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Eric Duncan

Weekend Thread (14 Feb - 17 Feb) - Sonic 58M/70M

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1 minute ago, TalismanRing said:

Not sure where you get $60m in WW Home Video Profit but that's highly unlikely.

Adjusted from Homecoming stats by Deadline by its Domestic sales from The Numbers.

1 minute ago, TalismanRing said:

Also "Others" at $50m?  That's a pretty big catchall number especially for Marvel.

Again Homecoming stat from Deadline.

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44 minutes ago, DAJK said:

Damn Sonic might hit 70 for the 4-day after all. 

Needs -30% Mon drop or better. Lego2 (-7%), ITSV (-6%), WIR2 (+25%) did very well last year on Mon but were not in opening weekend and putting in small numbers too. Guessing -20-25% for 12.6-13.4.

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Just now, charlie Jatinder said:

Anything below Captain Marvel is a disappointment for Strange 2. It's biggest (2nd) Phase 4 film at this time.

Eh.  The first Strange didn't hit $700m.     Adding Wanda and the Multiverse will help as will the springboard off of AIW which increased Strange's popularity (though he's hardly universally loved)  but doing $450m more with a 65% increase is hardly a lock nor would a $900m WW be a disappointment.

 

Edited by TalismanRing
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Just now, charlie Jatinder said:

Adjusted from Homecoming stats by Deadline by its Domestic sales from The Numbers.

Again Homecoming stat from Deadline.

Homecoming has Sony  multiple back end producer deals that an MCU film doesn't.

 

1) The Numbers only has an estimate $ for Dom hard media. 

2) Digital media has outstripped it in sales for most MCU titles and there's less expense.  

3) It's Deadline which can't even remember when doing it's year end round ups that Disney's take for AIW domestic is 65% not 55% even though they wrote articles about it.

4) Deadline had Thor: TDW with about $139m profit on a $170m budget and $644m WW.

5) It's Deadline

 

 

 

 

Edited by TalismanRing
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3 minutes ago, TalismanRing said:

Eh.  The first Strange didn't hit $700m.     Adding Wanda and the Multiverse will help as will the springboard off of AIW which increased Strange's popularity (though he's hardly universally loved)  but doing $450m with a 65% increase is hardly a lock nor would a $900m WW be a disappointment.

Yep has never happened except with Iron Man 3 and it's easy to see how that isn't comparable to Doctor Strange even though it has the coverted May release date.

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Just now, Darth Lehnsherr said:

Yep has never happened except with Iron Man 3 and it's easy to see how that isn't comparable to Doctor Strange even though it has the coverted May release date.

It also happened with TWS but that was on a smaller scale and had the boost not only of The Avengers but also Disney distribution vs Paramount.

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28 minutes ago, TalismanRing said:

 

1) The Numbers only has an estimate $ for Dom hard media.

Still that gives an idea. Domestic sales were 70% of Homecoming so taking that into ratio.

 

28 minutes ago, TalismanRing said:

2) Digital media has outstripped it in sales for most MCU titles and there's less expense.

That's like one year of difference, won't be that big a difference. Also Internationally Spidey will sell better so that will adjust out Digital benefit.

28 minutes ago, TalismanRing said:

Deadline had Thor: TDW with about $139m profit on a $170m budget and $644m WW.

Thor had 110mn profit from Home Video. Also they have participations at just $12mn, which seems low.

28 minutes ago, TalismanRing said:

It's Deadline

Yeah but still gives an idea.

 

28 minutes ago, TalismanRing said:

Homecoming has Sony  multiple back end producer deals that an MCU film doesn't.

Even Ragnarok had similar costs.

Edited by charlie Jatinder
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Just now, charlie Jatinder said:

First Strange didn't featured in Infinity War. Anyways Strange is biggest Avengers in India after Thor now.

 

Just now, lilmac said:

I can see CM2 tanking hard relative to the first. Didn’t get the sense that it resonated with folks, outside of its Endgame connections. 

 

Personal or even a Countrys likes/dislikes does not equal WW likes/dislikes

 

I was lukewarm on CM and I hate Stange's guts after AIW/AEG but it would be foolish of me to think that translated to the audience at large. 

 

CM had rather good legs that can't be solely accounted for it's positioning between AIW and AEG and Strange's popularity clearly went up after AIW but I don't see where he's become more popular than Black Panther, CM or Spider-Man WW or just in the U.S.

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Just now, charlie Jatinder said:

Still that gives an idea. Domestic sales were 70% of Homecoming so taking that into ratio.

