264	481	1,257	3,350
Halloween	9,563	12,890	21,600	36,126
The Hate U Give (2K expansion)	1,026	1,542	1,559	2,055
Hunter Killer	91	368	1,062	2,726
Indivisible	33	89	204	440
Bohemian Rhapsody	7,255	9,026	12,546	26,476
Nutcracker	1,659	1,949	2,567	5,518
Nobody's Fool	436	900	1,719	4,437
The Grinch	3,580	4,860	10,092	17,046
Spider's Web	286	718	1,735	3,554
Overlord	299	604	1,599	4,522
Fantastic Beasts	8,956	14,238	21,861	31,880
Widows	310	868	2,219	4,179
Instant Family	230	565	1,325	2,584
Ralph 2 (Wed)	7,005	12,131	19,183	15,559
Creed II (Wed)	6,712	12,083	15,354	15,870
Robin Hood (Wed)	1,602	1,846	2,621	2,632
Green Book (Wed) (1K expansion)	387	922	1,701	2,268
Possession of Hannah Grace	105	285	893	3,053
Mortal Engines	465	785	1,504	3,475
The Mule	791	1,779	3,882	6,235
Spider-Verse	3,715	5,208	9,858	19,972
Once Upon A Deadpool (Wed)	1,732	3,402	3,621	2,310
Mary Poppins (Wed)	7,713	9,137	16,304
Aquaman	8,502	9,671	15,063
Bumblebee	1,553	1,817	3,157
Second Act	353	611	1,204
Marwen	299	403	658
Escape Room	111	368	1,543	7,297
Dogs Way Home	259	623	1,516	3,257
On the Basis (2K expansion)	537	1,043	2,200	3,511
Replicas	21	133	336	1,002
Upside	394	1,431	3,669	8,602
Glass	3,106	3,978	6,478	17,810
Kid Who Would Be King	107	318	980	1,892
Serenity	6	128	1,074	2,708
Miss Bala	350	420
*4pm-12am

 

Miss Bala

350

420

 

35% of Breaking In (6.2M)

33% of Sicario 2 (6.2M)

41% of Skyscraper (10.3M)

18% of Sequalizer (6.6M)

81% of Mile 22 (11.1M)

49% of Peppermint (6.5M)

114% of Hunter Killer (7.6M)

 

Dragon 3 Early

3,213

3,271

Lego 2

424

360

Dragon 3

218

165

Captain Marvel

769

568

[TMP]

How wide is They Shall Not Grow Old opening this weekend? Can it hit big like it did for its initial screenings?

[TalismanRing]

I will never understand how studios could screw up scheduling so badly.  One small movie opening this w/e after two small ones last w/e with FOUR opening against each other next.  Foolish.

[Deep Wang]

2 minutes ago, TalismanRing said:

I will never understand how studios could screw up scheduling so badly.  One small movie opening this w/e after two small ones last w/e with FOUR opening against each other next.  Foolish.

I think it might have something to do with the holiday weekend coming up the following week? 

 

I think a lot of people would rather have a second weekend get boosted by a holiday than their 3rd maybe?

[TalismanRing]

24 minutes ago, Deep Wang said:

I think it might have something to do with the holiday weekend coming up the following week? 

 

I think a lot of people would rather have a second weekend get boosted by a holiday than their 3rd maybe?

I can see that approach but when your o/w is cannibalized by three other films how much of  a benefit is that 2nd holiday w/e vs the 3rd when it's not accompanied by Christmas dailies?

 

This made more sense when there were commonly believed dead spots in the calendar but now we see movies can break out all over.  So just giving away weeks on the schedule doesn't make sense

[Porthos]

41 minutes ago, TalismanRing said:

I will never understand how studios could screw up scheduling so badly.  One small movie opening this w/e after two small ones last w/e with FOUR opening against each other next.  Foolish.

 

37 minutes ago, Deep Wang said:

I think it might have something to do with the holiday weekend coming up the following week? 

 

I think a lot of people would rather have a second weekend get boosted by a holiday than their 3rd maybe?

Super Bowl Sunday having something to do with it, maybe?  Though that is only part of one day, so I dunno.

[Deep Wang]

43 minutes ago, Porthos said:

 

Super Bowl Sunday having something to do with it, maybe?  Though that is only part of one day, so I dunno.

That too!  Good call.

[grim22]

56 minutes ago, Porthos said:

 

Super Bowl Sunday having something to do with it, maybe?  Though that is only part of one day, so I dunno.

Taken opened on Superbowl weekend, probably the best example of a movie using a dead weekend to build word of mouth. Maybe Cold Pursuit could have done the same. The entire release schedule has been weird since November. Either weeks are too populated, or nothing released. I think studios expected Glass to be much much bigger and dominate January as well so they left it open.

[filmlover]

13 minutes ago, grim22 said:

Taken opened on Superbowl weekend, probably the best example of a movie using a dead weekend to build word of mouth. Maybe Cold Pursuit could have done the same. The entire release schedule has been weird since November. Either weeks are too populated, or nothing released. I think studios expected Glass to be much much bigger and dominate January as well so they left it open.

Dear John is another movie that took advantage of Super Bowl weekend well. Had an extremely aggressive marketing campaign that even included military screenings on top of the Nicholas Sparks/Notebook connection (back when Sparks was actually relevant, of course).

[Poseidon]

The Prodigy should have opened on Super Bowl Weekend. 

[filmlover]

1 hour ago, Poseidon said:

The Prodigy should have opened on Super Bowl Weekend. 

The movie looks like a dud so it would probably flop no matter where it opened.

[YM!]

Question: How are Lego 2 presales, does it still have a chance for $50M OW still?

[Alli]

How is Alita doing?

[Porthos]

3 minutes ago, Alli said:

How is Alita doing?

Hasn't officially started selling tickets yet.  There's a few stray sales here and there coz some theaters have their listings up, but nothing of note yet.

 

Not much out there on the tracking/predictions that I know of outside of Shawn's projection/tracking of 15.5m OW.

[TalismanRing]

16 hours ago, Litio said:

‘Alita: Battle Angel’ Again Tops Studios’ TV Ad Spending

 

"Ads placed for the sci-fi thriller had an estimated media value of $5.63 million through Sunday for 1,120 national ad airings on 35 networks. (Spend figures are based on estimates generated from Jan 21-27. Estimates may be updated after the chart is posted as new information becomes available.) Twentieth Century Fox prioritized spend across networks including ESPN, Adult Swim and Fox, and during programming such as NBA Basketball, College Basketball and “Steven Universe.”"

FOX going on a bit of spending spree for it's latest releases.  Alita like TKWBK looks to be heading for around $25m Lifetime total in US TV ads. 

 

 

[Porthos]

Captain Marvel Greater Sacramento Area Premiere Night Seat Report: T-36 Days and counting

 

	Sellouts	Showings	Seats left	Total Seats	Perct Sold
TOTALS	0	81	7932	10616*	25.28%

* A few theaters adjusted their seats available up and down resulting in a net gain of two seats

 

Total Seats Sold Today:      21

 

.4578x as many tickets sold as Infinity War 36 days before release. [Captain Marvel has 58 days of pre-sales compared to Infinity War's 41 days]

[efialtes76]

HTTYD3 is doing good at Fandango.