WEEKEND THREAD | Weekend actuals (pg. 87 onward) - Dunkirk: 26.6M; The Emoji Movie: 24.5M; Girls Trip: 19.6M; Atomic Blonde: 18.2M; SM Homecoming: 13.2M; War For The POTA: 10.4M; Despicable Me 3: 7.4M; Valerian: 6.3M; Baby Driver: 3.9M; Wonder Woman: 3.3M

[WrathOfHan]

Just now, grim22 said:

 

Weirdest comment ever. "If it didn't hold well, it would not be holding well" is what you are effectively saying. #Casual

I mean, a 48-50% drop isn't exactly well. It's fine?

[TwoMisfits]

6 minutes ago, filmlover said:

Camps might be inflating the opening day with the early shows, though.

That sounds like desperation leaking in:)...it won't be all bad if Emoji wins - it will be a win for "premier" projects for kids, which I'll take all day over another DM4 or Cars 4...

[Plain Old Tele]

Seems pretty weak for EMOJI. 

[grim22]

Just now, WrathOfHan said:

I mean, a 48-50% drop isn't exactly well. It's fine?

 

Thats not what you said though, you said if it didn't hold well on Thursday it would be dropping harder on the weekend. What logic does that statement even make?

[YM!]

Isn't a $10M OD good for 😀💩🎬💩?

Edited July 28, 2017 by YourMother

[WrathOfHan]

1 minute ago, grim22 said:

 

Thats not what you said though, you said if it didn't hold well on Thursday it would be dropping harder on the weekend. What logic does that statement even make?

You said it yourself:

 

3 minutes ago, grim22 said:

"If it didn't hold well, it would not be holding well"

 

Edited July 28, 2017 by WrathOfHan

[Zakiyyah6]

Nothing had a weak or good increase because these are only early numbers. They do not have matinee numbers yet.

Edited July 28, 2017 by Zakiyyah6

[MCKillswitch123]

11 minutes ago, FantasticBeasts said:

Cersei is my favourite GoT character.

[Plain Old Tele]

1 minute ago, Zakiyyah6 said:

Nothing had a weak or good increase because these are only early numbers.  they do not have matinee numbers yet.

 

They definitely have East coast matinee #s. 

[TwoMisfits]

I will say, if Emoji hits $10M today, no way it only does $24M...my theaters are too presold the rest of the weekend for a horror movie type drop...I mean, that would be a real $9.1M Friday...

Edited July 28, 2017 by TwoMisfits

[a2k]

YU

CAN'

L  SE

EMJI

[redfirebird2008]

7 minutes ago, a2knet said:

Because they were released in different release periods (Oct vs July) will ignore the 2nd weekend drop and look at 10-day total.

 

If DUNKIRK gets a 27.3 2ND weekend for 102 cume, it's 10-day multiplier compared to GRAVITY

 

102/50.51 = 2.02x

122.32/55.79 = 2.19x

 

 

Nobody expected it to have those legs. Gravity had stronger legs than Inception. Best comparison for Dunkirk is Rogue Nation, which opened $5m higher and finished at $195m. 

[a2k]

1 minute ago, TwoMisfits said:

I will say, if Emoji hits $10M today, no way it only does $24M...my theaters are too presold the rest of the weekend for a horror movie type drop...I mean, that would be a real $9.1M Friday...

With a 8.1m True Friday and 9m OD

 

Last weekend VAL jumped 25% from True Friday. Using ~30% for EMOJI.

 

0.9 + 8.1 + 10.5 (+29.6%) + 8 (-23.8%) = 27.5 OW (9 OD)

[Zakiyyah6]

4 minutes ago, Squadron Leader Tele said:

 

They definitely have East coast matinee #s. 

Not saying they don't but it's not like early numbers haven't been wrong before. 

 

And oh I have no skin in the Dunkirk legs fight because I'm not even going to see the film because I hate straight War movies. Just wanted to be clear on that.

[Barnack]

43 minutes ago, TheDarkKnightOfSteel said:

When do you guys expect WW to cross the 400M mark?

Spiderman was day 66, Wonder Woman was only 841k behind after yesterday. If WW continue to perform like Spider Man did it would be around day 69/70 I think.

 

 

[Poseidon]

6 minutes ago, TwoMisfits said:

I will say, if Emoji hits $10M today, no way it only does $24M...my theaters are too presold the rest of the weekend for a horror movie type drop...I mean, that would be a real $9.1M Friday...

 

Jep, it would also be less frontloaded than Ice Age 5. So I guess with $10m on friday, it wouldn't go lower than $27m. 

[Rman823]

36 minutes ago, filmlover said:

Next thing you know, there will be a Candy Crush movie.

 

Oh wait we already have a TV show based on that, nevermind.

Hey it's in the movie. Just wait until SPA gives us the Smartphone Universe team up with Angry Birds, Emojis, Candy Crush, Fruit Ninja all teaming up. 

[MrPink]

15 minutes ago, WrathOfHan said:

I mean, a 48-50% drop isn't exactly well. It's fine?

 

Coming off 5.5 previews, it would be pretty decent. How many summer films this year have actually dropped 50% or less on a normal weekend considering those previews?

Edited July 28, 2017 by MrPink

[a2k]

6 minutes ago, redfirebird2008 said:

 

Nobody expected it to have those legs. Gravity had stronger legs than Inception. Best comparison for Dunkirk is Rogue Nation, which opened $5m higher and finished at $195m. 

Yeah I am just comparing cause both are originals and opened close (50 vs 55). Also D could be an awards contender with small expansion/re-release etc. Both movies focused on the unique visual style.

 

But year, Rouge Nation will be a fun comp. As it is it didn't behave like a sequel.

[a2k]

9 minutes ago, MrPink said:

 

Coming off 5.5 previews, it would be pretty decent. How many summer films this year have actually dropped 50% or less on a normal weekend considering those previews?

You are right. 50% would be a great 2nd weekend drop in summer, especially late July.

Keeps 3.5x alive imo.

 

ANT-MAN (with a 57.2 ow) had a 56.5% 2nd weekend drop in July and still did 3.1x+.

Edited July 28, 2017 by a2knet