 

That's like one year of difference, won't be that big a difference. Also Internationally Spidey will sell better so that will adjust out Digital benefit.

Thor had 110mn profit from Home Video. Also they have participations at just $12mn, which seems low.

Yeah but still gives an idea.

 

Even Ragnarok had similar costs.

Deadline doesn't have WW numbers when they do Home Video projections - it's all guesswork based on partial info on previous titles and then again they only have partial Dom info for hard media when the movie has already hit home release which sometimes it hasn't even been released yet when they do these write ups.  Most of these numbers are like throwing darts.

 

Look at Sony's breakdown for ASM2 from their leaked sheets.  This was a $258m gross budget film with another $250m+ in marketing.  It made $87m  WW theatrical than A-M&TW with about $200m more in just production and marketing costs (not counting participation, costs etc) and even it made a small profit.

 

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4 minutes ago, TalismanRing said:

Look at Sony's breakdown for ASM2 from their leaked sheets.  This was a $258m gross budget film with another $250m+ in marketing.  It made $87m  WW theatrical than A-M&TW with about $200m more in just production and marketing costs (not counting participation, costs etc) and even it made a small profit.

Would like to see that. FWIW, Deadline was really close with their $70mn profit though that still seems high with just $10mn participations. Also $250mn marketing is just absurd. Deadline has taken $150mn in account.

 

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34 minutes ago, lilmac said:

I can see CM2 tanking hard relative to the first. Didn’t get the sense that it resonated with folks, outside of its Endgame connections. 

Nah, it had good audience scores and good legs even without the EG boost.

1 hour ago, TalismanRing said:

Eh.  The first Strange didn't hit $700m.     Adding Wanda and the Multiverse will help as will the springboard off of AIW which increased Strange's popularity (though he's hardly universally loved)  but doing $450m more with a 65% increase is hardly a lock nor would a $900m WW be a disappointment.

 

Not so much the popularity of the character but the film's multiverse premise is what will get a big increase imo. It's been winning a lot of the fan most anticipated polls which I had thought would be dominated by Thor. Not sure if that will translate to the BO but the potential is there , and just $900 million would probably be a tad disappointing for me. 

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1 hour ago, charlie Jatinder said:
  Hide contents

 

USA Share: $119mn

China Share: $26mn

ROW: $114mn

 

Total WW: $260mn

Home Video Profit: $60mn

TV: ~$115mn

 

Total Revenue: $435mn

 

Budget: $162mn

Release Cost: $150mn

Participations: ~$50mn

Others: $50mn

 

Total Expenses: $412mn

 

That's just $23mn profit before taxes. Ant-Man and The Wasp released 2 months later in China, till then it hadn't recovered its budget. In fact even after that, it needed Home Video revenue to do so.

 

Yes.

 

GOing from profit and expense in the 2 column is an mistake that make it look  different than in reality here I feel like.

 

First Ant-Man deadline estimate:

https://issuu.com/pmcderek/docs/no._14_ant-man

 

According to there estimate it would have more than 23M with a 162M budget + 50M estimate (32m) with it's 520M.

 

There is no doubt it needed home video (why even bring that up ?)

 

 

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So, what's Sonic's budget and how much does it need to do in order to make  profit?

 

Most of the articles say the budget is 84 million. I guess something like 300 million would be enough? At least, it seems to be making good domestic numbers.

 

Hopefully a sequel gets made. Can't wait for it.

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1 hour ago, charlie Jatinder said:

Would like to see that. FWIW, Deadline was really close with their $70mn profit though that still seems high with just $10mn participations. Also $250mn marketing is just absurd. Deadline has taken $150mn in account.

 

It went quite high on that franchise

 

Deadline are a bit wrong about ASM 2 finance (like on all movie obviously) but not that far off, the reality looked more like this, they do undervalue participation's on pretty much every title :

 

Amasing Spider Man 2

Revenues (according to sony prevision)

Dom rental: 108M

Intl: 199.82M

 

Home ent revenues:

Dom: 83M

Intl: 65m

TV: 119M

 

Airlines: 3M

other: 0.38M

Marvel check from their deal; 24.8M

 

Total revenues: 603M

 

Net budget after tax credit: 263.95M (312.25M gross)

Overhead at 12%: 31.57M

Participation: 44.25M

Residuals: 15.41M

Marketing cost : 167M

Prints and other releasing cost: 47M

Manufacturing cost: 25.5M

----------------------

Third party Investor in: 66.6, getting back 44.25 (loosing 22M), Sony make 14.5M (-6.6 for the investor together), so the profits all went into the participation bonus that kicked in before profits.

 

 

 

 

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